Paul McCartney recognized the sales potential to the collectors’ market early on.
The Beatles was already mentioned as having been only embossed with the title and an edition number in the beginning. It also had a poster and 4 8x10 portraits of the group. In the late 1970s it was limited-reissued in France in white vinyl, in a replica embossed sleeve that opens from the top.
Let It Be was first issued in Commonwealth countries in a box set with a poorly-bound book of photos from the sessions, and mistranscribed, misattributed dialogue from the film and outtakes, along with the album. It was rereleased some months later, minus the box and book, and with a different catalogue number.
During the late '70s and early '80s, EMI went nuts with the limited reissues. All the UK singles came out on picture discs. And there are pic disc LPs of Sgt. Pepper and Abbey Road. Sgt. Pepper was issued in marble vinyl, The Beatles was issued in white, 1962-1966 in red, 1967-1970 in blue and Love Songs in gold.
Band On The Run album was a picture disc (in 1978 - the LP was released 1973).
Seaside Woman was a one-off single that Paul wangled from Epic in the US and A&M in England. It was released under the name of “Suzy & The Red Stripes” (after the Jamaican beer…and because Linda sang lead). This was limited-issued on A&M in a cardboard box with see-through front, containing a yellow vinyl 7", a button badge and ten postcards.
McCartney II (1980) came with a one-sided 7" record with a version of “Coming Up” recorded live at Glasgow. This became the hit, and everything on the album tanked.
Epic released The Girl Is Mine single (a 1982 Michael Jackson record with Paul guesting) in pic disc, and red vinyl; in Israel they made an orange vinyl pressing.
No More Lonely Nights (1984) was issued on 7" and 12’ pic discs.
Press (1986) was issued in a limited edition 10" single (the size of a 78 RPM record).
When Flowers In The Dirt came out, Paul went into overdrive with the collectible issues. The album was issued on CD with a bonus disc of current B-sides and other previously unavailable tracks - only in Japan.
This One, the second single from the above, was limited-issued in a cardboard outer box, designed as an envelope, with the record in a special picture sleeve, and with five picture postcards inside.
One (of three) 12’ singles for the track Figure Of Eight has images of lithographs etched into the otherwise blank vinyl of Side 2.
The tour recorded for “FITD” was released as a single LP/CD/cassette called Tripping The Live Fantastic - Highlights! and a 3LP/2CD abum, Tripping The Live Fantastic. It was also issued in limited edition “World Tour Pack” fomat, which came in a flap-over cardboard outer box designed like a tour case. Inside was a cardboard tray, holding two posters, a tour itinerary, six postcards, the 3LP & 7" single of a non-LP track called “Party Party”, or the 5" CD & 3" CD single of the same track in a cardboard digipak, and a bumper sticker that reads, “I’d rather be listening to Paul McCartney.”
First editions of Memory Almost Full come in a special box format that has five flaps that fold out to reveal the two discs (extra CD in this edition) in a tray in the center. Inside a flap is a series of pictures, accordion-folded, with the lyrics on the back. (I don’t think he could have got EMI to spring for that…)
Oh, man, look how long this post is already, and I haven’t mentioned anybody else’s records! Maybe I will, later.