# Clever or stupid company names

**URL:** <https://boards.straightdope.com/t/clever-or-stupid-company-names/728828>\
**Category:** In My Humble Opinion\
**Created:** [August 25, 2015, 1:54pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828 "2015-08-25T13:54:40Z")\
**Posts on this page:** 20\
**Page:** 1

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**Author:** ![JcWoman](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jcwoman/32/2889_2.png) [@JcWoman](https://boards.straightdope.com/u/JcWoman)\
**Post date:** [August 25, 2015, 1:54pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/1 "2015-08-25T13:54:40Z")

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I think it might be amusing to share some company names that we think are either exceptionally clever or amazingly stupid. The only rule is that they need to be real companies, not hypothetical (that would be too easy). Here are a couple to start:

Clever:

Kickin Asphalt (road milling and resurfacing)

Stupid:

1. Counter Intelligence (Countertop installation - seemed clever at first, then they screwed up our order and the innuendo in their name became apparent.)

2. Along the same lines as #1 is a logistics company called Intelligent Decisions. I’ve never worked with them so maybe they are brilliant. But I’ve worked for a variety of corporations and small businesses enough to know that every company occasionally makes really blindingly stupid decisions.

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**Author:** ![Barkis\_is\_Willin](https://avatars.discourse-cdn.com/v4/letter/b/a183cd/32.png) [@Barkis\_is\_Willin](https://boards.straightdope.com/u/Barkis_is_Willin)\
**Post date:** [August 25, 2015, 2:36pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/2 "2015-08-25T14:36:11Z")

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Master Bait & Tackle - all your fishing needs in Bonita Beach, FL. And their website, of course, is [masterbaitonline.com](http://masterbaitonline.com).

Clever.

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**Author:** ![Son\_of\_a\_Rich](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/son_of_a_rich/32/5439_2.png) [@Son\_of\_a\_Rich](https://boards.straightdope.com/u/Son_of_a_Rich)\
**Post date:** [August 25, 2015, 3:23pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/3 "2015-08-25T15:23:20Z")

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> [@Barkis\_is\_Willin](#):
>
> Master Bait & Tackle - all your fishing needs in Bonita Beach, FL. And their website, of course, is [masterbaitonline.com](http://masterbaitonline.com).
> 
> Clever.

Their slogan: “We are stiff competition”. True.

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**Author:** ![Flyer](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/flyer/32/7298_2.png) [@Flyer](https://boards.straightdope.com/u/Flyer)\
**Post date:** [August 25, 2015, 3:27pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/4 "2015-08-25T15:27:44Z")

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There’s an energy company:  
Peoples Natural Gas

That’s the kind of thing that **could** be accidental, but it makes a person wonder.

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**Author:** ![Hari\_Seldon](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/hari_seldon/32/5173_2.png) [@Hari\_Seldon](https://boards.straightdope.com/u/Hari_Seldon)\
**Post date:** [August 25, 2015, 4:07pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/5 "2015-08-25T16:07:40Z")

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There is, or used to be a company around here called Rapid Erection. They built scaffolds.

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**Author:** ![harmonicamoon](https://avatars.discourse-cdn.com/v4/letter/h/65b543/32.png) [@harmonicamoon](https://boards.straightdope.com/u/harmonicamoon)\
**Post date:** [August 25, 2015, 4:10pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/6 "2015-08-25T16:10:41Z")

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There was a used car dealer in Boise, ID:

Fairly Reliable Bob’s

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**Author:** ![stillownedbysetters](https://avatars.discourse-cdn.com/v4/letter/s/41988e/32.png) [@stillownedbysetters](https://boards.straightdope.com/u/stillownedbysetters)\
**Post date:** [August 25, 2015, 4:12pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/7 "2015-08-25T16:12:09Z")

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I always laugh when I see the Bimbo’s Bakery trucks go by.

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**Author:** ![Abracadebra](https://avatars.discourse-cdn.com/v4/letter/a/f04885/32.png) [@Abracadebra](https://boards.straightdope.com/u/Abracadebra)\
**Post date:** [August 25, 2015, 4:28pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/8 "2015-08-25T16:28:49Z")

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We have a bait and tackle shop called The Happy Hooker.

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**Author:** ![The\_Angry\_Badger](https://avatars.discourse-cdn.com/v4/letter/t/b38774/32.png) [@The\_Angry\_Badger](https://boards.straightdope.com/u/The_Angry_Badger)\
**Post date:** [August 25, 2015, 4:34pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/9 "2015-08-25T16:34:02Z")

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[Suck-Cess](http://suckcessdrainservices.co.uk/) Drain Services operate round our way. They empty septic tanks and cess pits.

There’s probably a dozen companies around here that will take our shit away. Only one of them has a funny name. Guess which one I use? 🙂

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**Author:** ![Amateur\_Barbarian](https://avatars.discourse-cdn.com/v4/letter/a/59ef9b/32.png) [@Amateur\_Barbarian](https://boards.straightdope.com/u/Amateur_Barbarian)\
**Post date:** [August 25, 2015, 4:34pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/10 "2015-08-25T16:34:48Z")

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> [@stillownedbysetters](#):
>
> I always laugh when I see the Bimbo’s Bakery trucks go by.

I was in several meetings with a senior member of the US expansion team (they started as a Mexican bakery, bought up a lot of the Hostess plants and infrastructure as part of their move here). He was completely aware of the name issues and made a bimbo joke about every three minutes.

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**Author:** ![The\_Stainless\_Steel\_Rat](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/the_stainless_steel_rat/32/5727_2.png) [@The\_Stainless\_Steel\_Rat](https://boards.straightdope.com/u/The_Stainless_Steel_Rat)\
**Post date:** [August 25, 2015, 4:34pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/11 "2015-08-25T16:34:54Z")

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When I lived in Abu Dhabi, there was a store with an English name of **Butt Sweet House.**

I have no idea what they sold there–I was to timid to enter…🆒

(Seriously, it was a candy/sweet shop–but I still never bought anything there).

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**Author:** ![Machine\_Elf](https://avatars.discourse-cdn.com/v4/letter/m/82dd89/32.png) [@Machine\_Elf](https://boards.straightdope.com/u/Machine_Elf)\
**Post date:** [August 25, 2015, 4:39pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/12 "2015-08-25T16:39:13Z")

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In the “telling it like it is” department, we have [Big Ass Fans.](http://www.bigassfans.com/) They do indeed manufacture some very large fans suitable for ventilating commercial structures.

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**Author:** ![Isamu](https://avatars.discourse-cdn.com/v4/letter/i/7c8e57/32.png) [@Isamu](https://boards.straightdope.com/u/Isamu)\
**Post date:** [August 25, 2015, 4:41pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/13 "2015-08-25T16:41:05Z")

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“Nigaz”, a joint venture between Gazprom and the Nigerian National Petroleum Corporation, was a pretty bad choice.

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**Author:** ![CalMeacham](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/calmeacham/32/35_2.png) [@CalMeacham](https://boards.straightdope.com/u/CalMeacham)\
**Post date:** [August 25, 2015, 5:12pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/14 "2015-08-25T17:12:20Z")

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> [@Isamu](#):
>
> “Nigaz”, a joint venture between Gazprom and the Nigerian National Petroleum Corporation, was a pretty bad choice.

Do they have an Attitude?

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**Author:** ![Shoeless](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/shoeless/32/7099_2.png) [@Shoeless](https://boards.straightdope.com/u/Shoeless)\
**Post date:** [August 25, 2015, 6:09pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/15 "2015-08-25T18:09:07Z")

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There is a restaurant/bar on the Lake of the Ozarks in MO called “Big Dick’s Halfway Inn”.

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**Author:** ![RTFirefly](https://avatars.discourse-cdn.com/v4/letter/r/c77e96/32.png) [@RTFirefly](https://boards.straightdope.com/u/RTFirefly)\
**Post date:** [August 25, 2015, 6:30pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/16 "2015-08-25T18:30:30Z")

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On Anna Maria Island in Florida, there’s a woman who does business as **Shady Lady Horticultural Services**.

I love the way that name works on both levels.

> [@stillownedbysetters](#):
>
> I always laugh when I see the Bimbo’s Bakery trucks go by.

I bought a loaf of their bread in a grocery store in Florida a couple weeks back. Couldn’t resist. My wife cracked up when she saw the label.

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**Author:** ![Senegoid](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/senegoid/32/6606_2.png) [@Senegoid](https://boards.straightdope.com/u/Senegoid)\
**Post date:** [August 25, 2015, 7:05pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/17 "2015-08-25T19:05:58Z")

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> [@Son\_of\_a\_Rich](#):
>
> Their slogan: “We are stiff competition”. True.

Also on their page: “You can’t beat our bait.”

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**Author:** ![Senegoid](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/senegoid/32/6606_2.png) [@Senegoid](https://boards.straightdope.com/u/Senegoid)\
**Post date:** [August 25, 2015, 7:09pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/18 "2015-08-25T19:09:26Z")

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> [@RTFirefly](#):
>
> I bought a loaf of their bread in a grocery store in Florida a couple weeks back. Couldn’t resist. My wife cracked up when she saw the label.

Is this (Bimbo bakery) a well-known product name in much of the USA? The stores around here (Extended San Francisco area) certainly have it.

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**Author:** ![Tread](https://avatars.discourse-cdn.com/v4/letter/t/53a042/32.png) [@Tread](https://boards.straightdope.com/u/Tread)\
**Post date:** [August 25, 2015, 7:12pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/19 "2015-08-25T19:12:03Z")

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A local exterminator company called

_American Exterminators_  
Sounds like a terrorist group.

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**Author:** ![CGav8r](https://avatars.discourse-cdn.com/v4/letter/c/34f0e0/32.png) [@CGav8r](https://boards.straightdope.com/u/CGav8r)\
**Post date:** [August 25, 2015, 7:18pm UTC](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828/20 "2015-08-25T19:18:37Z")

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> [@Machine\_Elf](#):
>
> In the “telling it like it is” department, we have [Big Ass Fans.](http://www.bigassfans.com/) They do indeed manufacture some very large fans suitable for ventilating commercial structures.

We had these put up at a hangar where I worked, and the \*Big Ass Fan \*name/logo was on the fans and on the power box on the wall (right by one of the office entrances in the hangar, in fact). I thought it was a bit unprofessional to have that hanging in a government building, but would still enjoy it when I would see school kids pointing and giggling whenever I gave school tours.

[Next page](https://boards.straightdope.com/t/clever-or-stupid-company-names/728828.md?page=2)
