[QUOTE=Una Persson]
How about business owners show some honour and integrity and follow the rules of the contract they signed with the credit card company? Seriously, it’s hard to believe that you own a business and don’t understand that when you sign a contract of service that says you won’t surcharge or set a minimum purchase amount (at least in the US - if this doesn’t apply in your jurisdiction, then that isn’t applicable), that you actually follow the contract? If the cardholder doesn’t follow the rules of the contract, then there are financial penalties, loss of service, and a poor credit record which can result. So why does the business owner get to pick and choose which parts of the contract they obey?
(Most) People aren’t asking that business owners take Visa no matter what, they’re asking that business owners obey the contracts they sign.
And if business owners decide to remain in the last century and not take credit cards, then, well, they can roll the dice and take their chances as to whether their business model is successful. More power to them. The market will decide. I’ve walked away from purchases worth thousands of pounds in the UK because for some reason a shop decided that they wouldn’t take cards or cheques, only cash. Seriously, is it reasonable to expect that someone walking through your door has £2000 of cash in their purse?
[/QUOTE]
It does seem odd to me that such a business doesn’t take cards.
There is nothing in our contract to stop me from imposing a minimum order, and I assure you that if there were then it would not be enforceable under British law. Which is probably why it isn’t there.
Methinks that Visa don’t care, either. With the sophisticated algorithms that banks have developed to pick up on credit card fraud, you’d think that if they did care they would investigate businesses where every credit card purchase seemed to be over $10. This leads me to conclude that the concept of using Visa everywhere is more marketing to gullible consumers than anything else.