But you agree that it would be weird to advertise “1 widget for $250 or 2 for $250!”, right? Running that type of sale might get more people in the store, but considering that transaction by itself it does nothing to increase revenue.
Not that I take umbrage. As long as they are clear about it, I would see no reason to take my business elsewhere, unless better deals are had elsewhere.
There’s a store here that used to list (for example) 2 for $2. It did not list a price for 1 item. I assumed this means buying 1 item would cost me $1. The store charged me more than $1 when I purchased 1 item. (Like $1.49 or something… don’t recall exact amount). Anyway, I thought that was baloney. The entire store was marked with prices like this. I don’t like guessing at prices and sometimes I don’t need or want to buy more items just because the sign lists it that way. It’s confusing and tiresome so I stopped shopping there. What’s it to you?
I was specifically addressing the x fo $y practice. In the case of BOGOF, I’ve always read it as literally, buy one item, get the next one free. But, you’re right, I can’t see any reason why this shouldn’t be a generic 50% off sale in most cases.
In my experience, “buy one get one free” always means you have to buy at least one at full price, but “X for $Y” usually means that a single one is $Y/X (unless there’s some other price listed for a single item, which there usually isn’t). Lately, Albertson’s has started putting fine print on their labels like “10 for $10 [sub]buy one for $1[/sub]”. I don’t know if this is for legal reasons, or they just wanted to cut down on the number of customers asking about it.
Well, since no other store I went to had confusing prices like that, it’s either A) remember store X does not do prices like everywhere else or B) stop shopping at store X. I chose the latter.
Sure, that’s a perfectly reasonable choice. And I may choose to shop at the place that charges more for single items, because their per-item price on a multiple item purchase ends up being cheaper.
I’m just saying it’s not unreasonable to have a higher price for single items than buying multiple items. I’m looking at a Jewel (local grocery) circular right now, and 12-packs of soda are listed as 4 for $10. Reading closely, it says “Single purchase $3 each.” Usually, so far as I can tell around here, if there is no fine print, a 2 for $4 deal does ring up as $2 for one. But you have to look and see–it’s not necessarily assumed.
My experience (confirmed by my most recent shopping receipt):
Buy 1 Get 1 Free: First one rings up full price, second one gets discounted full price.
10-for-$10 (or any X for $Y): Each rings up full price, then each individual item is discounted down to sale price.
So if Chunky Soup is on sale at 3 for $6.00, but normal price is $2.39/can, each individual can will show:
Chunky Soup - $2.39
Savings - -0.39
Total - $2.00
ETA: Sometimes a sale will specifically say “Must buy X”, in which case discount is applied retroactively only after reaching X amount AND, in my case, for each X amount. So in the above example, I must buy 3, or 6, or 9 (up to the limit, if any) to get the discount on all.