# Cheerios airs commercial with multiracial family. I'm sure you can guess what happens next. **URL:** \ **Category:** Miscellaneous and Personal Stuff I Must Share\ **Created:** [June 1, 2013, 5:34pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879 "2013-06-01T17:34:25Z")\ **Posts on this page:** 20\ **Page:** 3
**Author:** ![nearwildheaven](https://avatars.discourse-cdn.com/v4/letter/n/90db22/32.png) [@nearwildheaven](https://boards.straightdope.com/u/nearwildheaven)\ **Post date:** [June 2, 2013, 3:06am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/41 "2013-06-02T03:06:01Z")
> [@RandMcnally](#): > > Keep in mind people are much more OK with a white husband with a black wife than vise versa. True, and nobody bats an eye at white men/Asian women couples either. ---
**Author:** ![Snowboarder\_Bo](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/snowboarder_bo/32/229_2.png) [@Snowboarder\_Bo](https://boards.straightdope.com/u/Snowboarder_Bo)\ **Post date:** [June 2, 2013, 3:11am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/42 "2013-06-02T03:11:41Z")
> [@April\_R](#): > > awwwwww, too cute. That was a good commercial. Screw the haters > > Now I want a bowl of Cheerios. I watched it on the OP’s link and the ending actually made me Let’s go to the quarry and throw stuff down there! Fuck the haters. ---
**Author:** ![Magiver](https://avatars.discourse-cdn.com/v4/letter/m/4491bb/32.png) [@Magiver](https://boards.straightdope.com/u/Magiver)\ **Post date:** [June 2, 2013, 5:14am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/43 "2013-06-02T05:14:30Z")
> [@Cat\_Whisperer](#): > > I don’t disagree with you, but why don’t all companies make such controversial commercials to get all the publicity then? It’s not even remotely controversial. It’s pure genius on their part to give consumers an electronic windmill to chase. On the 8th day God gave us free advertising. And it was good. ---
**Author:** ![Senegoid](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/senegoid/32/6606_2.png) [@Senegoid](https://boards.straightdope.com/u/Senegoid)\ **Post date:** [June 2, 2013, 5:56am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/44 "2013-06-02T05:56:24Z")
> [@Ranger\_Jeff](#): > > What about the Fruity Pebbles people? That would be for the colorful people of the [Planting Peace](http://www.nydailynews.com/news/national/rainbow-painted-house-rebukes-westboro-msg-article-1.1292955) project to eat. (tl;dr: The group who bought the house across the street from the friendly Westboro Baptist folks and painted it up in Roy G. Biv colors.) ---
**Author:** ![Senegoid](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/senegoid/32/6606_2.png) [@Senegoid](https://boards.straightdope.com/u/Senegoid)\ **Post date:** [June 2, 2013, 6:05am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/45 "2013-06-02T06:05:17Z")
BTW, has anyone else noticed that Cheerios also has a campaign in which their Cheerios boxes contain little booklets with illustrated children’s stories in both English and Spanish? I saw one last week titled “The lost (and found) toy balloon.” IIRC, the Spanish was “El globito perdido y encontrado.” ETA: It featured a very Hispanic-looking little child who ties a note to a balloon and lets it loose to see if anyone would find it. A little white-looking girl finds it, and they become friends. But wait! It gets better! The very Hispanic-looking little child is named Molly O’Doon. :dubious: ---
**Author:** ![Equipoise](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/equipoise/32/151_2.png) [@Equipoise](https://boards.straightdope.com/u/Equipoise)\ **Post date:** [June 2, 2013, 8:12am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/46 "2013-06-02T08:12:24Z")
Anyone who pictured Rue as an “innocent white girl” while reading The Hunger Games is for sure stupid enough to be a racist. At best they have no reading comprehension. It’s 100% obvious to non-stupid people that Rue and Thresh are both black. Good for Cheerios for the ad. Good for them too for disabling the Comments. If everyone maintained their YouTube pages properly by deleting nasty comments, or heading them off by approving comments before they’re posted, or, if it’s too late, to just disable them, there would be no asshole YouTube comments. The assholes would all have to stick to Yahoo stories. ---
**Author:** ![JKellyMap](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jkellymap/32/15880_2.png) [@JKellyMap](https://boards.straightdope.com/u/JKellyMap)\ **Post date:** [June 2, 2013, 8:13am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/47 "2013-06-02T08:13:10Z")
When I saw the title of this thread, I assumed it would be a roll-eyes commentary about how this kind of advertising has become so commonplace as to be trite, or perhaps self-congratulatory. I didn’t imagine it would be about antebellum troglodytes who must have discovered cryogenics 150 years ago, and just thawed themselves out last week. On a related note, when is _The Loving Story_ going to be available on Netflix? ---
**Author:** ![WisdomofLife](https://avatars.discourse-cdn.com/v4/letter/w/34f0e0/32.png) [@WisdomofLife](https://boards.straightdope.com/u/WisdomofLife)\ **Post date:** [June 2, 2013, 8:58am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/48 "2013-06-02T08:58:19Z")
The commercial is basically sweet, sappy, and ordinary. I don’t see anything wrong with it:(. If people thought this is bad, wait for this idea. What if General Mills, Cheerios ad crew, or any company want real controversy. ultimate pushing the envelope or trolling :D, use a gay or lesbian couples being served or helped by their children. That will a lot more viewers coming with torches. I hope some ad executive does this 😉 when though it is unlikely to happen anytime soon. ---
**Author:** ![panache45](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/panache45/32/64_2.png) [@panache45](https://boards.straightdope.com/u/panache45)\ **Post date:** [June 2, 2013, 9:47am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/49 "2013-06-02T09:47:32Z")
> [@Try2B\_Comprehensive](#): > > Welp, I didn’t guess. I thought the commercial would involve the white people eating the Cheerios and the black people failing to do so and suffering the consequences. Actually, they all started out as white, until some of them started eating some other brand of cereal . . . and they turned black. ---
**Author:** ![nearwildheaven](https://avatars.discourse-cdn.com/v4/letter/n/90db22/32.png) [@nearwildheaven](https://boards.straightdope.com/u/nearwildheaven)\ **Post date:** [June 2, 2013, 6:36pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/50 "2013-06-02T18:36:17Z")
> [@Equipoise](#): > > Anyone who pictured Rue as an “innocent white girl” while reading The Hunger Games is for sure stupid enough to be a racist. At best they have no reading comprehension. It’s 100% obvious to non-stupid people that Rue and Thresh are both black. > > Good for Cheerios for the ad. Good for them too for disabling the Comments. If everyone maintained their YouTube pages properly by deleting nasty comments, or heading them off by approving comments before they’re posted, or, if it’s too late, to just disable them, there would be no asshole YouTube comments. The assholes would all have to stick to Yahoo stories. Have you read “Catching Fire”? I have, and felt it was by far the best of the trilogy. Anyway, I totally pictured Beetee as being a skinny white guy with a crew cut, and he will be played by a black actor in the movie. I don’t remember Thresh being black in the book, but Rue definitely was. As for You Tube comments being the cesspool of the Internet, it’s nothing compared to the old Yahoo boards. Some of them were doozies, except there was one topic that was troll-proof for reasons nobody could quite figure out. Any story about Van Halen - good heavens, we could INVITE the trolls and they didn’t show up! 😕 ---
**Author:** ![Flywheel](https://avatars.discourse-cdn.com/v4/letter/f/eb8c5e/32.png) [@Flywheel](https://boards.straightdope.com/u/Flywheel)\ **Post date:** [June 2, 2013, 6:37pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/51 "2013-06-02T18:37:06Z")
> [@nearwildheaven](#): > > It wasn’t so many years ago that commercials didn’t even have non-white people in them in the first place! > > Has anyone here seen the movie “Things We Lost In The Fire”? It’s very good, although it wasn’t widely released, and stars David Duchovny and Halle Berry as a married couple (and yes, they do have some awfully cute kids). The racial issue isn’t addressed AT ALL, although I suspect that was because it wasn’t in the original script. > [@RandMcnally](#): > > Keep in mind people are much more OK with a white husband with a black wife than vise versa. Bridesmaids had a black husband / white wife couple, along with their (marriage-aged) daughter. As in **nearwildheaven** ’s example, the racial angle receives no mention at all. ---
**Author:** ![nearwildheaven](https://avatars.discourse-cdn.com/v4/letter/n/90db22/32.png) [@nearwildheaven](https://boards.straightdope.com/u/nearwildheaven)\ **Post date:** [June 2, 2013, 6:45pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/52 "2013-06-02T18:45:41Z")
> [@JKellyMap](#): > > On a related note, when is _The Loving Story_ going to be available on Netflix? It’s available, although it’s on “Long wait” status. It’s in my queue too. ---
**Author:** ![Gagundathar](https://avatars.discourse-cdn.com/v4/letter/g/a183cd/32.png) [@Gagundathar](https://boards.straightdope.com/u/Gagundathar)\ **Post date:** [June 2, 2013, 6:55pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/53 "2013-06-02T18:55:29Z")
> [@Zebra](#): > > I hate to be mean but; cite? > Why are we supposed to be beyond this? Because of the calendar? Because a “black” man is in the white house? > > Three cheers to Cheerios. That took balls to make that commercial. You aren’t being mean, and that was a mini-rant on my part. But some of my older friends marched and rallied against this kind of silliness. I suppose I expected a more utopic future. We don’t have a moon-base, either. \ ---
**Author:** ![Loach](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/loach/32/350_2.png) [@Loach](https://boards.straightdope.com/u/Loach)\ **Post date:** [June 2, 2013, 7:00pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/54 "2013-06-02T19:00:08Z")
Am I the only one to come out and admit that I hate Cheerios after watching that commercial? Sure I’ve hated Cheerios since I was a kid but I thought another perspective was needed. ---
**Author:** ![Gagundathar](https://avatars.discourse-cdn.com/v4/letter/g/a183cd/32.png) [@Gagundathar](https://boards.straightdope.com/u/Gagundathar)\ **Post date:** [June 2, 2013, 7:08pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/55 "2013-06-02T19:08:26Z")
This may help: > **[Nation Excited To See Whatever Bile The Internet Spews Up Today](https://www.theonion.com/nation-excited-to-see-whatever-bile-the-internet-spews-1819575042)** > > WASHINGTON—According to reports, the American people are currently rubbing their hands in anticipation for whatever vile, disgusting garbage the internet will eventually puke up across a variety of news outlets, blogs, social media networks, and... ---
**Author:** ![Ferret\_Herder](https://avatars.discourse-cdn.com/v4/letter/f/e47774/32.png) [@Ferret\_Herder](https://boards.straightdope.com/u/Ferret_Herder)\ **Post date:** [June 2, 2013, 7:27pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/56 "2013-06-02T19:27:30Z")
> [@Loach](#): > > Sure I’ve hated Cheerios since I was a kid but I thought another perspective was needed. You… you… anti-toroidist! ---
**Author:** ![trupa](https://avatars.discourse-cdn.com/v4/letter/t/aeb1de/32.png) [@trupa](https://boards.straightdope.com/u/trupa)\ **Post date:** [June 2, 2013, 11:41pm UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/57 "2013-06-02T23:41:54Z")
So…forgive me if I didn’t have the courage to look at the comments myself, but do I understand correctly that most of the racist comments are bashing the white person for marrying a black person? Are there any comments giving the black person a hard time for “betraying” black americans and being a “oreo” ? ---
**Author:** ![tonyfop](https://avatars.discourse-cdn.com/v4/letter/t/85f322/32.png) [@tonyfop](https://boards.straightdope.com/u/tonyfop)\ **Post date:** [June 3, 2013, 12:26am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/58 "2013-06-03T00:26:10Z")
> [@RandMcnally](#): > > Keep in mind people are much more OK with a white husband with a black wife than vise versa. “Much more OK” is not the same thing as “OK”. I still run into plenty of people who are not OK with it. My parents are still not “OK” with it. When I first saw the commercial, I saw the little girl, and my first thought was “Hm, she looks mixed.” Then I saw the dad, and I thought, “Good job, Cheerios!🆒” I was going to rewind the DVR to show my wife, but she was in the shower. Then I totally forgot about it until I read this thread today. ---
**Author:** ![Chronos](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chronos/32/134_2.png) [@Chronos](https://boards.straightdope.com/u/Chronos)\ **Post date:** [June 3, 2013, 12:47am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/59 "2013-06-03T00:47:15Z")
**PSXer** , giving in to the bigots is itself just another form of bigotry. ---
**Author:** ![Monty](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/monty/32/47_2.png) [@Monty](https://boards.straightdope.com/u/Monty)\ **Post date:** [June 3, 2013, 1:09am UTC](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879/60 "2013-06-03T01:09:47Z")
> [@Chefguy](#): > > The answer to this is _always_ either: bi-pedal hominid or carboniferous life-form. No, no. The correct answer is: > [@](#): > > I’m polite. What are you? [Previous page](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879.md?page=2) [Next page](https://boards.straightdope.com/t/cheerios-airs-commercial-with-multiracial-family-im-sure-you-can-guess-what-happens-next/659879.md?page=4)