I was in Home Depot yesterday. The Christmas stuff is in full bloom, the Halloween stuff is fading.
Last couple years, we waited until a week or two before Halloween to get some candy for the kids, but it was GONE. Not sold out- GONE. Come on, at least keep some out until the day. Sheesh.
My first “real” job (outside of fast food) was at a local Waldenbooks in the mall. I was hired to man their calendar kiosk that they set up in the mall outside of the entrance to their store. I remember I got hired in August and started a couple weeks later. That calendar kiosk went up at the same time most of the other Christmas booths went up. Hickory Farms, Harry and David, local craft vendors, little stands that would wrap gifts for you… all of it went up at the same time. That was early September, back in 1999.
So not a new thing. Of course, we don’t have that mall, or any mall, anymore. But all the department stores / big box stores / grocery stores have all their Christmas stuff up already and have for a couple weeks anyway.
We don’t get many Trick or Treaters but last year I got one bag in case we got some. I got it the day of Halloween, and there was still plenty. I recall the day after Halloween most of the stores still had their candy up, marked down by half or so. Of course, the Christmas stuff was already up and had been for weeks.
Christmas cookies from Germany started showing up on the store shelves in September. The display is getting bigger each week, but I haven’t seen any stollen yet.
God help us. Yesterday, UK TV station Sony Movies Classic underwent a seasonal (I hope!) rebranding and relaunched as Sony Movies Christmas. On September 24th. Their Christmas fare kicked off at 6AM with The Boy Who Saved Christmas. Here’s their launch announcement.
If I take an unreasonably optimistic view and assume that they’ll morph back to Sony Movies Classic at, say, midnight on Dec 25th, that’ll be a quarter of the year spent on Christmas broadcasts. Smart money says this runs through most of January: a third of the year.
After this horrific year is finally over, I think people will be starving for happiness and celebration. I think this Christmas shopping season and the general craziness of it all will surpass anything we’ve every had before, and that’s saying something.
Thanksgiving?! Hell, I’m ready to put up Christmas decorations right after Halloween!