# Help Explain Facebook's "Promote Website"

**URL:** <https://boards.straightdope.com/t/help-explain-facebooks-promote-website/776361>\
**Category:** Factual Questions\
**Created:** [January 5, 2017, 2:07am UTC](https://boards.straightdope.com/t/help-explain-facebooks-promote-website/776361 "2017-01-05T02:07:36Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![Jinx](https://avatars.discourse-cdn.com/v4/letter/j/c6cbf5/32.png) [@Jinx](https://boards.straightdope.com/u/Jinx)\
**Post date:** [January 5, 2017, 2:07am UTC](https://boards.straightdope.com/t/help-explain-facebooks-promote-website/776361/1 "2017-01-05T02:07:36Z")

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So, I am trying to launch a new Facebook page to promote my eBooks. There is an option to “Promote Website” (i.e., a URL outside FB). Sounds rather straight forward at first, but is this the same thing as setting up a “Suggested Post”? And, does a “Suggested Post” bring people to my FB page, or my URL…or wherever I wish to bring them should they click on my “Suggested Post”?

Also, the pricing for this service is not intuitive. Some of the prices for this “Promote Website” have a number of clicks associated with them. Is this to say you get charged by the click? What about the smallest denomination with no number of clicks associated with it? 😕 Help me understand how this all works. Thanks!