In other words, “energy” as it’s understood from the label just means “stimulant drink”.
I’m not saying that is right, it’s kind of like advertising a “June White Sale,” and then finding out June White died and they’re selling off her stuff.
Poking around, I did see some (totally uncorroborated) opinion to a similar question posed to the internet at large that said it had to do with the shelf-life of the various vitamins and minerals.
In any case there is a drink called Chi3 that also says it should be consumed within three days of opening. From the linked site:
[quote]
Chi3 Energy claims that it scientifically formulated to deliver smooth, long-lasting energy. Metabolism-enhancing B-vitamins and mind-nourishing amino acids are skillfully combined with a healthy splash of green tea and a full ounce of our proprietary GoChi to give you just the right lift.So… what? Exposure to air messes up the B vitamins and amino acids?
I’d go with “marketing ploy” here. The actual degradation in 72 hours is probably measurable but unimportant (especially in view of the fact that you can likely get along just fine without anything that’s in the energy drink). Yet the notion of a quick expiration sounds like you’re dealing with some real cutting-edge nutrition effects - must be better than something that can lay around for many days.
Caffeine is more than a stimulant. Studies done over many years show that it frees your fatty acids, allowing your body to use more fat for energy and preserve your glucose. http://www.drmirkin.com/fitness/1270.html
Some time back I opened a bottle of a fairly sugary “energy” drink, but I needed to leave shortly afterward. I recapped the remainder and stuck it in the fridge. When I came back to it a few days later, the drink that I was expecting to taste like raspberry-flavoured boiled lollies was undrinkably bitter.
I know not these “energy shots” of which you speak, but could it be a taste thing?
So, there are no carbohydrates or fats in your substance, according to the list of ingredients above, and tiny amounts of materials that could be protein. As such, there’s virtually nothing in there that can even PROVIDE any energy, so the name of the product, or the label contending that it is an “energy drink” is misleading, at the very least.QUOTE]
A tub of lard labeled “energy paste” would be misleading.
The ingredients include caffeine, which certainly can boost your energy, especially in endurance events, and B vitamins, which are necessary to synthesize ATP.
