The usage of the capitalized definite article “the” on the band names is one of the worst pedantic stupid arguments on the straight dope.
If the name of the band is Who (no “the”) then you don’t say “I like the Who”, you say “I like Who”. And then everyone says “Who?” and you realize how stupid you sound.
That’s nice but trademarks have nothing to do with how to write “the” mid-sentence, whether it’s a band or a football team or a magazine, all frequently named with that word at the head, and yes that word is part of their name which is irrelevant; the convention is what I (and style guides to written English) have said,.Conventions may evolve, but as of now the Band and the Who will just have to live with it.
A name is a name, and that’s how you write it. The rules of grammar don’t decide whether Leonardo is da Vinci or Da Vinci, or whether “The” is or isn’t a part of Ohio State University.
You don’t say:
the Pink Floyd
the Led Zeppelin
the King Crimson
the Menudo
the Blood, Sweat and Tears (whether the Oxford comma is there is open for debate )
You do say:
The Beatles
The Rolling Stones
The Eagles
The Doors
The Who
The The
I am agnostic if you can or should say The Talking Heads.