# How come cereal cartoon characters don't have TV Shows

**URL:** <https://boards.straightdope.com/t/how-come-cereal-cartoon-characters-dont-have-tv-shows/286555>\
**Category:** Cafe Society\
**Created:** [January 25, 2005, 8:18am UTC](https://boards.straightdope.com/t/how-come-cereal-cartoon-characters-dont-have-tv-shows/286555 "2005-01-25T08:18:40Z")\
**Posts on this page:** 3\
**Page:** 1

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**Author:** ![START](https://avatars.discourse-cdn.com/v4/letter/s/2bfe46/32.png) [@START](https://boards.straightdope.com/u/START)\
**Post date:** [January 25, 2005, 8:18am UTC](https://boards.straightdope.com/t/how-come-cereal-cartoon-characters-dont-have-tv-shows/286555/1 "2005-01-25T08:18:40Z")

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As far as I know it’s never been done but why not. I’m sure a character like “Tony The Tiger” could carry his own show. Think of how much the sales would go up for the cereal companies if they had a 30 minute Saturday Morning Cartoons on TV.  
I’ve already thought about this and I really think it would work.

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**Author:** ![blowero](https://avatars.discourse-cdn.com/v4/letter/b/41988e/32.png) [@blowero](https://boards.straightdope.com/u/blowero)\
**Post date:** [January 25, 2005, 10:10am UTC](https://boards.straightdope.com/t/how-come-cereal-cartoon-characters-dont-have-tv-shows/286555/2 "2005-01-25T10:10:02Z")

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Didn’t Sugar Bear have a Saturday morning cartoon?

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**Author:** ![MisterThyristor](https://avatars.discourse-cdn.com/v4/letter/m/ecccb3/32.png) [@MisterThyristor](https://boards.straightdope.com/u/MisterThyristor)\
**Post date:** [January 25, 2005, 10:43am UTC](https://boards.straightdope.com/t/how-come-cereal-cartoon-characters-dont-have-tv-shows/286555/3 "2005-01-25T10:43:41Z")

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> [@START](#):
>
> As far as I know it’s never been done but why not. I’m sure a character like “Tony The Tiger” could carry his own show. Think of how much the sales would go up for the cereal companies if they had a 30 minute Saturday Morning Cartoons on TV.  
> I’ve already thought about this and I really think it would work.

Yup, it’s been done. (You didn’t really think that there were any new ideas, did you?) 😉

It was called [Linus the Lionhearted](http://www.toontracker.com/linus/linus.htm). Just like **blowero** remembers, one of the segments starred Sugar Bear. Linus was the mascot for “Crispy Critters” cereal, SoHi was a little Asian boy who represented Rice Krinkles (Post’s version of Rice Krispies), and a postman named Lovable Truly was the mascot for Alpha-Bits.

The web site above has the theme music.