# Anyone in Ad or Marketing industry can help me define this? **URL:** \ **Category:** Factual Questions\ **Created:** [August 24, 2022, 12:59pm UTC](https://boards.straightdope.com/t/anyone-in-ad-or-marketing-industry-can-help-me-define-this/970225 "2022-08-24T12:59:09Z")\ **Posts on this page:** 6\ **Page:** 1
**Author:** ![thescrr](https://avatars.discourse-cdn.com/v4/letter/t/ac8455/32.png) [@thescrr](https://boards.straightdope.com/u/thescrr)\ **Post date:** [August 24, 2022, 12:59pm UTC](https://boards.straightdope.com/t/anyone-in-ad-or-marketing-industry-can-help-me-define-this/970225/1 "2022-08-24T12:59:09Z")
Anyone in the ad or marketing industry can help me out? When someone leaves the ad industry to go and do their own thing and make content such as movies, webtoons, webnovels, music etc., what are these people called? Independent content creators? What if they are getting sponsored to make the content? Are they still independent content creators or is it more accurate to call them freelancers? Content freelancers? Independent content freelancers? I’m aware that paid advertising or the traditional form of advertising is based on “interruption” while content marketing is based on “permission”. ---
**Author:** ![Charlie\_Tan](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/charlie_tan/32/12582_2.png) [@Charlie\_Tan](https://boards.straightdope.com/u/Charlie_Tan)\ **Post date:** [August 24, 2022, 1:53pm UTC](https://boards.straightdope.com/t/anyone-in-ad-or-marketing-industry-can-help-me-define-this/970225/2 "2022-08-24T13:53:31Z")
That would depend on what their new line of work is. David Fincher is a director. > **[David Fincher](https://en.wikipedia.org/wiki/David_Fincher)** > > David Andrew Leo Fincher (born August 28, 1962) is an American film director. His films, mostly psychological thrillers and biographical dramas, have received 40 nominations at the Academy Awards, including three for him as Best Director. > Born in Denver, Colorado, Fincher was interested in filmmaking at an early age. In 1986, Fincher co-founded Propaganda Films, a film and music video production company. He then directed numerous music videos, most notably Madonna's "Express Yourself" in 1989... ---
**Author:** ![thescrr](https://avatars.discourse-cdn.com/v4/letter/t/ac8455/32.png) [@thescrr](https://boards.straightdope.com/u/thescrr)\ **Post date:** [August 24, 2022, 1:58pm UTC](https://boards.straightdope.com/t/anyone-in-ad-or-marketing-industry-can-help-me-define-this/970225/3 "2022-08-24T13:58:45Z")
Yes, and Wes Anderson. But is there no specific word for this? I don’t mean if they became a director or any job title but in general when one leaves to make it on their own, is the only phrase ‘independent content creator’ or ‘freelancer’? ---
**Author:** ![SanVito](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/sanvito/32/2805_2.png) [@SanVito](https://boards.straightdope.com/u/SanVito)\ **Post date:** [August 24, 2022, 2:35pm UTC](https://boards.straightdope.com/t/anyone-in-ad-or-marketing-industry-can-help-me-define-this/970225/4 "2022-08-24T14:35:01Z")
‘Freelance content creator’ would work. It’s quite vague though as to what their actual skills are. Freelance leaves it quite open ended as to whether they’re just working alone or working to commission. Most would probably do both. ---
**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\ **Post date:** [August 24, 2022, 2:50pm UTC](https://boards.straightdope.com/t/anyone-in-ad-or-marketing-industry-can-help-me-define-this/970225/5 "2022-08-24T14:50:46Z")
I work at an ad agency. One of my former teammates, who was a copywriter at the agency, is now a scriptwriter in Hollywood. “Freelance content creator” would work, or “freelance screenwriter,” but I’m not aware of any blanket term for such a person that is independent of what they are specifically doing (i.e., writing, directing, making web videos, etc.) ---
**Author:** ![thescrr](https://avatars.discourse-cdn.com/v4/letter/t/ac8455/32.png) [@thescrr](https://boards.straightdope.com/u/thescrr)\ **Post date:** [August 24, 2022, 2:59pm UTC](https://boards.straightdope.com/t/anyone-in-ad-or-marketing-industry-can-help-me-define-this/970225/6 "2022-08-24T14:59:30Z")
thank you guys. I appreciate it.