# Good names for a new chain brand **URL:** \ **Category:** Miscellaneous and Personal Stuff I Must Share\ **Created:** [July 1, 2011, 8:29am UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486 "2011-07-01T08:29:35Z")\ **Posts on this page:** 18\ **Page:** 1
**Author:** ![Shabbyskunk](https://avatars.discourse-cdn.com/v4/letter/s/76d3ee/32.png) [@Shabbyskunk](https://boards.straightdope.com/u/Shabbyskunk)\ **Post date:** [July 1, 2011, 8:29am UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/1 "2011-07-01T08:29:35Z")
I’m looking for a really good name for a new (motorbike) chain brand and was wondering if anybody here could help me with some good words/names. The name should ooze strenght, reliability and dependability. I will be greatful for any help 🙂 ---
**Author:** ![samclem](https://avatars.discourse-cdn.com/v4/letter/s/a9a28c/32.png) [@samclem](https://boards.straightdope.com/u/samclem)\ **Post date:** [July 1, 2011, 10:52am UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/2 "2011-07-01T10:52:50Z")
Since there is no correct answer possible to this, let’s move from General Questions to MPSIMS. **samclem** Moderator ---
**Author:** ![Shabbyskunk](https://avatars.discourse-cdn.com/v4/letter/s/76d3ee/32.png) [@Shabbyskunk](https://boards.straightdope.com/u/Shabbyskunk)\ **Post date:** [July 1, 2011, 11:02am UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/3 "2011-07-01T11:02:16Z")
> [@samclem](#): > > Since there is no correct answer possible to this, let’s move from General Questions to MPSIMS. > > **samclem** Moderator There are loads of question on the ,essage board that have no real ‘correct’ answer.. but i notice none of them have been moved.. geez sorry for needing help yeah? ---
**Author:** ![running\_coach](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/running_coach/32/15836_2.png) [@running\_coach](https://boards.straightdope.com/u/running_coach)\ **Post date:** [July 1, 2011, 11:04am UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/4 "2011-07-01T11:04:04Z")
Looking around [here](http://www.motorcycle-superstore.com/), most of the chains are just a part of a bigger line up of parts. No really any chain specific names here. Chains aren’t really a “sexy” part like tires or shocks. Any well established name brand will have a HUGE advantage. Is your chain radically different and better than what’s on the market now? ---
**Author:** ![running\_coach](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/running_coach/32/15836_2.png) [@running\_coach](https://boards.straightdope.com/u/running_coach)\ **Post date:** [July 1, 2011, 11:06am UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/5 "2011-07-01T11:06:19Z")
> [@Shabbyskunk](#): > > There are loads of question on the ,essage board that have no real ‘correct’ answer.. but i notice none of them have been moved.. geez sorry for needing help yeah? General Questions is the forum for questions with real answers. You’re looking for suggestions or opinions, hence the move. Moving a thread to a different forum is no big deal here, it’s not a punishment or a black mark. ---
**Author:** ![The\_Other\_Waldo\_Pepper](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/the_other_waldo_pepper/32/12370_2.png) [@The\_Other\_Waldo\_Pepper](https://boards.straightdope.com/u/The_Other_Waldo_Pepper)\ **Post date:** [July 1, 2011, 1:42pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/6 "2011-07-01T13:42:44Z")
> [@Shabbyskunk](#): > > The name should ooze strenght, reliability and dependability. Clockwork? ---
**Author:** ![Yorikke](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/yorikke/32/4335_2.png) [@Yorikke](https://boards.straightdope.com/u/Yorikke)\ **Post date:** [July 1, 2011, 2:47pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/7 "2011-07-01T14:47:33Z")
> [@Shabbyskunk](#): > > There are loads of question on the ,essage board that have no real ‘correct’ answer.. but i notice none of them have been moved.. geez sorry for needing help yeah? Lurk more. Threads are moved every day. Don’t get your panties in a bunch. Joe ---
**Author:** ![Smeghead](https://avatars.discourse-cdn.com/v4/letter/s/f1d935/32.png) [@Smeghead](https://boards.straightdope.com/u/Smeghead)\ **Post date:** [July 1, 2011, 3:45pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/8 "2011-07-01T15:45:31Z")
The Weakest Link? ---
**Author:** ![running\_coach](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/running_coach/32/15836_2.png) [@running\_coach](https://boards.straightdope.com/u/running_coach)\ **Post date:** [July 1, 2011, 3:49pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/9 "2011-07-01T15:49:24Z")
Gang ---
**Author:** ![Sailboat](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/sailboat/32/461_2.png) [@Sailboat](https://boards.straightdope.com/u/Sailboat)\ **Post date:** [July 1, 2011, 3:51pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/10 "2011-07-01T15:51:02Z")
“Viking.” They wore chain, showed up pretty reliably, and kicked ass. ---
**Author:** ![Dr.Drake](https://avatars.discourse-cdn.com/v4/letter/d/ad7895/32.png) [@Dr.Drake](https://boards.straightdope.com/u/Dr.Drake)\ **Post date:** [July 1, 2011, 3:59pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/11 "2011-07-01T15:59:27Z")
> [@Smeghead](#): > > The Weakest Link? More seriously, ‘The Strongest Link’ isn’t bad, just a little long. You can fake an Anglo-Saxon-style compound, like Stronglink. Depending on how they attach, I also like “Abe’s Link-on.” ---
**Author:** ![Attack\_from\_the\_3rd\_dimension](https://avatars.discourse-cdn.com/v4/letter/a/b38774/32.png) [@Attack\_from\_the\_3rd\_dimension](https://boards.straightdope.com/u/Attack_from_the_3rd_dimension)\ **Post date:** [July 1, 2011, 4:21pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/12 "2011-07-01T16:21:01Z")
_ **The Strongest Link** _ is actually a pretty good name. My first thought was\*\*\* Tyrant\*\*\*. I have no idea why, but the word popped into my head on reading the OP. That said, lots of words pop into my head, so I wouldn’t take it as a sign or anything. ---
**Author:** ![Kevbo](https://avatars.discourse-cdn.com/v4/letter/k/e47774/32.png) [@Kevbo](https://boards.straightdope.com/u/Kevbo)\ **Post date:** [July 1, 2011, 5:38pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/13 "2011-07-01T17:38:37Z")
The name should emphasize whatever benefits your chain has over other brands: Is it stronger? then something like TorqueMaster or StrongLink Is it better sealed, longer life? LubeMizer, Enduro, Gritbuster. Is it quiter? SilentRide. Easier to install? SpeedLink. ---
**Author:** ![Oakminster](https://avatars.discourse-cdn.com/v4/letter/o/77aa72/32.png) [@Oakminster](https://boards.straightdope.com/u/Oakminster)\ **Post date:** [July 1, 2011, 5:47pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/14 "2011-07-01T17:47:43Z")
Mastodon. Because mastodons are big, strong, and totally cool. ---
**Author:** ![Sunspace](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/sunspace/32/1250_2.png) [@Sunspace](https://boards.straightdope.com/u/Sunspace)\ **Post date:** [July 1, 2011, 5:58pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/15 "2011-07-01T17:58:27Z")
Magnum TurboLink XL Extreme? 🙂 ---
**Author:** ![Attack\_from\_the\_3rd\_dimension](https://avatars.discourse-cdn.com/v4/letter/a/b38774/32.png) [@Attack\_from\_the\_3rd\_dimension](https://boards.straightdope.com/u/Attack_from_the_3rd_dimension)\ **Post date:** [July 1, 2011, 6:47pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/16 "2011-07-01T18:47:33Z")
> [@Sunspace](#): > > Magnum TurboLink XL Extreme? 🙂 That’s probably already a brand of condom. ---
**Author:** ![Smeghead](https://avatars.discourse-cdn.com/v4/letter/s/f1d935/32.png) [@Smeghead](https://boards.straightdope.com/u/Smeghead)\ **Post date:** [July 1, 2011, 6:51pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/17 "2011-07-01T18:51:26Z")
Gold-plate the bastard, inflate the price by about 10x, and call it MonsterChain. ---
**Author:** ![ZipperJJ](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/zipperjj/32/211_2.png) [@ZipperJJ](https://boards.straightdope.com/u/ZipperJJ)\ **Post date:** [July 1, 2011, 6:53pm UTC](https://boards.straightdope.com/t/good-names-for-a-new-chain-brand/587486/18 "2011-07-01T18:53:39Z")
I like Mastodon that’s cool. In Cleveland our strongest and most reliable football player is (sometimes) known as [The Beast](http://www.freshbrewedtees.com/product/details/62) with a picture of a rhino. In that link, I think the picture of the rhino looks a lot like the shape of a bike chain link!