# Google ads relevant at last! **URL:** \ **Category:** About This Message Board\ **Created:** [September 28, 2005, 4:25am UTC](https://boards.straightdope.com/t/google-ads-relevant-at-last/323803 "2005-09-28T04:25:23Z")\ **Posts on this page:** 6\ **Page:** 1
**Author:** ![Alan\_Smithee](https://avatars.discourse-cdn.com/v4/letter/a/2acd7d/32.png) [@Alan\_Smithee](https://boards.straightdope.com/u/Alan_Smithee)\ **Post date:** [September 28, 2005, 4:25am UTC](https://boards.straightdope.com/t/google-ads-relevant-at-last/323803/1 "2005-09-28T04:25:23Z")
All of a sudden, every thread I open has relevant ads, even ones less than two hours old! No more mailing list ads anywhere. Yay Google! I wonder what took them so long? They must go through an interesting process before assigning relevancy. ---
**Author:** ![Alan\_Smithee](https://avatars.discourse-cdn.com/v4/letter/a/2acd7d/32.png) [@Alan\_Smithee](https://boards.straightdope.com/u/Alan_Smithee)\ **Post date:** [September 28, 2005, 4:26am UTC](https://boards.straightdope.com/t/google-ads-relevant-at-last/323803/2 "2005-09-28T04:26:41Z")
> [@Alan Smithee](#): > > All of a sudden, every thread I open has relevant ads, even ones less than two hours old! No more mailing list ads anywhere. Yay Google! I wonder what took them so long? They must go through an interesting process before assigning relevancy. Of course, as soon as I post this, I see mailing list ads. But I’m willing to give them a _little_ time to find the thread. ---
**Author:** ![Q.E.D](https://avatars.discourse-cdn.com/v4/letter/q/51bf81/32.png) [@Q.E.D](https://boards.straightdope.com/u/Q.E.D)\ **Post date:** [September 28, 2005, 4:44am UTC](https://boards.straightdope.com/t/google-ads-relevant-at-last/323803/3 "2005-09-28T04:44:47Z")
> [@Alan Smithee](#): > > Of course, as soon as I post this, I see mailing list ads. But I’m willing to give them a _little_ time to find the thread. When you post and are taken back to the thread, the URL has an anchor appended to it to make the browser jump to your post. Google does not recognize this modified URL, since it changes with each post and therefore cannot be spidered. If you go back to the index page and click on the thread again normally, you will again see the relevant ads. ---
**Author:** ![Chronos](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chronos/32/134_2.png) [@Chronos](https://boards.straightdope.com/u/Chronos)\ **Post date:** [September 28, 2005, 5:39pm UTC](https://boards.straightdope.com/t/google-ads-relevant-at-last/323803/4 "2005-09-28T17:39:13Z")
> [@](#): > > Google does not recognize this modified URL, since it changes with each post and therefore cannot be spidered. I mentioned in another thread that I did actually get relevant ads after a reply, with the modified URL. I don’t know how Google is doing it, but they apparently are. ---
**Author:** ![Kent\_Clark](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kent_clark/32/105_2.png) [@Kent\_Clark](https://boards.straightdope.com/u/Kent_Clark)\ **Post date:** [September 28, 2005, 5:41pm UTC](https://boards.straightdope.com/t/google-ads-relevant-at-last/323803/5 "2005-09-28T17:41:46Z")
> [@Alan Smithee](#): > > All of a sudden, every thread I open has relevant ads, even ones less than two hours old! No more mailing list ads anywhere. Yay Google! I wonder what took them so long? They must go through an interesting process before assigning relevancy. Take a look at the links [for this general question](http://boards.straightdope.com/sdmb/showthread.php?t=337278) Intersting indeed. I see a great new parlor game evolving. ---
**Author:** ![Q.E.D](https://avatars.discourse-cdn.com/v4/letter/q/51bf81/32.png) [@Q.E.D](https://boards.straightdope.com/u/Q.E.D)\ **Post date:** [September 28, 2005, 6:12pm UTC](https://boards.straightdope.com/t/google-ads-relevant-at-last/323803/6 "2005-09-28T18:12:31Z")
> [@Chronos](#): > > I mentioned in another thread that I did actually get relevant ads after a reply, with the modified URL. I don’t know how Google is doing it, but they apparently are. Hmm. Interesting. I haven’t noticed that in any of my new replies yet–thus far they have always defaulted to mailing list ads or somesuch until I reload the thread from the index. Maybe the Google spiders are capable of ignoring the ? and & directives in the URLs.