# Disturbing M&M Commercial

**URL:** <https://boards.straightdope.com/t/disturbing-m-m-commercial/543959>\
**Category:** Cafe Society\
**Created:** [June 21, 2010, 5:01am UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959 "2010-06-21T05:01:10Z")\
**Posts on this page:** 16\
**Page:** 1

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**Author:** ![Sage\_Rat](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/sage_rat/32/399_2.png) [@Sage\_Rat](https://boards.straightdope.com/u/Sage_Rat)\
**Post date:** [June 21, 2010, 5:01am UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/1 "2010-06-21T05:01:10Z")

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I can understand that M&M have put a lot of marketing effort into making their M&M characters be the voice of the company, but when it comes to the topic of sticking the whole body of one man into another – even making the setting a laboratory still doesn’t make one have pleasant visions. It just changes from one disturbing image to another. It’s either really kinky, or really gory.

[YouTube](present it? [http://www.youtube.com/watch?v=EddK8L6oiTU](http://www.youtube.com/watch?v=EddK8L6oiTU))

I have to wonder if they decided to go ahead with it with the idea that no publicity is bad publicity?

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**Author:** ![Erdosain](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/erdosain/32/7284_2.png) [@Erdosain](https://boards.straightdope.com/u/Erdosain)\
**Post date:** [June 21, 2010, 6:33am UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/2 "2010-06-21T06:33:41Z")

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I agree. This new ad campaign is creepy in the extreme, especially when the pretzel cracks his knuckles and says, “Alright, let’s shove me up your ass.” (Well, I’m paraphrasing a bit.)

Of course, I also think the commercials with the “sexy” green lady M&M are disturbing. Really, the M&Ms want to fuck each other? Why, God, why?

My theory is that because Mars is still privately owned (one of the largest privately-owned corporations in the U.S.), the Mars family can approve these creepy ad campaigns without fearing for their jobs.

It is also interesting to note that the ad refers to a single M&M as “an M&Ms.” So the correct way to say you have one M&M is actually, “I am holding an M&Ms.”

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**Author:** ![cochrane](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/cochrane/32/10441_2.png) [@cochrane](https://boards.straightdope.com/u/cochrane)\
**Post date:** [June 21, 2010, 10:44am UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/3 "2010-06-21T10:44:26Z")

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The only disturbing thing about this commercial is that pretzel M&Ms are really horrible.

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**Author:** ![Mr.Excellent](https://avatars.discourse-cdn.com/v4/letter/m/f19dbf/32.png) [@Mr.Excellent](https://boards.straightdope.com/u/Mr.Excellent)\
**Post date:** [June 21, 2010, 8:30pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/4 "2010-06-21T20:30:32Z")

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> [@cochrane](#):
>
> The only disturbing thing about this commercial is that pretzel M&Ms are really horrible.

Really? That’s disappointing - I’ve been meaning to try them. The idea is quite clever.

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**Author:** ![Infovore](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/infovore/32/420_2.png) [@Infovore](https://boards.straightdope.com/u/Infovore)\
**Post date:** [June 21, 2010, 8:32pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/5 "2010-06-21T20:32:43Z")

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> [@Erdosain](#):
>
> It is also interesting to note that the ad refers to a single M&M as “an M&Ms.” So the correct way to say you have one M&M is actually, “I am holding an M&Ms.”

That brings me back to my days working at Xerox, when they had us take a whole training session on the care and feeding of trademarks (specifically how _not_ to use them).

If I remember correctly from that session, the \*proper \*way to say you have one M&M would be to say “I have one M&Ms chocolate candy,” or perhaps “I have one M&M’s brand chocolate candy.”

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**Author:** ![Skywatcher](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/skywatcher/32/254_2.png) [@Skywatcher](https://boards.straightdope.com/u/Skywatcher)\
**Post date:** [June 21, 2010, 8:33pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/6 "2010-06-21T20:33:55Z")

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> [@Mr.Excellent](#):
>
> Really? That’s disappointing - I’ve been meaning to try them. The idea is quite clever.

Didn’t seem all that bad to me. They’re like the pretzels from Chubby Hubby without the B&J’s.

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**Author:** ![Erdosain](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/erdosain/32/7284_2.png) [@Erdosain](https://boards.straightdope.com/u/Erdosain)\
**Post date:** [June 21, 2010, 9:20pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/7 "2010-06-21T21:20:45Z")

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> [@Lute Skywatcher](#):
>
> Didn’t seem all that bad to me. They’re like the pretzels from Chubby Hubby without the B&J’s.

To me they just tasted like salty M&Ms, maybe a little crunchier than usual. My wife didn’t like them, even though she salts everything. I was surprised.

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**Author:** ![kaylasdad99](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kaylasdad99/32/3398_2.png) [@kaylasdad99](https://boards.straightdope.com/u/kaylasdad99)\
**Post date:** [June 21, 2010, 10:35pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/8 "2010-06-21T22:35:12Z")

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I wouldn’t be surprised. The appropriate texture for a pretzel is soft and chewy, the appropriate flavor is sourdough, and the appropriate accompanying flavors are mustard and beer.

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**Author:** ![Grumman](https://avatars.discourse-cdn.com/v4/letter/g/43a26b/32.png) [@Grumman](https://boards.straightdope.com/u/Grumman)\
**Post date:** [June 21, 2010, 10:41pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/9 "2010-06-21T22:41:40Z")

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> [@Erdosain](#):
>
> To me they just tasted like salty M&Ms, maybe a little crunchier than usual. My wife didn’t like them, even though she salts everything. I was surprised.

That seems understandable to me. Never have I eaten chocolate and thought, “You know what this needs? More salt.”

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**Author:** ![garygnu](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/garygnu/32/2924_2.png) [@garygnu](https://boards.straightdope.com/u/garygnu)\
**Post date:** [June 21, 2010, 10:42pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/10 "2010-06-21T22:42:07Z")

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You do know there’s more than just one type of pretzel in the world, right?

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**Author:** ![iftheresaway](https://avatars.discourse-cdn.com/v4/letter/i/ecae2f/32.png) [@iftheresaway](https://boards.straightdope.com/u/iftheresaway)\
**Post date:** [June 21, 2010, 10:46pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/11 "2010-06-21T22:46:44Z")

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> [@kaylasdad99](#):
>
> I wouldn’t be surprised. The appropriate texture for a pretzel is soft and chewy, the appropriate flavor is sourdough, and the appropriate accompanying flavors are mustard and beer.

[off topic] If you’re ever in Knoxville/ Gatlinburg/ Pigeon Forge, TN, there is a restaurant called [Smoky Mtn. Brewery](http://www.calhouns.com/smbSite.shtml) that has a soft pretzel appetizer with beer cheese and, literally, the best honey mustard dipping sauce on the face of the planet. I don’t even like mustard, and I could honestly eat nothing but that app for the rest of my life and be completely happy. [/off topic]

And now for something relevant: here is a [link](http://www.youtube.com/watch?v=SMrLz9tUrew) to the YouTube video (it didn’t seem to be there in the OP). I’d never seen the commercial before, and I agree: totally creepy.

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<div class="post-metadata">

**Author:** ![Grumman](https://avatars.discourse-cdn.com/v4/letter/g/43a26b/32.png) [@Grumman](https://boards.straightdope.com/u/Grumman)\
**Post date:** [June 21, 2010, 11:01pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/12 "2010-06-21T23:01:55Z")

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> [@garygnu](#):
>
> You do know there’s more than just one type of pretzel in the world, right?

…No?

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**Author:** ![billfish678](https://avatars.discourse-cdn.com/v4/letter/b/7bcc69/32.png) [@billfish678](https://boards.straightdope.com/u/billfish678)\
**Post date:** [June 21, 2010, 11:02pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/13 "2010-06-21T23:02:35Z")

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> [@Erdosain](#):
>
> I agree. This new ad campaign is creepy in the extreme, especially when the pretzel cracks his knuckles and says, “Alright, let’s shove me up your ass.” (Well, I’m paraphrasing a bit.)

I was thinking they needed a lab technician in the background putting on one of those tight rubber gloves on and ending with that snapping sound when you are done putting one of those things on.

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**Author:** ![pancakes3](https://avatars.discourse-cdn.com/v4/letter/p/ba9def/32.png) [@pancakes3](https://boards.straightdope.com/u/pancakes3)\
**Post date:** [June 21, 2010, 11:35pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/14 "2010-06-21T23:35:15Z")

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i don’t understand the disgust, nor the hate for chocolate covered pretzels

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**Author:** ![crypto](https://avatars.discourse-cdn.com/v4/letter/c/b3f665/32.png) [@crypto](https://boards.straightdope.com/u/crypto)\
**Post date:** [June 21, 2010, 11:36pm UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/15 "2010-06-21T23:36:11Z")

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I thought this ad seemed a bit odd myself. Glad I wasn’t the only one.

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**Author:** ![Drain\_Bead](https://avatars.discourse-cdn.com/v4/letter/d/e47774/32.png) [@Drain\_Bead](https://boards.straightdope.com/u/Drain_Bead)\
**Post date:** [June 22, 2010, 12:11am UTC](https://boards.straightdope.com/t/disturbing-m-m-commercial/543959/16 "2010-06-22T00:11:51Z")

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I laughed my ass off at the ad, actually. I guess I’m the target audience.

I also love chocolate-covered pretzels, and my favorite candy bar is the Vosges Barcelona Bar, which has deep milk chocolate, smoked almonds, and sea salt.
