Heh… I always had a good laugh when we got to see the money sheets. It’s amazing the profit that’s taken in on a cup of coffee.
here are some answers for y’all:
Tongo:
answer to a: Naw, even though pennies are a pain in the ass to roll, they’re still money.
answer to b: Funnily enough, we don’t actually expect it. In our store we once tried an experiment. We took away the “tip” jar. People still left their change on the counter (we’d ask if they wanted it, and the answer was always “no, you can keep it”). I think people like to think their well of, so they go and pay $4 for a coffee and then throw away another $1.50 to be “cool”. Weird huh? If you don’t want to tip, don’t do it! It isn’t expected! Of course, the extra couple hundred bucks a month is nice.
answer to c: Sure is! It’s part of the mystique. Starbucks wanted to be different, you see. Employees are also not called employees, they’re called “partners.” I guess it makes sence 'cos everyone gets stock options.
Matt_mcl
By “fair-trade” coffee do you mean coffee that wasn’t aquired at the price of fucking over the people who grow it? If you do, then yes, Starbucks was quite good about it. They paid (this is what they told us, anyway) above the average amount for the coffee, and they made sure to enter into long-term contracts with the growers. This did two things. One, it kept the competition away from the growers, and two, if there was a bad crop, the people who grow the coffee still get paid, regardless of what they produce.
Vanilla
Coffee isn’t something that really tastes good on its own. It’s more a matter of getting used to it. If you want to have it taste as good as it smells, try ordering a latte with only half a shot of espresso in it. Adding almond or vanilla will help to. The small amount of espresso give the nice smell, and the loads of milk and the sugar in the syrup give it a nice taste.
Hope these answers help! Any more?
-niggle