Former Amway person checking in here.
In my group (and there are many, many different styles), the principle was to buy the stuff yourself, and use the “profit” from buying wholesale to fund your sales business. I doubt we ever ran enough of a profit from our sales (and our small downline) to cover our expenses, but *theoretically *it could be done. I really think people are putting way too much rumor and opinion into a GQ thread here.
To answer some specific questions:
Q) What does Amway sell?
A) Just about everything, but their initial, and IMHO highest quality, products are their soaps. Laundry detergent, household cleaners, dish detergent, shampoos, etc. They concentrate on household goods, because a large part of the business plan is to convert your everyday purchases to Amway products.
Q) Do you make money from recruiting or from selling products?
A) Both, of course. You make a small percentage from what is sold by people in your “downline” (those you recruit and those they recruit) but if nobody is selling any product, then nobody is making any money. Our group always had a strong emphasis on direct sales as well as recruitment. Of course, the people making very big money are the ones with large downlines - 1% of a lot of people’s work is better than 100% of one person’s.
Q) Do they promise more than they deliver?
A) Technically, legally, no. Amway has strict rules on what you say when you show “The Plan”, and its example promises a very moderate income of, if I recall, about $2000 per month. Of course, you always followed up with examples of billionaires and people living the highlife on Amway income, but you had to show people the true stats, which showed average income (as quoted in one of the first responses) as well. Really, I think Amway is as good as Avon or Pampered Chef or any of the other direct sales organizations for creating a small part-time income. And the billionaire thing can legitimately happen, it just takes a certain skill set and a lot of luck.
Q) Are they unethical?
A) That depends on who you’re involved with and who you’re talking about. I think that Amway, the company, is ethical and makes good products. I’d never vote for Rich deVoss for anything, but I don’t agree with his politics. I think that for a far-right political conservative, he’s an ethical person (as in he’s true to his own beliefs). The company makes good, environmentally sound products, and is very quick to offer 100% refunds on anything someone is unhappy about. As a manufacturer, I consider them to be one of the best.
The problem is that the distributions system leaves no quality control in who gets to represent Amway. Since anyone can join, and get-rich-quick methods do work on the recruiting end, you can and do find a lot of scam artists and con men using Amway as their vehicle. I don’t know how other MLMs control this, but it is a problem.
On the other hand, I found a lot of very ethical, moral people within my organization, and I think that a lot of the people within Amway are the same. They often tend to be “fundies”, but that’s not unethical, now is it?
Q) If the products are so good, why don’t they sell them in the store, like normal companies?
A) Basically, the company started as a door-to-door kind of model, and grew from there. Their business model today is direct sales. If they sold their products in the stores as well, then the direct sales reps would be competing with Target and KMart. The majority of Amway’s end-user customers are also distributors, and they don’t want to do anything that would cause all those distributors to quit, so they don’t sell their products in stores.
Q) Are the a front for (religious/political/terrorist) groups?
A) Obviously not, but a lot of people don’t like Amway because they don’t like their politics/religious bent. For some reason, a lot of distributors and Amway leadership are fundamentalist christians/right-wing conservatives. In my group, weekend promotional events always included an optional “non-denominational” church service. I was not even Christian, but I usually went to these events - they tended to be fun, you got to hear people you respected speak… I’m not sure why I went, but I don’t really regret it. And, I should stress, I was never pressured to go by my upline. Still, it would definitely have been a more comfortable experience socially if I had been a conservative baptist.
Q) Is it a scam?
A) Not necessarily, but it can be. It can also be a good second income. It depends on who you learn from and how you do it.