# Is the real Bud Light problem that the right is now insulted because they have been identified as having 'the gay'?

**URL:** <https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372>\
**Category:** In My Humble Opinion\
**Created:** [June 30, 2023, 7:34pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372 "2023-06-30T19:34:35Z")\
**Posts on this page:** 20\
**Page:** 13

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**Author:** ![Horatius](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/horatius/32/3572_2.png) [@Horatius](https://boards.straightdope.com/u/Horatius)\
**Post date:** [July 7, 2023, 7:41pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/241 "2023-07-07T19:41:07Z")

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> [@EastUmpqua](#):
>
> I don’t really exactly understand either ‘right wingers’ or ‘left wingers’. Would you mind elucidating ‘right wingers’ ?

And yet, you’re not complaining about the title of the thread, that refers to “the right” being insulted?

Yeah, sure, okay.

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**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [July 7, 2023, 7:44pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/242 "2023-07-07T19:44:04Z")

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> [@EastUmpqua](#):
>
> I’m a native speaker of English, so I know the definitions of all the words you used. I don’t really exactly understand either ‘right wingers’ or ‘left wingers’. Would you mind elucidating ‘right wingers’ ?

Giving you the benefit of the doubt here, but know that “right wing” and “left wing” are terms which have been commonly used in discussions of both American and British politics for decades. For purposes of the American political spectrum, “right wing” = “conservatives,” and “left wing” = “liberals.”

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**Author:** ![EastUmpqua](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/eastumpqua/32/6025_2.png) [@EastUmpqua](https://boards.straightdope.com/u/EastUmpqua)\
**Post date:** [July 7, 2023, 7:48pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/243 "2023-07-07T19:48:35Z")

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Thank you for these links. This is days worth of looking up stuff. I appreciate that you didn’t think you were wasting your time showing me these links. Thanks

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**Author:** ![EastUmpqua](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/eastumpqua/32/6025_2.png) [@EastUmpqua](https://boards.straightdope.com/u/EastUmpqua)\
**Post date:** [July 9, 2023, 5:28pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/244 "2023-07-09T17:28:12Z")

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> [@squeegee](#):
>
> [Centrism - Wikipedia](https://en.wikipedia.org/wiki/Centrism#United_States)

I read all three of these. I went down a couple of rabbit holes, and I learned a lot. Yep, I’m a Centrist.

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**Author:** ![Mr.E](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/mr.e/32/8932_2.png) [@Mr.E](https://boards.straightdope.com/u/Mr.E)\
**Post date:** [July 12, 2023, 10:54pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/245 "2023-07-12T22:54:23Z")

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> [@Darren\_Garrison](#):
>
> Did Bud send individual picture cans to any other “influencers”? If they did, I haven’t (casually) heard of them. If they didn’t, it seems kinda weird to send just the one.

It’s my understanding that Bud Light has been doing similar promotions with a wide variety of influencers, and not just queer ones, but it’s quite difficult to find evidence of that amid all the hoopla.

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**Author:** ![Dewey\_Finn](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/dewey_finn/32/4222_2.png) [@Dewey\_Finn](https://boards.straightdope.com/u/Dewey_Finn)\
**Post date:** [July 12, 2023, 11:01pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/246 "2023-07-12T23:01:11Z")

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I saw a Budweiser commercial (possibly [this one](https://www.ispot.tv/ad/1aaT/budweiser-folds-of-honor-founders-story)) today talking about a program they sponsor that’s awarded thousands of scholarships to survivors of deceased servicemembers. it may be intended to appeal to those who objected to the Dylan Mulvaney promotion.

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**Author:** ![EastUmpqua](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/eastumpqua/32/6025_2.png) [@EastUmpqua](https://boards.straightdope.com/u/EastUmpqua)\
**Post date:** [July 12, 2023, 11:51pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/247 "2023-07-12T23:51:49Z")

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> [@Dewey\_Finn](#):
>
> I saw a Budweiser commercial

The [Christmas Budweiser commercials](https://www.youtube.com/watch?v=e_4rMAZ7qdU) with the Clydesdale horses still make me tear up. I never really liked the beer.

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**Author:** ![Dewey\_Finn](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/dewey_finn/32/4222_2.png) [@Dewey\_Finn](https://boards.straightdope.com/u/Dewey_Finn)\
**Post date:** [July 12, 2023, 11:55pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/248 "2023-07-12T23:55:22Z")

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They’ve been running the Clydesdale commercials for a long time, but this one seemed new and perhaps was meant to blunt the criticism they’re receiving.

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**Author:** ![LSLGuy](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/lslguy/32/5813_2.png) [@LSLGuy](https://boards.straightdope.com/u/LSLGuy)\
**Post date:** [July 13, 2023, 12:30pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/249 "2023-07-13T12:30:48Z")

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Perhaps they could make one using the Clydesdales being attended to in some rustic mountain setting by the cowboys who starred in _Brokeback Mountain_.

Then watch the Reactionary Wacko Traitor’s heads asplode as they try to absorb that much cognitive dissonance within one 30-second spot.

This is by far the best Clydesdales commercial ever made. The mens’ commentary is pitch perfect. Have to make some allowances for the state of video compositing art in 1996, but otherwise it’s awesome.

[![](https://img.youtube.com/vi/ZNqtNBMfa0E/hqdefault.jpg "Budweiser "Football"") ](https://www.youtube.com/watch?v=ZNqtNBMfa0E)

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**Author:** ![Miller](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/miller/32/481_2.png) [@Miller](https://boards.straightdope.com/u/Miller)\
**Post date:** [July 13, 2023, 2:31pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/250 "2023-07-13T14:31:21Z")

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> [@LSLGuy](#):
>
> Perhaps they could make one using the Clydesdales being attended to in some rustic mountain setting by the cowboys who starred in _Brokeback Mountain_.

Tough trick, what with Heath Ledger being dead and all.

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**Author:** ![LSLGuy](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/lslguy/32/5813_2.png) [@LSLGuy](https://boards.straightdope.com/u/LSLGuy)\
**Post date:** [July 13, 2023, 2:48pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/251 "2023-07-13T14:48:21Z")

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I agree that’s an obstacle. But … modern CGI / AI is pretty capable. There’s also all the footage from the film to use as feedstock to the process. AB InBev could afford whatever those excerpts would cost to license.

A fun idea for sure.

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**Author:** ![Dewey\_Finn](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/dewey_finn/32/4222_2.png) [@Dewey\_Finn](https://boards.straightdope.com/u/Dewey_Finn)\
**Post date:** [July 13, 2023, 2:51pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/252 "2023-07-13T14:51:03Z")

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Except that the characters in Brokeback Mountain were sheep herders.

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**Author:** ![LSLGuy](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/lslguy/32/5813_2.png) [@LSLGuy](https://boards.straightdope.com/u/LSLGuy)\
**Post date:** [July 13, 2023, 2:53pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/253 "2023-07-13T14:53:06Z")

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I think you’ll find that lots of horse-owning cow-herding (or horse-owning cow-herding wannabe) RWTs think sheep herders are less heterosexually manly than they are. Fits right in with the narrative I’m aiming for.

Once the outraged are howling the best thing to do is poke 'em in the eye with your sharpest stick.

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**Author:** ![Darren\_Garrison](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/darren_garrison/32/92_2.png) [@Darren\_Garrison](https://boards.straightdope.com/u/Darren_Garrison)\
**Post date:** [July 13, 2023, 2:57pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/254 "2023-07-13T14:57:08Z")

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> [@Miller](#):
>
> Tough trick, what with Heath Ledger being dead and all.

“Now I _ **really** _ wish I knew how to quit you!”

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**Author:** ![Q.Q.Switcheroo](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/q.q.switcheroo/32/5713_2.png) [@Q.Q.Switcheroo](https://boards.straightdope.com/u/Q.Q.Switcheroo)\
**Post date:** [July 13, 2023, 2:58pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/255 "2023-07-13T14:58:44Z")

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> [@Miller](#):
>
> Tough trick, what with Heath Ledger being dead and all.

That didn’t stop Terry Gilliam….

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**Author:** ![Gyrate](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/gyrate/32/3588_2.png) [@Gyrate](https://boards.straightdope.com/u/Gyrate)\
**Post date:** [July 13, 2023, 3:03pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/256 "2023-07-13T15:03:02Z")

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> [@LSLGuy](#):
>
> Perhaps they could make one using the Clydesdales being attended to in some rustic mountain setting by the cowboys who starred in _Brokeback Mountain_.

[I’ve got a soundtrack for that…](https://www.youtube.com/watch?v=uYiq9PjJ5Uc)

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**Author:** ![LSLGuy](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/lslguy/32/5813_2.png) [@LSLGuy](https://boards.straightdope.com/u/LSLGuy)\
**Post date:** [July 13, 2023, 3:05pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/257 "2023-07-13T15:05:29Z")

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Not a song I ever had heard of, much less heard. Thank you.

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**Author:** ![Procrustus](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/procrustus/32/2994_2.png) [@Procrustus](https://boards.straightdope.com/u/Procrustus)\
**Post date:** [July 13, 2023, 3:17pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/258 "2023-07-13T15:17:28Z")

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> [@Dewey\_Finn](#):
>
> I saw a Budweiser commercial (possibly [this one](https://www.ispot.tv/ad/1aaT/budweiser-folds-of-honor-founders-story)) today talking about a program they sponsor that’s awarded thousands of scholarships to survivors of deceased servicemembers. it may be intended to appeal to those who objected to the Dylan Mulvaney promotion.

I’m not sure that will help. I think they prefer servicemembers who don’t get deceased.

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**Author:** ![Dallas\_Jones](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/dallas_jones/32/3277_2.png) [@Dallas\_Jones](https://boards.straightdope.com/u/Dallas_Jones)\
**Post date:** [July 14, 2023, 1:11am UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/259 "2023-07-14T01:11:24Z")

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Quit calling it Bud Lite! That is its Dead Name. Because that brand is dead, and will probably be renamed. And the whole Lite beer label is just fat shaming the more full bodied beers.

That is how rediculous this whole thing is getting.

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**Author:** ![Gyrate](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/gyrate/32/3588_2.png) [@Gyrate](https://boards.straightdope.com/u/Gyrate)\
**Post date:** [July 14, 2023, 12:22pm UTC](https://boards.straightdope.com/t/is-the-real-bud-light-problem-that-the-right-is-now-insulted-because-they-have-been-identified-as-having-the-gay/986372/260 "2023-07-14T12:22:28Z")

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It’s as ridiculous as one makes it.

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