Pretty good value here... the $1.99 12 donuts + a token gives a pretty hefty 91 donuts equivalent for every $1 spent (a redeemed golden token gives you something worth a minimum of 170 donuts, ((170+12)/2=91)). I'm not doing the math for all the purchases, but I think the only value better is a $1 Golden R scratch off which gets you a chance to win 100 donuts.
