Comirnaty vs. Spikevax (brand names of vaccines)

I do wonder what the thought process was for Comirnaty.

Co(vid)—m(i)RNA—ty(thank you!)

“Sorta sounds like community. Eh, why not.”

And yet here we are talking about it.

My gf works in advertising. She has a different perspective than some.

It’s not like no one knew about the existence of the Pfizer vaccine before they heard the name.

Talking about the name of an unknown product can be very useful advertising. But when the product is already known and now it’s sitting on the shelf next to a product with an objectively cooler name, it isn’t necessarily an advantage to be the object of ridicule.

I can’t keep “comirnaty” in my mind. It’s a phonetically awkward word that doesn’t map onto English well. Compare to, say “covimirn,” which is still ugly but doesn’t sound alien.

It’s so fucking weird because they could use the good PR as being the people who stopped the COVID pandemic (… eventually). They just need a catchy marketing name. And then they can tell people “by creating [marketing name], Pfizer saved millions of lives” but instead they come up with this awkward, bizarre name that no one is going to say except to make fun of it. I don’t get it.

Remember when “the Internet” decided that if you wanted to be hip, Pfizer’s was the vaccine to get?

Sorry, Pfizer Gang - not only are you stuck with a name that sounds like an accusation from Cold War days*, it (for the time being, anyway) hasn’t held effectiveness as well as the Moderna vaccine.

*“I am not now, nor have I ever been a member of the Comirnaty.”

It does sort of remind me of COMINTERN (communist international)

Yeah, but they refer to them by the manufacturer’s name, not the brand name of the medicine. We all just think of them as the Pfizer vaccine and the Moderns vaccine.

Sounds like someone who got the Kermehrnaty shot. You wouldn’t be saying that if you were team Spikevax.