# Advertising that has the reverse effect and actively discourages you.

**URL:** <https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360>\
**Category:** Miscellaneous and Personal Stuff I Must Share\
**Created:** [April 12, 2006, 1:48pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360 "2006-04-12T13:48:27Z")\
**Posts on this page:** 20\
**Page:** 4

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**Author:** ![Kent\_Clark](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kent_clark/32/105_2.png) [@Kent\_Clark](https://boards.straightdope.com/u/Kent_Clark)\
**Post date:** [April 12, 2006, 7:56pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/61 "2006-04-12T19:56:04Z")

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There’s a commercial for a Chevrolet SUV that features the behemonth getting the once over from a pack of prairie dogs. Unfortunately, to me the prairie dogs look exactly like rats with stubby tails, and the idea of them swarming all over my car, a la _Willard_, creeps me out.

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**Author:** ![Ferret\_Herder](https://avatars.discourse-cdn.com/v4/letter/f/e47774/32.png) [@Ferret\_Herder](https://boards.straightdope.com/u/Ferret_Herder)\
**Post date:** [April 12, 2006, 8:00pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/62 "2006-04-12T20:00:39Z")

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> [@UrbanChic](#):
>
> It sounds like a another very similar commercial with a guy doing the same thing. It has this one funny part when the guy says, ‘You. Shake your junk.’ This lady–who, trust me, you do NOT want shaking her junk–gets up and starts, well, shaking her junk. I believe the commercial’s for a video game or maybe just a console. . .Nintendo, maybe?

Yeah, it’s a video game system but I don’t know which - the tag line was something about taking control of your entertainment, IIRC.

**Barbarian** , I like the way she thinks! I’ve been doing similar things to my copies of _Real Simple_ magazine, which have a zillion ads and make it hard for me to find the articles. The magazine is bound more like a book - not the center-fold and staples way, but with a square binding and pages glued in. So before I even read the magazine, I flip through it and for each page I come upon where there’s an ad on both sides, I rip the page out and toss it immediately. Once I’ve worked my way through the magazine, only then do I begin to read it.

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**Author:** ![OneCentStamp](https://avatars.discourse-cdn.com/v4/letter/o/13edae/32.png) [@OneCentStamp](https://boards.straightdope.com/u/OneCentStamp)\
**Post date:** [April 12, 2006, 8:06pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/63 "2006-04-12T20:06:02Z")

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> [@cruel butterfly](#):
>
> I hate those ads. Actually, I hate any ad that presents its product as a fail-proof way of attracting mindless, shallow women.

Watch gum commercials closely. In over 90% of them, by my informal year-long survey, some girl walks up and kisses the guy within 10 seconds of him popping the gum in his mouth.

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**Author:** ![Kalhoun](https://avatars.discourse-cdn.com/v4/letter/k/3bc359/32.png) [@Kalhoun](https://boards.straightdope.com/u/Kalhoun)\
**Post date:** [April 12, 2006, 8:06pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/64 "2006-04-12T20:06:26Z")

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> [@Ethilrist](#):
>
> 1. In general, the type of commercial that uses as its selling point “You need our product to save you from yourself because you, as a mid-30’s white guy with a wife and kids, are a total moron.”
> 
> 2. Specifically: Gatorade! It turns your sweat fluorescent green, like anti-freeze! Is it in you?
> 
> I don’t think it will be, actually…

I love those commercials! I don’t think that the Gatorade folks actually want anyone to believe it turns your sweat fluorescent colors. It’s just cool effects.

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**Author:** ![EnderWay](https://avatars.discourse-cdn.com/v4/letter/e/d26b3c/32.png) [@EnderWay](https://boards.straightdope.com/u/EnderWay)\
**Post date:** [April 12, 2006, 8:08pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/65 "2006-04-12T20:08:22Z")

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Any prescription drug commercial.

First of all … you want me to go to a Dr. and ask for that drug? Great, so some  
poor fools who convince themselves they need that drug are going to shop  
around for a Dr. who will prescribe that for them! Great!

You know what. Dr’s should be they only ones to recommend a prescription drug  
if they think you need it. We as a society are too pill crazy as it is. Everybody  
wants the magic pill instead of eating right, exercising, and taking better care of themselves!

\*Take this whatever pill and “Eat more, exercise less, and still loose weight” \*  
Ya, right!!!

Secondly, after those possible side affects they have to mention.  
May cause dizziness, heart palpation’s, incontinence … ect!

Even more of a Ya right! I think I’ll keep the extra weight or deal with the  
heartburn!

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**Author:** ![Cat\_Whisperer](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/cat_whisperer/32/4839_2.png) [@Cat\_Whisperer](https://boards.straightdope.com/u/Cat_Whisperer)\
**Post date:** [April 12, 2006, 8:52pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/66 "2006-04-12T20:52:42Z")

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I thought of another one - the one with the insane European woman in the dubbed commercial for antiperspirant. You know, the one where the guy is in the shower and Insano the Girlfriend is sniffing his clothes and accusing him of something because his shirt is dry.

**kunilou** , that’s funny. Everyone knows that prairie dogs/gophers and vehicles are natural enemies. 😃

For another treat, try listening to commercials without watching them. You’ll be as astonished as I was at how sexual the copy is (all the copy, not just the copy for sexy products.) I suspect ad copy writers never met a double entendre they didn’t like.

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**Author:** ![Snooooopy](https://avatars.discourse-cdn.com/v4/letter/s/ee7513/32.png) [@Snooooopy](https://boards.straightdope.com/u/Snooooopy)\
**Post date:** [April 12, 2006, 8:53pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/67 "2006-04-12T20:53:21Z")

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> [@UrbanChic](#):
>
> It sounds like a another very similar commercial with a guy doing the same thing. It has this one funny part when the guy says, ‘You. Shake your junk.’ This lady–who, trust me, you do NOT want shaking her junk–gets up and starts, well, shaking her junk. I believe the commercial’s for a video game or maybe just a console. . .Nintendo, maybe?

I like the song featured in the commercial.

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**Author:** ![FairyChatMom](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/fairychatmom/32/21906_2.png) [@FairyChatMom](https://boards.straightdope.com/u/FairyChatMom)\
**Post date:** [April 12, 2006, 9:09pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/68 "2006-04-12T21:09:59Z")

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> [@Ethilrist](#):
>
> 1. In general, the type of commercial that uses as its selling point “You need our product to save you from yourself because you, as a mid-30’s white guy with a wife and kids, are a total moron.”

Amen to this! Whether it’s on TV or the radio, I absolutely _HATE_ these kinds of ads. Criminy, women had major conniptions over \*“My wife - I think I’ll keep her…” \* but there doesn’t seem to be a similar reaction to the doofus-guy stereotype.

People who write those ads should be slapped with a frozen mackeral!

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**Author:** ![gigi](https://avatars.discourse-cdn.com/v4/letter/g/a587f6/32.png) [@gigi](https://boards.straightdope.com/u/gigi)\
**Post date:** [April 12, 2006, 9:16pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/69 "2006-04-12T21:16:15Z")

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And any of the ones with a CGI disgusting rough-talking blob for the pest: mucus and his bride set up shop in your chest, your nicotine craving…

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**Author:** ![yanceylebeef](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/yanceylebeef/32/12290_2.png) [@yanceylebeef](https://boards.straightdope.com/u/yanceylebeef)\
**Post date:** [April 12, 2006, 9:19pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/70 "2006-04-12T21:19:05Z")

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I won’t wear Doctor Scholls Gel Insoles simply because those “Gellin’” ads incite a rage in me that is frightening.

I really think they are the worst ads on TeeVee.  
With the exception of that talking baby one.  
That is a little unnerving.

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**Author:** ![Mayo\_Speaks](https://avatars.discourse-cdn.com/v4/letter/m/c57346/32.png) [@Mayo\_Speaks](https://boards.straightdope.com/u/Mayo_Speaks)\
**Post date:** [April 12, 2006, 9:42pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/71 "2006-04-12T21:42:34Z")

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The damn \*\*PSP \*\*commercials with the dustball looking things.

_PSP. Hells Yeah._  
Double yew tee eff?  
And there’s a local one here in Louisville about a class action suit (or something) that features a woman saying something like this:

_You may be eligible for $10,000! That’s right, $10,000! Just call us, and you could get $10,000! That’s right, $10,000! $10,000!_  
This continues for about 60 seconds. It’s nauseating.

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**Author:** ![Sunspace](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/sunspace/32/1250_2.png) [@Sunspace](https://boards.straightdope.com/u/Sunspace)\
**Post date:** [April 12, 2006, 10:17pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/72 "2006-04-12T22:17:16Z")

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> [@Mindfield](#):
>
> You ought to take a look at the [Gatorade Conspiracy](http://basketbawful.blogspot.com/2006/03/gatorade-conspiracy.html). You’ll never look at those ads the same way again. :lol:

:eek:

:eek: :eek:

It’s true. I will never be able to burn that knowledge from my mind now.

Obviously, this has been perpetrated by [Mr Smith](http://boards.straightdope.com/sdmb/showthread.php?t=365891). 🙂

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**Author:** ![Mrs\_O\_Malley\_s\_Cow](https://avatars.discourse-cdn.com/v4/letter/m/a3d4f5/32.png) [@Mrs\_O\_Malley\_s\_Cow](https://boards.straightdope.com/u/Mrs_O_Malley_s_Cow)\
**Post date:** [April 12, 2006, 10:17pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/73 "2006-04-12T22:17:36Z")

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1. The Orkin commercial with the cockroach. Remember? It starts out as a fabric softener commercial…all sunny and everything. And then you see a bug scurry across your screen and out of no where pops the Orkin man.

2. The Stayfree commercial where a woman just walks up and says something along the lines of “Are you worried about pad absorbency?” Come on! If that happened in real life, she might have gotten smacked.

Oh, and the “Shake your junk” commercial (truly horrifying) is for Amped Mobile I think or some other cell phone company. The premise is that you can control your world if you use their cell phone.

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**Author:** ![Mrs\_O\_Malley\_s\_Cow](https://avatars.discourse-cdn.com/v4/letter/m/a3d4f5/32.png) [@Mrs\_O\_Malley\_s\_Cow](https://boards.straightdope.com/u/Mrs_O_Malley_s_Cow)\
**Post date:** [April 12, 2006, 10:19pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/74 "2006-04-12T22:19:14Z")

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> [@FairyChatMom](#):
>
> Amen to this! Whether it’s on TV or the radio, I absolutely _HATE_ these kinds of ads. Criminy, women had major conniptions over \*“My wife - I think I’ll keep her…” \* but there doesn’t seem to be a similar reaction to the doofus-guy stereotype.
> 
> People who write those ads should be slapped with a frozen mackeral!

Actually some men’s rights groups are having problems with the way men are portrayed in those ads. I think it is disgraceful. Most men do not act like children over the sniffles. At least not the men I know.

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**Author:** ![Nanoda](https://avatars.discourse-cdn.com/v4/letter/n/ce73a5/32.png) [@Nanoda](https://boards.straightdope.com/u/Nanoda)\
**Post date:** [April 12, 2006, 10:52pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/75 "2006-04-12T22:52:58Z")

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> [@Mayo Speaks!](#):
>
> The damn \*\*PSP \*\*commercials with the dustball looking things.
> 
> _PSP. Hells Yeah._  
> Double yew tee eff?

[Others agree!](http://www.vgcats.com/comics/?strip_id=192)

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**Author:** ![TheLoadedDog](https://avatars.discourse-cdn.com/v4/letter/t/35a633/32.png) [@TheLoadedDog](https://boards.straightdope.com/u/TheLoadedDog)\
**Post date:** [April 12, 2006, 11:02pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/76 "2006-04-12T23:02:38Z")

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QANTAS: I don’t care how extravagant and expensive the TV ads were to make, the syrupy patriotism gets a bit much. Makes me want to fly Emirates or something. Or **gasp** Air New Zealand.

BUNDABERG RUM: Or any of the new breed of alcohol ads which feature onboxious, beautiful white twenty year-olds with too much cash, and that hint ‘for all your date rape needs’.

XTREME _ANYTHING_: C’mon guys, we’ve had fifteen years of this crap. Eating Xtreme crisps is not going to turn me into a c.1992 Gen X skateboarder. It’s just going to raise my cholesterol.

The wonderful Maddox has a great rant on [Xtreme Marketing](http://www.thebestpageintheuniverse.net/c.cgi?u=xtreme_bullshit)

> [@](#):
>
> When I got home, I anxiously opened the package, stepped back a few feet, and waited for the bar to back flip off of the table and jump into my mouth. The bar just sat there. I couldn’t understand: the packaging said “X-TREME” but the Soynut bar seemed incapable of mountain biking.

GUILT MARKETING: I’m not going to buy your brand of tyres just because you stoop to images of babies in the car.

ANYTHING THAT USES FAKE ENGLISH ACCENTS to sound posh.

ANYTHING THAT HAS THAT VOICE-OVER WITH THE WHIMSICAL VOICE™: Aussies, you must know who I mean.

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**Author:** ![Mrs\_O\_Malley\_s\_Cow](https://avatars.discourse-cdn.com/v4/letter/m/a3d4f5/32.png) [@Mrs\_O\_Malley\_s\_Cow](https://boards.straightdope.com/u/Mrs_O_Malley_s_Cow)\
**Post date:** [April 12, 2006, 11:16pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/77 "2006-04-12T23:16:24Z")

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There is an allstate commercial that has images of real accidents. I have been in a major car accident and I have to look away. In fact, the accident I had is portrayed on that commercial. There has to be another way they can get their point across.

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**Author:** ![rwhbyu](https://avatars.discourse-cdn.com/v4/letter/r/da6949/32.png) [@rwhbyu](https://boards.straightdope.com/u/rwhbyu)\
**Post date:** [April 12, 2006, 11:17pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/78 "2006-04-12T23:17:50Z")

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> [@HPL](#):
>
> That creepy plastic Burger King King.
> 
> I’ve sworn that I won’t eat there until they take those commericals off the air. Luckily, a Carls Jr. is closer anyway, and tastes better as well.

I don’t mind the King personally, but I do despise the Carls Jr commericals where people eat like the biggest grossest slobs on earth. Like its supposed to be cool to sound like you are eating out of a trough. Or something.

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**Author:** ![rwhbyu](https://avatars.discourse-cdn.com/v4/letter/r/da6949/32.png) [@rwhbyu](https://boards.straightdope.com/u/rwhbyu)\
**Post date:** [April 12, 2006, 11:24pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/79 "2006-04-12T23:24:00Z")

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> [@HPL](#):
>
> That creepy plastic Burger King King.
> 
> I’ve sworn that I won’t eat there until they take those commericals off the air. Luckily, a Carls Jr. is closer anyway, and tastes better as well.

I don’t mind the King personally, but I do despise the Carls Jr commericals where people eat like the biggest grossest slobs on earth. Like its supposed to be cool to sound like you are eating out of a trough. Or something.

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**Author:** ![guizot](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/guizot/32/3636_2.png) [@guizot](https://boards.straightdope.com/u/guizot)\
**Post date:** [April 12, 2006, 11:26pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/80 "2006-04-12T23:26:59Z")

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I remember when the trailer for 'Resevoir Dogs" came out. It basically was a bunch of ridiculously matching 60s black suits-wearing gansters pointing handguns at each other. I could only think that the director was desparate to make a movie where everyone “looked cool,” but also had some kind of sexual performance issues he should’ve dealt with his psychologist. I had no desire to see the movie, especially since the trailer gave no indication that the movie had a plot of any kind. I eventully saw it (despte “From Dusk to Dawn”), and it was okay. I have a friend who makes movie trailers and he says that’s pare for the course.

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