# Ebay's "IT" commercial.... **URL:** \ **Category:** Cafe Society\ **Created:** [November 2, 2005, 7:50pm UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148 "2005-11-02T19:50:41Z")\ **Posts on this page:** 10\ **Page:** 1
**Author:** ![Batsinma\_Belfry](https://avatars.discourse-cdn.com/v4/letter/b/ea5d25/32.png) [@Batsinma\_Belfry](https://boards.straightdope.com/u/Batsinma_Belfry)\ **Post date:** [November 2, 2005, 7:50pm UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/1 "2005-11-02T19:50:41Z")
People in various settings mesmerized by something either off camera or veiled or hidden in a box… Then the unvieling… _GASP!_ It’s an “it”. _“Whatever **it** is you can find **it** on Ebay.”_ :rolleyes: I know for a fact, judging by what they charge me each month in seller’s fees, that they can afford a more creative ad campaign. ---
**Author:** ![MovieMogul](https://avatars.discourse-cdn.com/v4/letter/m/f08c70/32.png) [@MovieMogul](https://boards.straightdope.com/u/MovieMogul)\ **Post date:** [November 2, 2005, 9:21pm UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/2 "2005-11-02T21:21:41Z")
There’s a new “It” commercial that talks about the creation, marketing, distribution, and cultural phenomenon around “It”. Given I hadn’t seen the other ad (in the OP), I didn’t know it was for Ebay until the end, when the closing tag is quite effective. ---
**Author:** ![NicePete](https://avatars.discourse-cdn.com/v4/letter/n/ee7513/32.png) [@NicePete](https://boards.straightdope.com/u/NicePete)\ **Post date:** [November 2, 2005, 9:59pm UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/3 "2005-11-02T21:59:54Z")
I keep expecting to see Gabbo on those “IT” commercials. ---
**Author:** ![gigi](https://avatars.discourse-cdn.com/v4/letter/g/a587f6/32.png) [@gigi](https://boards.straightdope.com/u/gigi)\ **Post date:** [November 2, 2005, 10:21pm UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/4 "2005-11-02T22:21:07Z")
I can’t decide whether this or the bursting into show tunes eBay commercials are the. worst. ever. This may be **it**. :rolleyes: ---
**Author:** ![Derleth](https://avatars.discourse-cdn.com/v4/letter/d/b9e5f3/32.png) [@Derleth](https://boards.straightdope.com/u/Derleth)\ **Post date:** [November 2, 2005, 10:39pm UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/5 "2005-11-02T22:39:16Z")
I’m moderately surprised eBay thinks they _need_ to advertise. What competition do they really have? Who is going to eat their lunch if they don’t grab spots on prime-time? Of course, I didn’t think _Microsoft_ would ever need to advertise its freaking OS business, either. Yet there it is. Somehow, Linux and IBM aren’t impressed. :rolleyes: ---
**Author:** ![tremorviolet](https://avatars.discourse-cdn.com/v4/letter/t/e47774/32.png) [@tremorviolet](https://boards.straightdope.com/u/tremorviolet)\ **Post date:** [November 2, 2005, 10:40pm UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/6 "2005-11-02T22:40:42Z")
> [@Derleth](#): > > I’m moderately surprised eBay thinks they _need_ to advertise. What competition do they really have? Who is going to eat their lunch if they don’t grab spots on prime-time? I think the point is that they have both new and used merchandise. Many people probably still view Ebay as just a source for collectibles and used stuff. ---
**Author:** ![Imasquare](https://avatars.discourse-cdn.com/v4/letter/i/5f9b8f/32.png) [@Imasquare](https://boards.straightdope.com/u/Imasquare)\ **Post date:** [November 3, 2005, 12:02am UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/7 "2005-11-03T00:02:06Z")
> [@Derleth](#): > > I’m moderately surprised eBay thinks they _need_ to advertise. What competition do they really have? They are in competition with more traditional businesses such as department and specialty stores. Most of the things I buy on eBay I used to buy from major retailers such as clothing, consumer electronics, CDs, DVDs… ---
**Author:** ![mobo85](https://avatars.discourse-cdn.com/v4/letter/m/b19c9b/32.png) [@mobo85](https://boards.straightdope.com/u/mobo85)\ **Post date:** [November 3, 2005, 1:08am UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/8 "2005-11-03T01:08:26Z")
> [@ArchiveGuy](#): > > There’s a new “It” commercial that talks about the creation, marketing, distribution, and cultural phenomenon around “It”. Given I hadn’t seen the other ad (in the OP), I didn’t know it was for Ebay until the end, when the closing tag is quite effective. I saw one ad that didn’t mention the company, but I knew what it was for, since it had a notice “©2005 eBay, Inc.” > [@AugestWest](#): > > I keep expecting to see Gabbo on those “IT” commercials. Look, Smithers! Garbo is coming! ---
**Author:** ![Wolfian](https://avatars.discourse-cdn.com/v4/letter/w/7ea924/32.png) [@Wolfian](https://boards.straightdope.com/u/Wolfian)\ **Post date:** [November 3, 2005, 3:08am UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/9 "2005-11-03T03:08:30Z")
I don’t know; I like them. ---
**Author:** ![Derleth](https://avatars.discourse-cdn.com/v4/letter/d/b9e5f3/32.png) [@Derleth](https://boards.straightdope.com/u/Derleth)\ **Post date:** [November 3, 2005, 6:32pm UTC](https://boards.straightdope.com/t/ebays-it-commercial/329148/10 "2005-11-03T18:32:51Z")
I suppose I don’t have any real-world competition to eBay where I live, nor in any of the places I have ever lived.