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Old 07-10-2019, 02:36 PM
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Quote:
Originally Posted by Sauron View Post
Of course, Coca-Cola had marketing studies out the wazoo saying New Coke was what people wanted back in the mid-80s, too, and that didn't turn out so well.

My point is, messing with an icon for no salient reason doesn't always work.
The distinction that's missing there (and seems to always be missed by people concerned with this sort of thing) is that when they rolled out New Coke, they took old Coke off the market. This new movie isn't replacing the cartoon. The cartoon is still going to be marketed, and merched, and occasionally re-released. The absolute worst case for Disney here is that the new movie fails, and nobody wants to buy any of the new LM merchandising. Which will effect the merchandising for the previous movie not one whit.