# It's finally happening: McDonald's is going to all day breakfast **URL:** \ **Category:** Cafe Society\ **Created:** [September 1, 2015, 9:57pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643 "2015-09-01T21:57:43Z")\ **Posts on this page:** 20\ **Page:** 2
**Author:** ![Smapti](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/smapti/32/17938_2.png) [@Smapti](https://boards.straightdope.com/u/Smapti)\ **Post date:** [September 2, 2015, 4:29am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/21 "2015-09-02T04:29:15Z")
> [@fusoya](#): > > I’ve been saying for YEARS McDonalds should do this. If Jack In the Box can do breakfast 24 hours, why couldn’t they? I’ve never worked for McDonalds, but I ran a Jack in the Box for several years, and my expert guess is that McD’s has taken so long to do all-day breakfast is because it kills their speed of service. One of the biggest metrics that corporate uses to grade individual locations (and, by extension, their managers and employees) is how quickly they can move traffic in the drive-thru. The more complicated the menu becomes, the longer on average it takes to move any individual customer through the queue, both because it takes them longer to make a decision and because it takes longer to prepare and assemble their order once they decide on it. The more items you have on the menu, the less advance-staging you can do in advance, since you have little assurance that you’ll sell any given product during the time between when you can prep it and when it goes stale. Assuming that a given restaurant has one flat-top grill to cook all its raw proteins on (which was the case at Jack), frying eggs and burgers at the same time becomes especially difficult since you don’t want grease from the beef patties contaminating the area the eggs are cooking on. Compare, for example, Dick’s in Seattle. Their menu hasn’t changed since the early '70s, and they have exactly four sandwiches on their menu (for which they most emphatically do _not_ take special orders): single patty with ketchup and mustard; single patty with ketchup, mustard, and cheese; single patty with mayo, lettuce, and relish; and double patty with mayo, lettuce, relish, and cheese. Dick’s serves up orders almost instantly after the customer places them, because their menu is small and they can make the burgers in advance with confidence that they’ll be able to sell them before they sit so long under the heat lamp that they become unpalatable. Historically, McDonalds’ has valued speed over all else, but the tastes of the fast-food-buying market have been changing over the past few decades; people want fresher products, a wider menu, and a broader choice of ingredients than they had in the past. McD’s has been one of the few chains to really resist this change, but it looks like they’re finally giving in at this point, and are willing to sacrifice speed of service for food quality. Time will tell if it works out for them. ---
**Author:** ![harmonicamoon](https://avatars.discourse-cdn.com/v4/letter/h/65b543/32.png) [@harmonicamoon](https://boards.straightdope.com/u/harmonicamoon)\ **Post date:** [September 2, 2015, 5:35am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/22 "2015-09-02T05:35:05Z")
I love me sausage/egg McMuff. Great sausage and what appears to be a real egg. A yellow circle surrounded by white. Most places prepare “liquid egg product”. Poured out of a plastic bag. ---
**Author:** ![NineLineMan](https://avatars.discourse-cdn.com/v4/letter/n/9e8a1a/32.png) [@NineLineMan](https://boards.straightdope.com/u/NineLineMan)\ **Post date:** [September 2, 2015, 10:28am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/23 "2015-09-02T10:28:29Z")
> [@harmonicamoon](#): > > …what appears to be a real egg. A yellow circle surrounded by white. Most places prepare “liquid egg product”. Poured out of a plastic bag. That’s no guarantee. There’s egg-tubes available for restaurants, footlong cylinders of pre hard-boiled egg with yolk center and egg-white surround. If you don’t get any edge pieces in your pre-made sandwhich - that’s why. [![](https://d.newsweek.com/en/full/311891/danaegcoverphoto.png) ](https://d.newsweek.com/en/full/311891/danaegcoverphoto.png) Even raw eggs still in the shell can be fake. > **[Bad Eggs: Another Fake-Food Scandal Rocks China | TIME.com](https://newsfeed.time.com/2012/11/06/how-to-make-a-rotten-egg/)** > > In the latest food scandal to emerge in China, customers are being duped by fake eggs made out of resin, starch and pigments. ---
**Author:** ![Leaffan](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/leaffan/32/299_2.png) [@Leaffan](https://boards.straightdope.com/u/Leaffan)\ **Post date:** [September 2, 2015, 10:48am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/24 "2015-09-02T10:48:32Z")
> [@NineLineMan](#): > > That’s no guarantee. There’s egg-tubes available for restaurants, footlong cylinders of pre hard-boiled egg with yolk center and egg-white surround. If you don’t get any edge pieces in your pre-made sandwhich - that’s why. > > [http://s.newsweek.com/sites/www.newsweek.com/files/styles/embedded\_full/public/2015/03/06/danaegcoverphoto.png?itok=D0U9rCox](http://s.newsweek.com/sites/www.newsweek.com/files/styles/embedded_full/public/2015/03/06/danaegcoverphoto.png?itok=D0U9rCox) > > Even raw eggs still in the shell can be fake. > > [China: Fake Chicken Eggs Add to List of Fake-Food Scandals | TIME.com](http://newsfeed.time.com/2012/11/06/how-to-make-a-rotten-egg/) McDonalds uses fresh eggs according to their .com and .ca websites. ---
**Author:** ![bobot](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/bobot/32/21622_2.png) [@bobot](https://boards.straightdope.com/u/bobot)\ **Post date:** [September 2, 2015, 11:54am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/25 "2015-09-02T11:54:58Z")
In the mid 1980’s McDonald’s is where I learned to crack eggs 1 handed. (Actually it was 2 at a time, one in each hand. We went through LOTS of eggs.) I suppose it could have changed since then. ---
**Author:** ![WOOKINPANUB](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/wookinpanub/32/132_2.png) [@WOOKINPANUB](https://boards.straightdope.com/u/WOOKINPANUB)\ **Post date:** [September 2, 2015, 12:28pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/26 "2015-09-02T12:28:21Z")
> [@friedo](#): > > That’s some genius tweetering by McD’s social team. > > I thought the whole reason they didn’t do all-day breakfast was because the automated food-mo-trons have to be re-calibrated for lunch foods. Does this mean all the franchises will have to install new equipment or were they lying the whole time? This is what I’ve been wondering. Isn’t the reason that it hasn’t been this way all along that the kitchens don’t have the capacity to prepare both menus at the same time? Won’t this take a considerable amount of retrofitting (probably not the correct word, sorry)? I like the idea, in theory. I don’t frequent McDonald’s but every once in a while I get a craving and nothing but their hotcakes and sausage will do. My fear is that service and quality are going to suffer, at least for a while as they try to adapt. ---
**Author:** ![kayaker](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kayaker/32/441_2.png) [@kayaker](https://boards.straightdope.com/u/kayaker)\ **Post date:** [September 2, 2015, 12:33pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/27 "2015-09-02T12:33:09Z")
> [@ZipperJJ](#): > > Fuck…I am already super fat. I hope this doesn’t make things worse for me. I hear you. A friend of mine owns a local pizza shop. He needed some help with something at home and was about to hand me $20 to cover the materials I used, then decided to be nice and handed me a $40 certificate for pizza instead. ☹ I love pizza. ---
**Author:** ![Peremensoe](https://avatars.discourse-cdn.com/v4/letter/p/ce7236/32.png) [@Peremensoe](https://boards.straightdope.com/u/Peremensoe)\ **Post date:** [September 2, 2015, 1:46pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/28 "2015-09-02T13:46:41Z")
> [@WOOKINPANUB](#): > > Isn’t the reason that it hasn’t been this way all along that the kitchens don’t have the capacity to prepare both menus at the same time? Won’t this take a considerable amount of retrofitting (probably not the correct word, sorry)? No, it seems that the approach will mainly be to shrink both menus. _Not_ all breakfast items will be available all day, and some other items are being dropped to make room for those that are. > [@WOOKINPANUB](#): > > I don’t frequent McDonald’s but every once in a while I get a craving and nothing but their hotcakes and sausage will do. You may be out of luck. ---
**Author:** ![WOOKINPANUB](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/wookinpanub/32/132_2.png) [@WOOKINPANUB](https://boards.straightdope.com/u/WOOKINPANUB)\ **Post date:** [September 2, 2015, 2:06pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/29 "2015-09-02T14:06:48Z")
> [@Peremensoe](#): > > No, it seems that the approach will mainly be to shrink both menus. _Not_ all breakfast items will be available all day, and some other items are being dropped to make room for those that are. > > You may be out of luck. :eek::eek::eek: I assume they just won’t be available all day; not eliminated all together? Crikey. First the only Popeye’s in my area closes without warning (unless one considers the many health code violations and the absolute shite service a warning) and now this. ---
**Author:** ![FriarTed](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/friarted/32/1052_2.png) [@FriarTed](https://boards.straightdope.com/u/FriarTed)\ **Post date:** [September 3, 2015, 4:06am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/30 "2015-09-03T04:06:40Z")
> [@Saint\_Cad](#): > > mmmmmmm > Double Quarter Pounder Sausage Biscuit I’m looking forward to the Quarter Pounder McMuffin and the One Burger, One Sausage Big Mac. ---
**Author:** ![Guinastasia](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/guinastasia/32/5751_2.png) [@Guinastasia](https://boards.straightdope.com/u/Guinastasia)\ **Post date:** [September 3, 2015, 4:19am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/31 "2015-09-03T04:19:22Z")
I haven’t had an steak egg and cheese bagel in god knows how long. I’m due. ---
**Author:** ![JpnDude](https://avatars.discourse-cdn.com/v4/letter/j/838e76/32.png) [@JpnDude](https://boards.straightdope.com/u/JpnDude)\ **Post date:** [September 3, 2015, 5:00am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/32 "2015-09-03T05:00:35Z")
> [@PSXer](#): > > nice > > can I get egg added to my big mac McDonald’s Japan currently offers egg inside the burger, cheeseburger and chicken sandwiches. It’s called the [\*Tsukimi \*(月見, viewing the moon) Burger](http://www.mcdonalds.co.jp/campaign/tsukimi/index.html). ---
**Author:** ![JpnDude](https://avatars.discourse-cdn.com/v4/letter/j/838e76/32.png) [@JpnDude](https://boards.straightdope.com/u/JpnDude)\ **Post date:** [September 3, 2015, 5:03am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/33 "2015-09-03T05:03:07Z")
> [@FriarTed](#): > > I’m looking forward to the Quarter Pounder McMuffin and the One Burger, One Sausage Big Mac. Here’s the [MegaMuffin](http://www.mcdonalds.co.jp/quality/basic_information/menu_info.php?mid=8637) offered in Japan. ---
**Author:** ![Sir\_T-Cups](https://avatars.discourse-cdn.com/v4/letter/s/ed655f/32.png) [@Sir\_T-Cups](https://boards.straightdope.com/u/Sir_T-Cups)\ **Post date:** [September 3, 2015, 2:02pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/34 "2015-09-03T14:02:54Z")
> [@pulykamell](#): > > I’m with **Spud** on that one, too. They sounded like such a good idea, but completely failed. Not trying to de-rail the thread, but you’ve got this totally wrong. Since introducing the Doritos flavors Taco Bell has been destroying the competition in fast food and their business has nearly doubled. ---
**Author:** ![pulykamell](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/pulykamell/32/3166_2.png) [@pulykamell](https://boards.straightdope.com/u/pulykamell)\ **Post date:** [September 3, 2015, 2:11pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/35 "2015-09-03T14:11:20Z")
> [@Sir\_T-Cups](#): > > Not trying to de-rail the thread, but you’ve got this totally wrong. > > Since introducing the Doritos flavors Taco Bell has been destroying the competition in fast food and their business has nearly doubled. OK, please prepend a “to my tastes.” I found them awful and I tried all three (?) varieties. Now their new ghost chile wrap thingy they got? Now that’s finally something decent from them. You are correct, though, they are [popular items.](http://gawker.com/5990687/taco-bells-disgusting-new-tacos-are-saving-the-us-economy) ---
**Author:** ![Leaffan](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/leaffan/32/299_2.png) [@Leaffan](https://boards.straightdope.com/u/Leaffan)\ **Post date:** [September 3, 2015, 7:07pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/36 "2015-09-03T19:07:07Z")
Dang. I just read that Canada will not be participating in this all-day-breakfast thing. Apparently McDonalds in Canada is doing quite well, and they are not about to mess with the current situation. ---
**Author:** ![silenus](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/silenus/32/166_2.png) [@silenus](https://boards.straightdope.com/u/silenus)\ **Post date:** [September 3, 2015, 7:30pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/37 "2015-09-03T19:30:40Z")
This is the exact opposite of what I want. I want the _regular_ menu available _at the drive-thru_ at all times! I want to be able to get a Big Mac at 9am if that fits my travel schedule best. Oh, well. JitB and Del Taco are all items, all the time, so they’ll get my business instead. Suck it, Ronald! ---
**Author:** ![MichaelEmouse](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/michaelemouse/32/101_2.png) [@MichaelEmouse](https://boards.straightdope.com/u/MichaelEmouse)\ **Post date:** [September 3, 2015, 8:03pm UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/38 "2015-09-03T20:03:40Z")
With enough Tec-9 tantrums, anything is possible. ---
**Author:** ![JohnGalt](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/johngalt/32/184_2.png) [@JohnGalt](https://boards.straightdope.com/u/JohnGalt)\ **Post date:** [September 4, 2015, 1:24am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/39 "2015-09-04T01:24:25Z")
> [@silenus](#): > > This is the exact opposite of what I want. I want the _regular_ menu available _at the drive-thru_ at all times! I want to be able to get a Big Mac at 9am if that fits my travel schedule best. > > Oh, well. JitB and Del Taco are all items, all the time, so they’ll get my business instead. Suck it, Ronald! The local Burger Kings all have hamburgers at breakfast, since the rest of their breakfast items kind of suck. I can imagine a limited “lunch” menu during breakfast times at McDonalds, it can’t be that much extra effort. ---
**Author:** ![HyacinthBucket](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/hyacinthbucket/32/3063_2.png) [@HyacinthBucket](https://boards.straightdope.com/u/HyacinthBucket)\ **Post date:** [September 5, 2015, 12:34am UTC](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643/40 "2015-09-05T00:34:45Z")
> [@JpnDude](#): > > Here’s the [MegaMuffin](http://www.mcdonalds.co.jp/quality/basic_information/menu_info.php?mid=8637) offered in Japan. Gotta LOVE Google Chrome’s translation - especially the “involuntarily delicious” part. 😃 “Faint scent butter flavor, freshly baked English muffin. Severely been quality management, it is sandwiched two sausage patties feel good salty taste and spice about, its juiciness enough spill involuntarily delicious smile. In addition, smoky taste of bacon accent. Moist and white and soft yolk of egg, it played a mellow, creamy cheese and exquisite harmony. Perfect for the beginning of the energetic day, volume is also a full breakfast menu also taste of harmony.” Harmonious breakfast sandwiches are a very Good Thing. [Previous page](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643.md?page=1) [Next page](https://boards.straightdope.com/t/its-finally-happening-mcdonalds-is-going-to-all-day-breakfast/729643.md?page=3)