# Advertising that has the reverse effect and actively discourages you.

**URL:** <https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360>\
**Category:** Miscellaneous and Personal Stuff I Must Share\
**Created:** [April 12, 2006, 1:48pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360 "2006-04-12T13:48:27Z")\
**Posts on this page:** 20\
**Page:** 5

<div class="post-metadata">

**Author:** ![Gatopescado](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/gatopescado/32/5711_2.png) [@Gatopescado](https://boards.straightdope.com/u/Gatopescado)\
**Post date:** [April 12, 2006, 11:36pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/81 "2006-04-12T23:36:47Z")

</div>

Really stupid people choose FedEx. I think I’ll stick to brown.

---

<div class="post-metadata">

**Author:** ![ralph124c](https://avatars.discourse-cdn.com/v4/letter/r/8797f3/32.png) [@ralph124c](https://boards.straightdope.com/u/ralph124c)\
**Post date:** [April 12, 2006, 11:57pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/82 "2006-04-12T23:57:00Z")

</div>

Where I live (Boston) there are three furniture store chains that are CONSTANTLY on TV. They are (in order of obnoxiousness:  
BERNIE and PHY: they do these horrible adds-they scream at you “Bernie and Phyl, quality comfort and price”!  
Bobs: this guy is a retard-he thinks he’s putting over something-cheaply made junk at cheap prices  
JORDAN’S: two gaeing hippies who keep jabbering on about how great their crap is

---

<div class="post-metadata">

**Author:** ![gotpasswords](https://avatars.discourse-cdn.com/v4/letter/g/c57346/32.png) [@gotpasswords](https://boards.straightdope.com/u/gotpasswords)\
**Post date:** [April 13, 2006, 12:00am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/83 "2006-04-13T00:00:06Z")

</div>

> [@control-z](#):
>
> The creepy Burger King guy. That soulless grin definitely wouldn’t make me want to eat at Burger King.

Likewise the creepy Orange Glow and Ding King guy, Billy Mays.

---

<div class="post-metadata">

**Author:** ![Khadaji](https://avatars.discourse-cdn.com/v4/letter/k/9e8a1a/32.png) [@Khadaji](https://boards.straightdope.com/u/Khadaji)\
**Post date:** [April 13, 2006, 12:21am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/84 "2006-04-13T00:21:21Z")

</div>

Many of the Quizno’s commercials.

The commercial with David Spade.

There is a local car guy who ends his commercials with “Arlis, you da man!” I can’t stand Arlis.

There is a local furniture company who tries to tell a story each week. The story involves the female narrarator sneaking off to buy furniture with her sister-in-law and how they try to keep the store’s location secret so no one else will discover their great deals. I often wonder just how big their place is, or how bad the furniture must be that they have to buy furniture \*every \*week…

---

<div class="post-metadata">

**Author:** ![saoirse](https://avatars.discourse-cdn.com/v4/letter/s/5daacb/32.png) [@saoirse](https://boards.straightdope.com/u/saoirse)\
**Post date:** [April 13, 2006, 12:24am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/85 "2006-04-13T00:24:15Z")

</div>

> [@Smeghead](#):
>
> Applebees used to have a horrible campaign like that too, where they tried to pretend that each store was dedicated to their neighborhood - a laughable idea at best from a national chain. I remember one particularly egregious example where they let in the local Tyke Baseball Team after closing time because they’d just lost a game and gosh-darned it if the manager’s heart didn’t just MELT at the sight of their pouty little faces. Sniff. There was also one where they all spontaneously applauded a fireman or something, but I don’t remember that very well.

It was High School football. And the thing is, they hear that their team lost, and turn off the tv, and just then the bus pulls up. Only the bus means they were playing an away game. And they pulled up right after the game. That means ther Applebee’s was rooting for the away team to win. Way to show your love of the community.

> [@OneCentStamp](#):
>
> Nope, there’s an NBA commercial on here (Houston) with the exact same tag line and activities, only it’s urging us all to get on “Rockets time.” I smell a conspiracy.

[claim to fame] I used to work for the marketing firm that handled the NBA. [/claim to fame] They provided marketing, research and advertising to any team that wanted it, provided they wanted the same branding and ad campaigns the league was producing. Usually the smaller the market, the more services the team got from the league.

---

<div class="post-metadata">

**Author:** ![ladybug](https://avatars.discourse-cdn.com/v4/letter/l/46a35a/32.png) [@ladybug](https://boards.straightdope.com/u/ladybug)\
**Post date:** [April 13, 2006, 12:32am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/86 "2006-04-13T00:32:29Z")

</div>

My supervisor and I were talking about this a few days ago. One of the local car dealerships uses celebrity voice parodies in its radio ads telling everyone to “Come on down to \_\_\_\_\_\_ Dodge!” The ads usually feature people making pathetic attempts to sound like Eddie Murphy, Austin Powers and Arnold Schwarzenegger. It’s sad. Anyone who resorts to a cheesy gimmick like that won’t get my business.

The same goes for the local real estate agent who water skis throughout his TV commercial to demonstrate that he has experience with waterfront property. My supervisor thinks the guy needed an excuse to write off the boat on his taxes. 😃

---

<div class="post-metadata">

**Author:** ![Mrs\_O\_Malley\_s\_Cow](https://avatars.discourse-cdn.com/v4/letter/m/a3d4f5/32.png) [@Mrs\_O\_Malley\_s\_Cow](https://boards.straightdope.com/u/Mrs_O_Malley_s_Cow)\
**Post date:** [April 13, 2006, 12:53am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/87 "2006-04-13T00:53:12Z")

</div>

I forgot about all the “4 hour erection” commercials. It is a sad day when you can’t watch regular tv with your mother without embarrassment. Have you ever noticed the difference between a Viagra (or whatnot) commercial on Food Network and, say, Spike TV. On Spike, it is all about fast cars and racing…lots of speed. On Food, there is a woman looking into the camera with a straight face saying “He is doing this for us.”

---

<div class="post-metadata">

**Author:** ![elfkin477](https://avatars.discourse-cdn.com/v4/letter/e/a9a28c/32.png) [@elfkin477](https://boards.straightdope.com/u/elfkin477)\
**Post date:** [April 13, 2006, 1:11am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/88 "2006-04-13T01:11:05Z")

</div>

> [@featherlou](#):
>
> Canadian Tire, an institution in Canada, had a series of ads with the most annoying couple in the world recently.

Unless that couple is Bob and Bob’s wife of [Bob’s Furniture](http://www.mybobs.com/), I’m afraid you’re mistaken and they’re only the world’s second most annoying couple.  
Quizno’s scary puppet things made me vow never to buy their food. I think death threats ought to be sent to the creator of the “Have a Happy Period” campaign.

---

<div class="post-metadata">

**Author:** ![Fionn](https://avatars.discourse-cdn.com/v4/letter/f/a587f6/32.png) [@Fionn](https://boards.straightdope.com/u/Fionn)\
**Post date:** [April 13, 2006, 1:18am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/89 "2006-04-13T01:18:19Z")

</div>

Dairy Queen is rerunning ads from last year featuring a cop and his sidekick addressing the camera starting with “Boy, you’ve been making noise all over Texas” and ending with “But you’re not getting away this time because you look good. And, boy, you do look _good_.”

Of course, they’re talking about a Frito pie hamburger. Good Christ, there’s no way to make that commercial not sound skeevy. I don’t understand how any Dairy Queen reps could have heard the pitch without hearing the music from “Deliverance” inside their heads.

There’s a new KFC commercial where a woman walks in the door to find her late-teens/early-20s daughter eating chicken and sides in the kitchen. When the mom asks if she went to a casual-dining restaurant (to borrow a phrase no one in the real world ever actually uses), the daughter responds “No, it’s KFC. It’s half the price of a casual dining restaurant!”

The mom replies “With all the money you’re saving, why haven’t you moved out?”

It’s incredibly bitchy. “You’ve saved four bucks, now you’re out the door!”

---

<div class="post-metadata">

**Author:** ![DiosaBellissima](https://avatars.discourse-cdn.com/v4/letter/d/a8b319/32.png) [@DiosaBellissima](https://boards.straightdope.com/u/DiosaBellissima)\
**Post date:** [April 13, 2006, 1:26am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/90 "2006-04-13T01:26:12Z")

</div>

I pretty much hate any ad that is targeted at my girly bits.

**The Midol Ad:** three girls are at the beach, sunning their tight tummies in bikinis. One says something like, “Aren’t you on your period?” and the other says, “Aren’t you bloated and irritable?” And then third friend explains all about Midol and its awesomeness. At the end of the ad, the girls are leaving the beach and the PMS girl says, “I’d KILL for a brownie right now.” (This is the part that gets me) PMS girl’s friends turn and say, in unison: _“Yeah! SHE’S MENSTRAUL!”_

I’d punch any of my friends that thought it’d be a good thing to say that to me.

**The Tampex Pearl Ad:** You know the one. They’re on a date. In a boat. Boat springs a leak. She has an UNOPENED box of tampons in her purse. She plugs hole. ALL BETTER! Aside from the fact that no woman ever carries an entire box of tampons with her, I am more bothered by the fact that I don’t want something that is so tough that it can jam up a leak in a boat. . . in my crotch. :eek:

**That New “Female” Yogurt:** The scene: a college dorm room. Friend A walks in and asks friend B if she wants to get something to eat (or something like that). Friend B says: “No, I’m bloated and irritable.” WTF? Who talks like that? “Hey, Diosa: you wanna go get some detergent at Target?” “Na, sorry, I’m bloated and irritable!” (The point is that this yogurt is good for a woman’s tum or something. . . who knows?).

I also hate the blue liquid. Oh, and the patch commercials: “Isn’t it hard to remember to take the pill every day?” No, it’s not. Really, it isn’t that hard. In fact, I’d wager that having a kid would be way more complicated.

---

<div class="post-metadata">

**Author:** ![Sunspace](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/sunspace/32/1250_2.png) [@Sunspace](https://boards.straightdope.com/u/Sunspace)\
**Post date:** [April 13, 2006, 1:35am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/91 "2006-04-13T01:35:32Z")

</div>

Tomorrow, if all goes well, I am buying a 23-inch HD monitor to replace the dual CRTs on my computer. Thye monitor can also accept an S-video or composite-video input, as from a cable box. I was thinking of subscribing to cable again, after four and a half years without. After reading this thread, I may reconsider that subscription and just stay with watching DVDs and net video.

I don’t know whether many of the commercials described ever made it to Canada, but I’ve seen enough of the ones that have to give me nightmares. And just hearijng the descriptions of the rest might give me daymares.

The Snuggles bear. The Burger-King king. “Have a happy period.”

_shudder_

---

<div class="post-metadata">

**Author:** ![Nic2004](https://avatars.discourse-cdn.com/v4/letter/n/4491bb/32.png) [@Nic2004](https://boards.straightdope.com/u/Nic2004)\
**Post date:** [April 13, 2006, 1:58am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/92 "2006-04-13T01:58:14Z")

</div>

What about those annoying commercials with the goofy looking guy who is taking some kind of “sexual enhancement drug” and they are using a constant string of innuendo about hardons. “And a happy wife at home…” I think his name is Bob. I can’t stand those!!

Any infomercial.

The guys that are “jellin’ like a felon”

The woman’s shavers for use in the shower that have the big bulbous end on the handle and _vibrate_. Taking longer in the shower these days?

---

<div class="post-metadata">

**Author:** ![UntouchedTakeaway](https://avatars.discourse-cdn.com/v4/letter/u/d78d45/32.png) [@UntouchedTakeaway](https://boards.straightdope.com/u/UntouchedTakeaway)\
**Post date:** [April 13, 2006, 1:59am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/93 "2006-04-13T01:59:00Z")

</div>

> [@don't ask](#):
>
> This seems to happen quite often nowadays. I was reminded by TV ads for a Sydney morning radio program _The Cage_. If they didn’t advertise and I saw a list of the people involved I may have listened to the show but the ads are so excruciatingly unfunny I avoid it.
> 
> Similarly, I enjoyed watching _XXX_ with my teenage son and would probably have gone with him to the sequel except for the advertising which I kept hearing. It featured Samuel L Jackson saying “The new triple X has to be deadlier, more dangerous, more attitude.” More attitude??? I have never seen it, not even on DVD.

Digger the Dermatophite. I don’t give a rat’s ass if my foot falls off - I’ll never buy the product in question, because I’ve effectively blocked its name from my brain. Just seeing that little cartoon pest lift up the toenail and go to town makes me want to gouge my eyeballs out.

VCNJ~

---

<div class="post-metadata">

**Author:** ![Sunspace](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/sunspace/32/1250_2.png) [@Sunspace](https://boards.straightdope.com/u/Sunspace)\
**Post date:** [April 13, 2006, 2:04am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/94 "2006-04-13T02:04:40Z")

</div>

> [@Veuve\_ClicquotNJ](#):
>
> Digger the Dermatophite. I don’t give a rat’s ass if my foot falls off - I’ll never buy the product in question, because I’ve effectively blocked its name from my brain. Just seeing that little cartoon pest lift up the toenail and go to town makes me want to gouge my eyeballs out.

Oh dear _Og_.

Please tell me you are kidding.

Please?

_shudder_

---

<div class="post-metadata">

**Author:** ![bouv](https://avatars.discourse-cdn.com/v4/letter/b/bc8723/32.png) [@bouv](https://boards.straightdope.com/u/bouv)\
**Post date:** [April 13, 2006, 6:56am UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/95 "2006-04-13T06:56:29Z")

</div>

> [@fishbicycle](#):
>
> There is a guy who sells Oxy Clean, in a loud, semi-obnoxious way. He may have the gift of gab, but that’s all he has. He doesn’t have the personality to bring it off. What’s really disconcerting, though, is the fact that he is wearing several bottles of Just For Men coloring on his hair and beard. It looks _very_ strange. Nobody his age doesn’t have some grey hair. You can tell by his manner that he thinks he’s the world’s coolest guy. My wife was the one to point him out to me, because she doesn’t like him, either. We won’t be buying any of his product. We call him the Oxy Moron.

Dude. Billy Mays will come to your house and kick your ass. Watch the commercials again and marvel at his glory.

He does the double point, the double thumbs up, the simul-point-thumbs-up, and the once only theorized, simul-double-thumb-up-point.

Two hands, two upturned thumbs, two index fingers pointing forward. They said it couldn’t be done, they said no one was bold enough, no one was _man_ enough…then Billy Mays did trod upon the Earth.

---

<div class="post-metadata">

**Author:** ![Dung\_Beetle](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/dung_beetle/32/7945_2.png) [@Dung\_Beetle](https://boards.straightdope.com/u/Dung_Beetle)\
**Post date:** [April 13, 2006, 12:16pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/96 "2006-04-13T12:16:17Z")

</div>

> [@Fionn](#):
>
> There’s a new KFC commercial where a woman walks in the door to find her late-teens/early-20s daughter eating chicken and sides in the kitchen. When the mom asks if she went to a casual-dining restaurant (to borrow a phrase no one in the real world ever actually uses), the daughter responds “No, it’s KFC. It’s half the price of a casual dining restaurant!”
> 
> The mom replies “With all the money you’re saving, why haven’t you moved out?”
> 
> It’s incredibly bitchy. “You’ve saved four bucks, now you’re out the door!”

I hate that commercial too, only I tend to take the mom’s side. If you’re mooching off of me, you better be eating baloney sandwiches, kid! 🙂

---

<div class="post-metadata">

**Author:** ![Fromage\_A\_Trois](https://avatars.discourse-cdn.com/v4/letter/f/a88e57/32.png) [@Fromage\_A\_Trois](https://boards.straightdope.com/u/Fromage_A_Trois)\
**Post date:** [April 13, 2006, 1:22pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/97 "2006-04-13T13:22:25Z")

</div>

> [@DiosaBellissima](#):
>
> That New “Female” Yogurt: The scene: a college dorm room. Friend A walks in and asks friend B if she wants to get something to eat (or something like that). Friend B says: “No, I’m bloated and irritable.” WTF? Who talks like that? “Hey, Diosa: you wanna go get some detergent at Target?” “Na, sorry, I’m bloated and irritable!” (The point is that this yogurt is good for a woman’s tum or something. . . who knows?).

There’s a similar one here - I feel much the same way you do.

I will never buy the products, but I do find them amusing - any ad where the company has named some active ingredient so it sounds amazing - “Nutrileum”, for example. This is mostly hair products.

Or new technologies - also in hair products “light reflecting technology that makes your hair shinier”.

Or ridiculous claims - “reduces frizziness by 87%!” - there’s a new standard measurement for frizziness, is there? There are even worse ones. And similarly, ones where they say “87% of women reported that it reduces the appearance of wrinkles”, and at the bottom of the screen it says, in small type: “based on a survey of 7 impressionable women, 6 of whom were related to the researcher involved”. Or some such.

The worst ones for me are when they pretend to be a TV programme, or interview bad actors pretending they are real people whose problems were solved by the product.

---

<div class="post-metadata">

**Author:** ![Sierra\_Indigo](https://avatars.discourse-cdn.com/v4/letter/s/f0a364/32.png) [@Sierra\_Indigo](https://boards.straightdope.com/u/Sierra_Indigo)\
**Post date:** [April 13, 2006, 1:50pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/98 "2006-04-13T13:50:36Z")

</div>

> [@DiosaBellissima](#):
>
> **The Tampex Pearl Ad:** You know the one. They’re on a date. In a boat. Boat springs a leak. She has an UNOPENED box of tampons in her purse. She plugs hole. ALL BETTER! Aside from the fact that no woman ever carries an entire box of tampons with her, I am more bothered by the fact that I don’t want something that is so tough that it can jam up a leak in a boat. . . in my crotch. :eek:

No woman ever carries an entire box of tampons with her? Then I guess I’d better get that unopened box of emergency tampons out of the bottom of my backpack.

But your other point is a good one - industrial fanny-plug? Scary. It makes me think you’d dehydrate from the inside out if you put one inside you.

---

<div class="post-metadata">

**Author:** ![FilmGeek](https://avatars.discourse-cdn.com/v4/letter/f/b19c9b/32.png) [@FilmGeek](https://boards.straightdope.com/u/FilmGeek)\
**Post date:** [April 13, 2006, 2:39pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/99 "2006-04-13T14:39:20Z")

</div>

We have a commercial here locally for one of those no money down everyone gets financed car places. It’s typical and brash, and the kids of the owner have grown over the years of appearing in the commercials. What I don’t get is that in all the narration, the girl has a normal midwestern accent, very neutral. Then she gets to the tagline and sounds like June Carter Cash. “Where reguuuller folks BAUY FER LESS!”. And yes, it’s shouted in a very strong fake southern Tennessee accent. Who are regular folks, anyway?

On another note, I adore the [Ask.com](http://Ask.com) commerical with the orangutan, and the pinchy honda element commercial.

---

<div class="post-metadata">

**Author:** ![Cat\_Whisperer](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/cat_whisperer/32/4839_2.png) [@Cat\_Whisperer](https://boards.straightdope.com/u/Cat_Whisperer)\
**Post date:** [April 13, 2006, 2:46pm UTC](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360/100 "2006-04-13T14:46:51Z")

</div>

> [@Veuve\_ClicquotNJ](#):
>
> Digger the Dermatophite. I don’t give a rat’s ass if my foot falls off - I’ll never buy the product in question, because I’ve effectively blocked its name from my brain. Just seeing that little cartoon pest lift up the toenail and go to town makes me want to gouge my eyeballs out.
> 
> VCNJ~

Ah, yes, the infamous “flip-top toenail.” I think I get a little woozy watching that commercial, and I’ve watched a real-life autopsy. Exactly what the manufacturer’s were going for, I’m sure.

[Previous page](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360.md?page=4)

[Next page](https://boards.straightdope.com/t/advertising-that-has-the-reverse-effect-and-actively-discourages-you/352360.md?page=6)
