# Brain Gum ?

**URL:** <https://boards.straightdope.com/t/brain-gum/10708>\
**Category:** Miscellaneous and Personal Stuff I Must Share\
**Created:** [November 7, 1999, 4:42pm UTC](https://boards.straightdope.com/t/brain-gum/10708 "1999-11-07T16:42:00Z")\
**Posts on this page:** 15\
**Page:** 1

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**Author:** ![Ayesha](https://avatars.discourse-cdn.com/v4/letter/a/c0e974/32.png) [@Ayesha](https://boards.straightdope.com/u/Ayesha)\
**Post date:** [November 7, 1999, 4:42pm UTC](https://boards.straightdope.com/t/brain-gum/10708/1 "1999-11-07T16:42:00Z")

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Have any of you seen the commercial for this gum that is supposed to improve your memory,and make you think faster, as well as make it easier to learn ?

It is one thing for marketers to say, oh chew our gum, you will have freash breath and get more sex.

But, chew our gum and it will make you smarter ? Give me a break, please !

* * *

Ayesha - Lioness

* * *

You sound reasonable. Must be time to up my medication.

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**Author:** ![Demo](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/demo/32/8472_2.png) [@Demo](https://boards.straightdope.com/u/Demo)\
**Post date:** [November 7, 1999, 5:33pm UTC](https://boards.straightdope.com/t/brain-gum/10708/2 "1999-11-07T17:33:00Z")

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Does that mean one can actually walk and chew gum at the same time now?

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"You can’t live with 'em, you can’t live without 'em.  
There’s something irrestibilish about ‘em.  
We grin and bear it because the nights are long.  
I hope that somethin’ better comes along.  
-Rowlf the Dog  
something better comes along.

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**Author:** ![Demo](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/demo/32/8472_2.png) [@Demo](https://boards.straightdope.com/u/Demo)\
**Post date:** [November 7, 1999, 5:38pm UTC](https://boards.straightdope.com/t/brain-gum/10708/3 "1999-11-07T17:38:00Z")

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Whoops, crap…sorry 😉

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**Author:** ![Sylence](https://avatars.discourse-cdn.com/v4/letter/s/b19c9b/32.png) [@Sylence](https://boards.straightdope.com/u/Sylence)\
**Post date:** [November 7, 1999, 7:33pm UTC](https://boards.straightdope.com/t/brain-gum/10708/4 "1999-11-07T19:33:00Z")

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Probably has caffeine in it. Caffeine is already known to help short-term memory.  
– Sylence

* * *

And now, for my next trick, I will talk in spooky half-references.

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**Author:** ![Gilligan](https://avatars.discourse-cdn.com/v4/letter/g/e0b2c6/32.png) [@Gilligan](https://boards.straightdope.com/u/Gilligan)\
**Post date:** [November 7, 1999, 11:47pm UTC](https://boards.straightdope.com/t/brain-gum/10708/5 "1999-11-07T23:47:00Z")

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Yes!!!

Anyone who tries this gum will become addicted, and controlling the world supply will be our first step towards global domination!

Pinky, are you pondering what I’m pondering?

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**Author:** ![tatertot](https://avatars.discourse-cdn.com/v4/letter/t/c37758/32.png) [@tatertot](https://boards.straightdope.com/u/tatertot)\
**Post date:** [November 7, 1999, 11:53pm UTC](https://boards.straightdope.com/t/brain-gum/10708/6 "1999-11-07T23:53:00Z")

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I don’t know about the gum, but my husband just bought some “Blitz Power” frozen dessert. I’m assuming (since it’s all in German) that it’s supposed to be an energy booster. It contains Guarana and caffeine. Tastes kind of like pineapple sherbert.

Sigh. What’s next, wrinkle reducing doughnuts?

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**Author:** ![system](https://global.discourse-cdn.com/straightdope/original/2X/e/e489c3b7d8fce19c4b355dd4fc3f88cc39c34b87.png) [@system](https://boards.straightdope.com/u/system)\
**Post date:** [November 8, 1999, 12:05am UTC](https://boards.straightdope.com/t/brain-gum/10708/7 "1999-11-08T00:05:00Z")

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Shall I call it the _$1,000,000,000 Bar_  
or _O Hippie_?

Rich milk chocolate covering a chewy Viagra center, with crunchy Valium nuggets!  
Am I ruling the world yet?

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**Author:** ![system](https://global.discourse-cdn.com/straightdope/original/2X/e/e489c3b7d8fce19c4b355dd4fc3f88cc39c34b87.png) [@system](https://boards.straightdope.com/u/system)\
**Post date:** [November 8, 1999, 12:09am UTC](https://boards.straightdope.com/t/brain-gum/10708/8 "1999-11-08T00:09:00Z")

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other possible names:

_Mr. Goodhard’n’happybar  
Paidvacation  
All-in-one Joy_

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**Author:** ![krish](https://avatars.discourse-cdn.com/v4/letter/k/c57346/32.png) [@krish](https://boards.straightdope.com/u/krish)\
**Post date:** [November 8, 1999, 1:54am UTC](https://boards.straightdope.com/t/brain-gum/10708/9 "1999-11-08T01:54:00Z")

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Let’s not forget our friend Mr. Placebo. Does anyone know what they use to create this gum?

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**Author:** ![TVeblen](https://avatars.discourse-cdn.com/v4/letter/t/4bbf92/32.png) [@TVeblen](https://boards.straightdope.com/u/TVeblen)\
**Post date:** [November 8, 1999, 3:41am UTC](https://boards.straightdope.com/t/brain-gum/10708/10 "1999-11-08T03:41:00Z")

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Gum that raises the IQ?  
Heck of a marketing concept, and it actually makes a weird sort of sense.  
Anyone who would buy chewing gum to get smarter only has one way to go.

Veb

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**Author:** ![Sealemon88](https://avatars.discourse-cdn.com/v4/letter/s/c68b51/32.png) [@Sealemon88](https://boards.straightdope.com/u/Sealemon88)\
**Post date:** [November 8, 1999, 3:48am UTC](https://boards.straightdope.com/t/brain-gum/10708/11 "1999-11-08T03:48:00Z")

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Of _course_ it works.

Once you’ve chewed the whole bloody pack, and you realize you’ve just pissed your money away, you’ll feel smarter…

* * *

You say “cheesy” like that’s a **BAD** thing.

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**Author:** ![Satan](https://avatars.discourse-cdn.com/v4/letter/s/e9bcb4/32.png) [@Satan](https://boards.straightdope.com/u/Satan)\
**Post date:** [November 8, 1999, 4:34pm UTC](https://boards.straightdope.com/t/brain-gum/10708/12 "1999-11-08T16:34:00Z")

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I don’t know if it works, but wouldn’t it work best if you stuck it behind your ears? 🙂

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Yer pal,  
Satan

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**Author:** ![Sealemon88](https://avatars.discourse-cdn.com/v4/letter/s/c68b51/32.png) [@Sealemon88](https://boards.straightdope.com/u/Sealemon88)\
**Post date:** [November 8, 1999, 5:05pm UTC](https://boards.straightdope.com/t/brain-gum/10708/13 "1999-11-08T17:05:00Z")

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Maybe you’re supposed to plug the hole after you get trepaned. 🙂

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You say “cheesy” like that’s a **BAD** thing.

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**Author:** ![Ayesha](https://avatars.discourse-cdn.com/v4/letter/a/c0e974/32.png) [@Ayesha](https://boards.straightdope.com/u/Ayesha)\
**Post date:** [November 8, 1999, 5:33pm UTC](https://boards.straightdope.com/t/brain-gum/10708/14 "1999-11-08T17:33:00Z")

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Guys, a package of this damn gum runs between $10.00 & $20.00,that is per package.

I think I’ll just stay stupid ! I would rather spend my money at the craft store !

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Ayesha - Lioness

* * *

You sound reasonable. Must be time to up my medication.

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**Author:** ![missdavis102](https://avatars.discourse-cdn.com/v4/letter/m/7feea3/32.png) [@missdavis102](https://boards.straightdope.com/u/missdavis102)\
**Post date:** [November 8, 1999, 5:48pm UTC](https://boards.straightdope.com/t/brain-gum/10708/15 "1999-11-08T17:48:00Z")

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I don’t want to say this might be a fraud, especially as I know next to nothing about this fine product, but it sounds like one of those deals where you send a guy $50 for a book entitled “How to Get People to Send You $50.00 for a Book”.

Imagine the Marketing group working on this one -  
Marketeer 1: “Buy this gum and it’ll make us look smart.”  
Marketeer 2: “I love it.”
