milroyj said
And in this case, the government didn’t. But let’s be clear: what drove this company into the ground was inflexible management, not losing the business of a few blind people.
The unfortunate(?) fact is that blind people (or deaf people, or people with orthopedic disabilities) don’t make up enough of the population to have economic influence with companies. If they had more clout, lawsuits like the one in the OP would be unnecessary.
I don’t know enough about The Way Things Should Work to comment on that :), so I will just say that this isn’t always the way things do work. Here’s two examples.
Both the American Federation of the Blind and the National Federation of the Blind have been trying for years to get Microsoft to make an accessible version of Windows. Microsoft has indicated a willingness to make some small concessions, but in the end, there are too few blind people for Microsoft to target that market.
The practical result was that hundreds of blind people lost their jobs when their companies started using Windows. (Ironically, Microsoft is one of the best places in the Seattle area for a disabled person to work, from the standpoint of accessibility.)
I have a deaf friend who wanted to go to graduate school and had to sue under ADA to get the college—a state school—to provide an interpreter for her classes. The school argued that it wasn’t cost-effective for them to do so. They lost. Without ADA, she couldn’t have gotten a graduate degree.