# Apple's "Look Up" feature knows who we are!
**URL:** https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323
**Category:** About This Message Board
**Created:** [July 1, 2026, 2:23am UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323 "2026-07-01T02:23:14Z")
**Posts on this page:** 8
**Page:** 1
### Author:  [@Chronos](https://boards.straightdope.com/u/Chronos)
#### Post date: [July 1, 2026, 2:23am UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323/1 "2026-07-01T02:23:14Z")
In [a thread about nutrition](https://boards.straightdope.com/t/living-on-noodles-pork-and-onions-what-else-do-i-need/1031307/31), a couple of posters made a reference to “living on reds, vitamin C, and cocaine”. Obviously a pop culture reference of some sort, but I wasn’t sure what, so I selected the phrase and right-clicked, and as always, I get the option to Google it, or alternately, Apple has a feature to “look it up” (I’m on OSX). Usually, that just gives a dictionary definition, and sometimes it completely misunderstands the context and gives something irrelevant, but in this case, it pointed me to another SDMB thread! **[Living on reds, Vitamin C and cocaine](https://boards.straightdope.com/t/living-on-reds-vitamin-c-and-cocaine/252325)**.
We’re noticed! Apple noticed us! One of the Popular Kids knows we exist!
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### Author:  [@needscoffee](https://boards.straightdope.com/u/needscoffee)
#### Post date: [July 1, 2026, 3:01am UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323/2 "2026-07-01T03:01:59Z")
We haven’t lost our sparkle yet!
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### Author:  [@LSLGuy](https://boards.straightdope.com/u/LSLGuy)
#### Post date: [July 1, 2026, 12:30pm UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323/3 "2026-07-01T12:30:47Z")
Nor our few total dipsticks. Sigh.
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### Author:  [@TroutMan](https://boards.straightdope.com/u/TroutMan)
#### Post date: [July 1, 2026, 3:43pm UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323/4 "2026-07-01T15:43:39Z")
> [@Chronos](#):
>
> sometimes it completely misunderstands the context and gives something irrelevant
It’s cool that it points to us, but while maybe getting the context right, it gave something mostly irrelevant. The phrase is from the Grateful Dead song “Truckin’”. It’s a pop culture reference to that, not that thread.
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### Author:  [@Chronos](https://boards.straightdope.com/u/Chronos)
#### Post date: [July 1, 2026, 4:10pm UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323/5 "2026-07-01T16:10:25Z")
Oh, yeah, it wasn’t actually useful in letting me know what the phrase was from (though the Google search did succeed at that). Still cool, though.
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### Author:  [@gnoitall](https://boards.straightdope.com/u/gnoitall)
#### Post date: [July 1, 2026, 4:49pm UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323/6 "2026-07-01T16:49:36Z")
So, Apple’s search is useless but flattering.
I know people like that.
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### Author:  [@Chronos](https://boards.straightdope.com/u/Chronos)
#### Post date: [July 1, 2026, 5:37pm UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323/7 "2026-07-01T17:37:36Z")
I mean, search isn’t really its primary purpose. It’s more like an enhanced dictionary. If I see a word I don’t know, or if someone complains about Representative John Robertson and I don’t know what state and party he is, it’s usually a quick go-to help. I didn’t really expect it to give good results in this case, and I’m not entirely sure why I tried it.
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### Author:  [@DrDeth](https://boards.straightdope.com/u/DrDeth)
#### Post date: [July 1, 2026, 6:10pm UTC](https://boards.straightdope.com/t/apples-look-up-feature-knows-who-we-are/1031323/8 "2026-07-01T18:10:24Z")
> [@Chronos](#):
>
> “living on reds, vitamin C, and cocaine”
Grateful Dead’s 1970 song _“Truckin’”_- one of the few hits they had.