# 2nd Annual Superbowl Commercial Thread

**URL:** <https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844>\
**Category:** Cafe Society\
**Created:** [February 4, 2007, 11:25pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844 "2007-02-04T23:25:51Z")\
**Posts on this page:** 20\
**Page:** 7

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**Author:** ![Tuckerfan](https://avatars.discourse-cdn.com/v4/letter/t/eada6e/32.png) [@Tuckerfan](https://boards.straightdope.com/u/Tuckerfan)\
**Post date:** [February 5, 2007, 4:14am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/121 "2007-02-05T04:14:53Z")

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[QUOTE=Eyebrows 0f Doom]  
I saw that ad run before a film in the theater on Martin Luther King Day, and it said “Especially today” in that one as well. Made much more sense in that context. What’s the connection to the game?  
[/QUOTE]  
Both the coaches are black.

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**Author:** ![fiddlesticks](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/fiddlesticks/32/18129_2.png) [@fiddlesticks](https://boards.straightdope.com/u/fiddlesticks)\
**Post date:** [February 5, 2007, 5:01am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/122 "2007-02-05T05:01:47Z")

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Robert Goulet wins for me, but the biggest single guffaw out of me tonight was when they revealed Oprah in a Bears jersey snuggling with Dave Letterman in his Colts jersey.

The NFL Ad Contest winner was a yawn for me. I voted for the “Lineman’s Dream” pitch (which would have had offensive lineman playing the “glamour” positions scoring a touchdown only to have the play called back on a holding penalty by the quarterback).

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**Author:** ![Leaper](https://avatars.discourse-cdn.com/v4/letter/l/4bbf92/32.png) [@Leaper](https://boards.straightdope.com/u/Leaper)\
**Post date:** [February 5, 2007, 5:45am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/123 "2007-02-05T05:45:27Z")

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[QUOTE=Tuckerfan]  
Both the coaches are black.  
[/QUOTE]

Further: it meant that no matter which team won, it would be the first Super Bowl win for a black head coach in NFL history.

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**Author:** ![Robot\_Arm](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/robot_arm/32/18280_2.png) [@Robot\_Arm](https://boards.straightdope.com/u/Robot_Arm)\
**Post date:** [February 5, 2007, 6:12am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/124 "2007-02-05T06:12:15Z")

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Was it just me, or were this year’s Super Bowl commercials ten pounds of suck in a five pound bag?

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**Author:** ![Tuckerfan](https://avatars.discourse-cdn.com/v4/letter/t/eada6e/32.png) [@Tuckerfan](https://boards.straightdope.com/u/Tuckerfan)\
**Post date:** [February 5, 2007, 6:29am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/125 "2007-02-05T06:29:44Z")

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[QUOTE=Robot Arm]  
Was it just me, or were this year’s Super Bowl commercials ten pounds of suck in a five pound bag?  
[/QUOTE]

Yeah, pretty much. So was the game any good?

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**Author:** ![AskNott](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/asknott/32/5790_2.png) [@AskNott](https://boards.straightdope.com/u/AskNott)\
**Post date:** [February 5, 2007, 7:22am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/126 "2007-02-05T07:22:39Z")

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[QUOTE=Tuckerfan]  
Sort of. Dave kept having this routine on his show about how he wanted to be a guest on hers. It was, at least on Dave’s side, obviously tongue-in-cheek.

Egads. It’s that absolutely stupid Coke ad they’ve foisted on us in movie theaters.  
[/QUOTE]

Letterman hosted some award show, and he trudged through a dumb joke where he introduced Ms. Winfrey in the audience to Ms. Thurman, “Uma, Oprah. Oprah, Uma.” After that, he assumed that neither woman would ever speak to him again. Dr. Phil appeared on Letterman’s show to patch things up. Letterman saying, “I love Oprah (citing all the charitable blahblah), but she hates me.” Phil got them to make up, and Dave got an autographed picture of Oprah and Uma.

I was flummoxed at the Coca-Cola video game ad, and I fell out at the dancing rats.

I was rather surprised to hear Jay-Z’s Bud Select music over football recaps.

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**Author:** ![turtle\_dove](https://avatars.discourse-cdn.com/v4/letter/t/8e7dd6/32.png) [@turtle\_dove](https://boards.straightdope.com/u/turtle_dove)\
**Post date:** [February 5, 2007, 7:59am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/127 "2007-02-05T07:59:35Z")

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Robert Goulet was the best. After seeing it, you know they couldn’t have chosen anyone else.  
Also liked the Bob, Joy, Harry one. Except I can’t recall the product.

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**Author:** ![Eureka](https://avatars.discourse-cdn.com/v4/letter/e/74df32/32.png) [@Eureka](https://boards.straightdope.com/u/Eureka)\
**Post date:** [February 5, 2007, 1:39pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/128 "2007-02-05T13:39:33Z")

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[QUOTE=turtle dove]  
Robert Goulet was the best. After seeing it, you know they couldn’t have chosen anyone else.  
Also liked the Bob, Joy, Harry one. Except I can’t recall the product.  
[/QUOTE]

FedEx Ground

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**Author:** ![Dob](https://avatars.discourse-cdn.com/v4/letter/d/b2d939/32.png) [@Dob](https://boards.straightdope.com/u/Dob)\
**Post date:** [February 5, 2007, 3:33pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/129 "2007-02-05T15:33:47Z")

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Anyone in the DC/VA area see the VetransAgainst Iraq adds? Wow. I’m no fan of GW or the war, but damn, that was bit much. The guy with no hand was over the top.

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**Author:** ![Slacker](https://avatars.discourse-cdn.com/v4/letter/s/6bbea6/32.png) [@Slacker](https://boards.straightdope.com/u/Slacker)\
**Post date:** [February 5, 2007, 4:33pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/130 "2007-02-05T16:33:57Z")

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[QUOTE=Dob]  
Anyone in the DC/VA area see the VetransAgainst Iraq adds? Wow. I’m no fan of GW or the war, but damn, that was bit much. The guy with no hand was over the top.  
[/QUOTE]

Is it this one:

[![](https://i.ytimg.com/vi/z8ybvWplJh4/hqdefault.jpg "Stop Escalation") ](https://www.youtube.com/watch?v=z8ybvWplJh4)

If so, then yeah, damn.

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**Author:** ![Dob](https://avatars.discourse-cdn.com/v4/letter/d/b2d939/32.png) [@Dob](https://boards.straightdope.com/u/Dob)\
**Post date:** [February 5, 2007, 6:11pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/131 "2007-02-05T18:11:37Z")

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[QUOTE=Slacker]  
Is it this one:

[![](https://i.ytimg.com/vi/z8ybvWplJh4/hqdefault.jpg "Stop Escalation") ](https://www.youtube.com/watch?v=z8ybvWplJh4)

If so, then yeah, damn.  
[/QUOTE]

Thats it. Messed up.

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**Author:** ![Gangster\_Octopus](https://avatars.discourse-cdn.com/v4/letter/g/a8b319/32.png) [@Gangster\_Octopus](https://boards.straightdope.com/u/Gangster_Octopus)\
**Post date:** [February 5, 2007, 6:14pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/132 "2007-02-05T18:14:44Z")

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Budweiser Crabs was the top-rated ad on USA Today’s AdMeter, where they have people gauge their reactions to the ads as they watch them. The bottom ad was the one for [SalesGenie.com](http://SalesGenie.com).

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**Author:** ![MaxTheVool](https://avatars.discourse-cdn.com/v4/letter/m/9fc29f/32.png) [@MaxTheVool](https://boards.straightdope.com/u/MaxTheVool)\
**Post date:** [February 5, 2007, 6:23pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/133 "2007-02-05T18:23:06Z")

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Those truck ads that were “actual demonstrations” (Toyota?) sure didn’t look actual to me. Anyone know if they were, or if they weren’t, how they can get away with saying they were?

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**Author:** ![YellowTail](https://avatars.discourse-cdn.com/v4/letter/y/b5ac83/32.png) [@YellowTail](https://boards.straightdope.com/u/YellowTail)\
**Post date:** [February 6, 2007, 12:56am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/134 "2007-02-06T00:56:41Z")

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[QUOTE=Gangster Octopus]  
Budweiser Crabs was the top-rated ad on USA Today’s AdMeter, where they have people gauge their reactions to the ads as they watch them. The bottom ad was the one for [SalesGenie.com](http://SalesGenie.com).  
[/QUOTE]

I’m so glad you mentioned that! I wasn’t sure if it was local or not. I thought it was leading up to a punchline but it was serious! Gawd, talk about not getting it. Or am I not getting it? It seems like something you’d see at 3 in the morning. 😕

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**Author:** ![Chronos](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chronos/32/134_2.png) [@Chronos](https://boards.straightdope.com/u/Chronos)\
**Post date:** [February 6, 2007, 4:57am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/135 "2007-02-06T04:57:07Z")

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> [@](#):
>
> Was it just me, or were this year’s Super Bowl commercials ten pounds of suck in a five pound bag?

Well, there were a few I didn’t see (I only saw the ones on YouTube’s list, since I don’t have a TV), but yeah, pretty much. The CareerBuilder ones were funny, and some of the Bud ones were good, too, but I could feel my IQ dropping several points from watching the FedEx moon office. And if I ever need a domain name host, I don’t know who I’m going to deal with, but it won’t be with someone who _completely ignores the product they’re selling_ in their ads.

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**Author:** ![Lucky\_13](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/lucky_13/32/13209_2.png) [@Lucky\_13](https://boards.straightdope.com/u/Lucky_13)\
**Post date:** [February 6, 2007, 5:24am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/136 "2007-02-06T05:24:42Z")

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Izod: I always knew preppies caused global warming. 😃

GM : Kind of sobering when you think of all the people who lost their jobs when GM plants across the country closed down. ☹

Chevy Tahoe with shirtless men: Did anyone catch the Naked Cowboy at the end?

Bud Light: What’s with all the slapping? 😕 Also I don’t like Carlos Mencia all that much.

Emerald nuts : See, I always suspected someone was messing with my desk while I wasn’t looking. I just didn’t think it would be Robert Goulet.

Coke: My favorite was the “inside the Coke machine” ad.

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**Author:** ![Anastasaeon](https://avatars.discourse-cdn.com/v4/letter/a/73ab20/32.png) [@Anastasaeon](https://boards.straightdope.com/u/Anastasaeon)\
**Post date:** [February 6, 2007, 5:38am UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/137 "2007-02-06T05:38:44Z")

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Aw, crap! Does that mean the Jack in the Box ones were local? Because I loved his son wanting to be a vegetarian…

I love Jack. I love that that big, stupid head can show more feeling and reaction than most actors in commercials.

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**Author:** ![Hal\_Briston](https://avatars.discourse-cdn.com/v4/letter/h/a9a28c/32.png) [@Hal\_Briston](https://boards.straightdope.com/u/Hal_Briston)\
**Post date:** [February 6, 2007, 5:44pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/138 "2007-02-06T17:44:08Z")

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My top commercial moment came at the end of the “Heart Attack” ad. As the driver of the van was pulling away, he waved goodbye to the heart in the side view mirror. My 14-month-old daughter, who is just starting to grasp these concepts, jumped up and enthusiastically waved and yelled “bye-bye!” to the evildoer.

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**Author:** ![i\_am\_a\_scientist](https://avatars.discourse-cdn.com/v4/letter/i/f07891/32.png) [@i\_am\_a\_scientist](https://boards.straightdope.com/u/i_am_a_scientist)\
**Post date:** [February 6, 2007, 5:53pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/139 "2007-02-06T17:53:36Z")

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[![](https://img.youtube.com/vi/100UuQqIjl0/hqdefault.jpg "Re: Coca-Cola Black History Timeline") ](https://www.youtube.com/watch?v=100UuQqIjl0)

cherry-picked but kind of funny

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**Author:** ![mobo85](https://avatars.discourse-cdn.com/v4/letter/m/b19c9b/32.png) [@mobo85](https://boards.straightdope.com/u/mobo85)\
**Post date:** [February 6, 2007, 9:38pm UTC](https://boards.straightdope.com/t/2nd-annual-superbowl-commercial-thread/390844/140 "2007-02-06T21:38:26Z")

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A lot of newspapers have covered the Super Bowl ads, but none so bizarrely as [the New York _Times_](http://www.nytimes.com/2007/02/05/business/media/05adcol.html?_r=2&pagewanted=print&oref=slogin&oref=slogin), which claims that the cruel slapstick violence in most of the commercials this year proves the war in Iraq is getting to us. Uh, yeah…there’s been a lot of cruel slapstick violence in commercials over the years. The reviewer also compares the Garmin ad to a horror film, whereas it is obviously inspired by Japanese _tokusatsu_ shows such as _Ultraman_ or _Power Rangers_. And to paraphrase James Lileks (whom I stole the link to the article from), the Bud Light hitchhiker ad (which is more in line with a horror film than the Garmin spot) doesn’t really reflect the war, unless Iraq has deployed its feared Rutger Hauer brigades.

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