# I don't think I'll try DQ's chicken bruschetta sandwich **URL:** \ **Category:** Cafe Society\ **Created:** [March 6, 2016, 4:16am UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093 "2016-03-06T04:16:35Z")\ **Posts on this page:** 20\ **Page:** 1
**Author:** ![Johnny\_L.A](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/johnny_l.a/32/1084_2.png) [@Johnny\_L.A](https://boards.straightdope.com/u/Johnny_L.A)\ **Post date:** [March 6, 2016, 4:16am UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/1 "2016-03-06T04:16:35Z")
Not that I frequent Dairy Queen. I’ve just seen a commercial for their new sandwich and they pronounced it ‘broo-shetta’. Now, Italian pronunciations vary by region, and ‘broo-shetta’ is pretty close to how it’s pronounced in some regional dialects; but not in Standard Italian. If they can’t pronounce it, I don’t know if I want to eat it. [NB: I don’t actually speak Italian.] ---
**Author:** ![pulykamell](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/pulykamell/32/3166_2.png) [@pulykamell](https://boards.straightdope.com/u/pulykamell)\ **Post date:** [March 6, 2016, 4:34am UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/2 "2016-03-06T04:34:24Z")
> [@Johnny\_L.A](#): > > Not that I frequent Dairy Queen. I’ve just seen a commercial for their new sandwich and they pronounced it ‘broo-shetta’. Now, Italian pronunciations vary by region, and ‘broo-shetta’ is pretty close to how it’s pronounced in some regional dialects; but not in Standard Italian. If they can’t pronounce it, I don’t know if I want to eat it. > > [NB: I don’t actually speak Italian.] It’s “broo-shetta” in English, like it or not. I’ve tried getting away with “broosketta” and most of the time, nobody knows what the fuck I’m talking about, even at Italian restaurants (where the servers might not be Italian, though.) So I just default to “brooshetta” to be understood. And the last place I expect to pronounce it in the Italian manner is DQ. (And DQ, depending on location, can be damned good.) ---
**Author:** ![Left\_Hand\_of\_Dorkness](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/left_hand_of_dorkness/32/7156_2.png) [@Left\_Hand\_of\_Dorkness](https://boards.straightdope.com/u/Left_Hand_of_Dorkness)\ **Post date:** [March 6, 2016, 4:38am UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/3 "2016-03-06T04:38:18Z")
Of all the goddamned reasons I can come up with for not eating a chicken bruschetta at Dairy Queen (chicken bruschetta sounds like it’s missing the point of delicious bruschettaosity; it’s the wrong time of year for bruschetta; it’s kind of a faddish food likelier to be done poorly than well at this point; fast food bruschetta sounds sad; Dairy Queen’s savory food is kind of sad), their failure to pronounce an English word as though they’re speaking Italian from a particular dialect is near the bottom of my list. “Because it might contain arsenic put there by a sentient and vengeful cockroach” is right below it. ---
**Author:** ![actualliberalnotoneofthose](https://avatars.discourse-cdn.com/v4/letter/a/e79b87/32.png) [@actualliberalnotoneofthose](https://boards.straightdope.com/u/actualliberalnotoneofthose)\ **Post date:** [March 6, 2016, 8:59am UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/4 "2016-03-06T08:59:50Z")
This reminds me that I saw some commercial that I may have completely imagined or perhaps it was all a dream. It was for some fast food place selling gyros, and it was either a worker teaching someone how to pronounce it or a dad telling his kid or something. They were saying “it’s called a gyro. You pronounce it like gyro”- like jai-row. I decided I would never shop at this imaginary fast food place, or the Gyro stand at the state fair where the guy asked me if I wanted a regular jai-row or a turkey jai-row and if I wanted jai-row sauce. I will also boycott DQ because of the way they pronounce “caramel.” ---
**Author:** ![quiltguy](https://avatars.discourse-cdn.com/v4/letter/q/e47774/32.png) [@quiltguy](https://boards.straightdope.com/u/quiltguy)\ **Post date:** [March 6, 2016, 1:36pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/5 "2016-03-06T13:36:01Z")
More Blizzards and Dillybars for us, actualliberalnotoneofthose. 😃 ---
**Author:** ![Ukulele\_Ike](https://avatars.discourse-cdn.com/v4/letter/u/df788c/32.png) [@Ukulele\_Ike](https://boards.straightdope.com/u/Ukulele_Ike)\ **Post date:** [March 6, 2016, 4:00pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/6 "2016-03-06T16:00:52Z")
> [@actualliberalnotoneofthose](#): > > They were saying “it’s called a gyro. You pronounce it like gyro”- like jai-row. When I order Yee-rows in Chicago the Greek behind the counter smirks at me and says it’s pronounced Jai-row. When I order Jai-rows in Chicago the Greek behind the counter smirks at me and says it’s pronounced Yee-Row. Here in Brooklyn I order “Souvlaki” or “Doner” and the Egyptian or the Turk behind the counter hands it over silently and takes my money. Fuck them Greeks. ---
**Author:** ![Chefguy](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chefguy/32/138_2.png) [@Chefguy](https://boards.straightdope.com/u/Chefguy)\ **Post date:** [March 6, 2016, 4:52pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/7 "2016-03-06T16:52:48Z")
I believe I’ve previously mentioned my wife’s encounter with “Chicken in Poulet Sauce” on a menu. One of my favorites was “Tossed Salad with Crudites”. :smack: ---
**Author:** ![wolfman](https://avatars.discourse-cdn.com/v4/letter/w/a8b319/32.png) [@wolfman](https://boards.straightdope.com/u/wolfman)\ **Post date:** [March 6, 2016, 5:30pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/8 "2016-03-06T17:30:24Z")
> [@Ukulele\_Ike](#): > > Here in Brooklyn I order “Souvlaki” or “Doner” and the Egyptian or the Turk behind the counter hands it over silently and takes my money. > > Fuck them Greeks. I thought Souvlaki was Greek. And at least here in Detroit it’s different than a gyro. Grilled cubes rather than shaved roasted loaf. Both damn good though,… this thread may have fomented a change of dinner plans. ---
**Author:** ![jjimm](https://avatars.discourse-cdn.com/v4/letter/j/ba8739/32.png) [@jjimm](https://boards.straightdope.com/u/jjimm)\ **Post date:** [March 6, 2016, 5:36pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/9 "2016-03-06T17:36:06Z")
> [@Left Hand of Dorkness](#): > > their failure to pronounce an English word as though they’re speaking Italian from a particular dialect I think Johnny has exaggerated the amount of “brooshetta” being said in Italy. Forget about dialects, it’s “broos-ketta” in Italian, period. Anyway I’ve just looked up the [DQ Chicken Bruschetta](http://www.dairyqueen.com/ca-en/Menu/Food/Chicken-Bruschetta1) and I have to say I’m stumped. Where I live, bruschetta is grilled bread brushed with garlic/oil and topped with one or two ingredients. That thing from BQ is what is known as “a sandwich”. ---
**Author:** ![Johnny\_L.A](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/johnny_l.a/32/1084_2.png) [@Johnny\_L.A](https://boards.straightdope.com/u/Johnny_L.A)\ **Post date:** [March 6, 2016, 5:41pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/10 "2016-03-06T17:41:48Z")
> [@jjimm](#): > > I think Johnny has exaggerated the amount of “brooshetta” being said in Italy. Maybe a little. It’s been a very long time since I’ve been to Italy. But it seems that things are pronounced differently in the South. Like ‘pasta fazool’ for ‘pasta e fagioli’ and ‘gabba-gool’ for ‘capicola’ and ‘motza-rell’ for ‘mozzarella’… I’m wondering about ‘calzone’. I learned it as ‘cal-zone-eh’, but I hear it as ‘cal-zone’. Southern pronunciation? ---
**Author:** ![jjimm](https://avatars.discourse-cdn.com/v4/letter/j/ba8739/32.png) [@jjimm](https://boards.straightdope.com/u/jjimm)\ **Post date:** [March 6, 2016, 6:04pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/11 "2016-03-06T18:04:33Z")
> [@Johnny\_L.A](#): > > Maybe a little. It’s been a very long time since I’ve been to Italy. But it seems that things are pronounced differently in the South. Like ‘pasta fazool’ for ‘pasta e fagioli’ and ‘gabba-gool’ for ‘capicola’ and ‘motza-rell’ for ‘mozzarella’… I’m wondering about ‘calzone’. I learned it as ‘cal-zone-eh’, but I hear it as ‘cal-zone’. Southern pronunciation? Those are all Americanisations of an antique version of the Naples dialect - probably spoken by around 1% of the Italian population. There is also, in fact, a vowel of sorts at the end of all of those words even in that dialect (_pasta fasuli_ versus standard Italian _pasta e fagioli_), but on transfer to the US the final vowel got obliterated. In other words it’s not pasta fazool in Naples either. I read a good article about it the other day, but can’t find it. ---
**Author:** ![Smapti](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/smapti/32/17938_2.png) [@Smapti](https://boards.straightdope.com/u/Smapti)\ **Post date:** [March 6, 2016, 6:06pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/12 "2016-03-06T18:06:25Z")
> [@jjimm](#): > > Where I live, bruschetta is grilled bread brushed with garlic/oil and topped with one or two ingredients. > > That thing from BQ is what is known as “a sandwich”. In America, “bruschetta” has come to mean chopped tomatoes and herbs in an Italian-dressing-ish vinaigrette, which might conceivably be served as a _topping_ for garlic bread. Jack in the Box had a bruschetta chicken sandwich about ten years ago when I worked there. It was pretty similar to the sandwich in question here. ---
**Author:** ![jjimm](https://avatars.discourse-cdn.com/v4/letter/j/ba8739/32.png) [@jjimm](https://boards.straightdope.com/u/jjimm)\ **Post date:** [March 6, 2016, 6:14pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/13 "2016-03-06T18:14:52Z")
> [@Smapti](#): > > In America, “bruschetta” has come to mean chopped tomatoes and herbs in an Italian-dressing-ish vinaigrette, which might conceivably be served as a _topping_ for garlic bread. Oh! That explains a lot - it doesn’t refer to the bread at all? ---
**Author:** ![Johnny\_L.A](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/johnny_l.a/32/1084_2.png) [@Johnny\_L.A](https://boards.straightdope.com/u/Johnny_L.A)\ **Post date:** [March 6, 2016, 6:17pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/14 "2016-03-06T18:17:53Z")
FWIW, I’ve never encountered bruschetta being anything but bread. ---
**Author:** ![Smapti](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/smapti/32/17938_2.png) [@Smapti](https://boards.straightdope.com/u/Smapti)\ **Post date:** [March 6, 2016, 6:19pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/15 "2016-03-06T18:19:22Z")
> [@jjimm](#): > > Oh! That explains a lot - it doesn’t refer to the bread at all? Pretty much, yes. If you were eating at an Italian-American restaurant and ordered a bruschetta appetizer, you’d most likely get garlic bread topped with tomatoes and herbs in vinaigrette, [something like this](http://www.birchcommunityservices.org/wp-content/uploads/2014/05/Bruschetta.jpg). The trend has been towards using the word to mean the topping rather than the bread. ---
**Author:** ![pulykamell](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/pulykamell/32/3166_2.png) [@pulykamell](https://boards.straightdope.com/u/pulykamell)\ **Post date:** [March 8, 2016, 2:01am UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/16 "2016-03-08T02:01:43Z")
> [@Johnny\_L.A](#): > > FWIW, I’ve never encountered bruschetta being anything but bread. I never noticed it either, until today, at Aldi. They were selling “traditional bruschetta” and “garlic bruschetta” in a plastic tub. So, basically just the bruschetta topping. Something [similar to this](http://www.discounter-preisvergleich.de/Bruschetta-Aufstrich-ALDI-Sued-18176.html) (from Aldi’s German website, so it doesn’t appear to be an American-only use of the word), except not in a glass jar, but plastic container, like you might get store-made salsa in. ---
**Author:** ![TBG](https://avatars.discourse-cdn.com/v4/letter/t/c89c15/32.png) [@TBG](https://boards.straightdope.com/u/TBG)\ **Post date:** [March 9, 2016, 8:08pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/17 "2016-03-09T20:08:01Z")
> [@Johnny\_L.A](#): > > Not that I frequent Dairy Queen. I’ve just seen a commercial for their new sandwich and they pronounced it ‘broo-shetta’. Now, Italian pronunciations vary by region, and ‘broo-shetta’ is pretty close to how it’s pronounced in some regional dialects; but not in Standard Italian. If they can’t pronounce it, I don’t know if I want to eat it. > > [NB: I don’t actually speak Italian.] I guess you better boycott Taco Bell because they don’t properly pronounce burrrrrrrrrrrrrriiiiiiiito. ---
**Author:** ![Johnny\_L.A](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/johnny_l.a/32/1084_2.png) [@Johnny\_L.A](https://boards.straightdope.com/u/Johnny_L.A)\ **Post date:** [March 9, 2016, 8:48pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/18 "2016-03-09T20:48:51Z")
A) American English doesn’t really have the trilled r sound. B) I don’t eat at Taco Bell. (They have a new product, which I don’t remember the name of. When the commercial played I told the wife, ‘Guess where I’m not going to lunch tomorrow.’) ---
**Author:** ![Loach](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/loach/32/350_2.png) [@Loach](https://boards.straightdope.com/u/Loach)\ **Post date:** [March 9, 2016, 9:29pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/19 "2016-03-09T21:29:16Z")
> [@jjimm](#): > > Those are all Americanisations of an antique version of the Naples dialect - probably spoken by around 1% of the Italian population. There is also, in fact, a vowel of sorts at the end of all of those words even in that dialect (_pasta fasuli_ versus standard Italian _pasta e fagioli_), but on transfer to the US the final vowel got obliterated. In other words it’s not pasta fazool in Naples either. I read a good article about it the other day, but can’t find it. Naples and Sicily smashing together in Manhattan at the turn of the century produced the New York Italian dialect. My grandmother who was born in Italy complained when she visited Italy in her 70s that the Italians didn’t know how to speak Italian right. > [@Johnny\_L.A](#): > > A) American English doesn’t really have the trilled r sound. That’s the point. American English doesn’t have to sound like Italian any more than it has to sound like Spanish. ---
**Author:** ![RickJay](https://avatars.discourse-cdn.com/v4/letter/r/bb73d2/32.png) [@RickJay](https://boards.straightdope.com/u/RickJay)\ **Post date:** [March 9, 2016, 9:46pm UTC](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093/20 "2016-03-09T21:46:00Z")
The last time I ate cooked food at Dairy Queen was in 2004. I was in Raleigh on business, or in the outskirts anyway, and I was hungry and just wanted something quick. I got a burger combo at a DQ down the road. I took one bite out of the burger, ate two fries, and promptly dropped the entire meal into the nearest garbage can. So yeah, I’m not eager to see the new stuff either. [Next page](https://boards.straightdope.com/t/i-dont-think-ill-try-dqs-chicken-bruschetta-sandwich/748093.md?page=2)