I guess what it must come down to is that the Board will have to be self-throttling, in that it will only support what it can support, and this will send Members away, not to return, and thus keep the bandwidth/server crunch from being impossible.
And this does not seem likely to change. The business case of the Chicago Reader for keeping the SDMB seems unclear at best and non-existant at worse. They are so altruistic that we don’t even get spam mail to the accounts we register with - and that’s highly respectable of them.
However, we end up with a dichotomy of positions:
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The Reader runs this Board out of the goodness of its collective heart, for the purpose of providing a profound benefit and service for free. However, they can not and will not accept outside help to do this.
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The Reader is really running this Board as a marketing tool, to try and either gain customers for a product, earn advertising revenue, or to be used as a e-commerce site. However, after 3 years or so online, there is no business plan in place, nor any hinted about concretely, although we are told the Reader is working on it.
There have been many “pledge drives” on this Board, many suggestions to software and hardware performance, and many ideas as to improving processes. For better or for worse, most of them have not taken. This indicates a willingness to give - or a vast untapped market that can at least be used to defray business costs.
Seems like what is needed is a bridge-builder here.
I put the question, in general terms, to the other Project Managers when we had our weekly management meeting, as a hypothetical situation only, to brainstorm for ideas. I got some interesting ones, some not feasible (porn), and some that seem like possible solutions, or at least talking points.
Some of these were:
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SDMB Members who are attorneys chartered in Illinois do the legal research, investigation, and draw up a complete and executable set of documents that legally spins the Board and its administration off as a not for profit entitiy, able to receive donations, all pro-bono. This might be a workable solution, but I fear it involves “outsiders” too deep into the legalese of the Reader’s business practices. So I don’t think it is a viable option, but I could be wrong.
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SDMB Members who are experts at marketing, sales, advertising, and e-commerce draw up complete proposals for expanding the role of the SDMB within the Reader’s strategic goals, and show clearly via examples how the Reader can progress towards a working cash flow situation. This would include market research, examples and studies of all forms of e-commerce, developing workable and practical rate sheets, and really trying to see how a site with this much traffic could generate some revenue. This would be presented in a formal proposal to the Reader Management. If the Reader Management does not care to hear unsolicted advice from individuals, then the Members who put it together form a not-for-profit corporation, and offer it as a consulting service for $1 to the Reader.
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You have to ask yourself - hypothetically, of course - what would the Chicago Reader do if a group of SDMB’ers got together ad hoc and said “Screw this - we’ve had enough!”, collected money (being careful not to use the SDMB name, Chicago Reader trademarks, logos, etc.) for the most Tyrannosaurus Rex server machine(s) and associated hardware and software, then, through a not-for-profit legal corporation that they set up, offer the equipment to the SDMB for $1.00. Or, an Illinois P.E. offers it as part of an “service plan” for $1.00.
If the Reader had a completely, 100% legal way to buy, from a legally organized not-for-profit corporation, a hepta-Pentium 4 3 GHz machine with all the trimmings (including valid and legal software licenses) for $1 - would they turn it down?
My multi-billion dollar company would buy it in a heartbeat - just e-mail a PDF invoice. We buy off of E-Bay, after all - it would be little different, except the price is fixed.
Just speaking hypothetically, of course…