# logo / brand advice **URL:** \ **Category:** In My Humble Opinion\ **Created:** [May 16, 2009, 1:58am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599 "2009-05-16T01:58:14Z")\ **Posts on this page:** 20\ **Page:** 1
**Author:** ![theyearofi](https://avatars.discourse-cdn.com/v4/letter/t/d26b3c/32.png) [@theyearofi](https://boards.straightdope.com/u/theyearofi)\ **Post date:** [May 16, 2009, 1:58am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/1 "2009-05-16T01:58:14Z")
Hey all, Without knowing anything about the brand, which logo do you find to be more professional? Thank you! [http://img34.imageshack.us/img34/3622/image1b.jpg](http://img34.imageshack.us/img34/3622/image1b.jpg) [http://img34.imageshack.us/img34/4470/image2i.jpg](http://img34.imageshack.us/img34/4470/image2i.jpg) ---
**Author:** ![Hockey\_Monkey](https://avatars.discourse-cdn.com/v4/letter/h/a183cd/32.png) [@Hockey\_Monkey](https://boards.straightdope.com/u/Hockey_Monkey)\ **Post date:** [May 16, 2009, 2:04am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/2 "2009-05-16T02:04:37Z")
The second one. ---
**Author:** ![Fuzzy\_Dunlop](https://avatars.discourse-cdn.com/v4/letter/f/848f3c/32.png) [@Fuzzy\_Dunlop](https://boards.straightdope.com/u/Fuzzy_Dunlop)\ **Post date:** [May 16, 2009, 2:11am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/3 "2009-05-16T02:11:08Z")
> [@Hockey\_Monkey](#): > > The second one. The second one looks like it says gq easy to me. I think it just looks like a q to me, but it’s probably made worse because gq (the magazine) is a fairly strong association for me. ---
**Author:** ![ParentalAdvisory](https://avatars.discourse-cdn.com/v4/letter/p/53a042/32.png) [@ParentalAdvisory](https://boards.straightdope.com/u/ParentalAdvisory)\ **Post date:** [May 16, 2009, 2:13am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/4 "2009-05-16T02:13:04Z")
The second one. ---
**Author:** ![BrassyPhrase](https://avatars.discourse-cdn.com/v4/letter/b/ea666f/32.png) [@BrassyPhrase](https://boards.straightdope.com/u/BrassyPhrase)\ **Post date:** [May 16, 2009, 2:14am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/5 "2009-05-16T02:14:17Z")
They’re both well done. I like the first better b/c the second looks like it’s trying to say ‘g c (the round arrow) easy’. GC? The first is more immediate. That was my response w/out reading anyone elses. ---
**Author:** ![Kamino\_Neko](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kamino_neko/32/34_2.png) [@Kamino\_Neko](https://boards.straightdope.com/u/Kamino_Neko)\ **Post date:** [May 16, 2009, 2:24am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/6 "2009-05-16T02:24:09Z")
The second one looks more MODERN, but I wouldn’t say wither looks more professional. ---
**Author:** ![theyearofi](https://avatars.discourse-cdn.com/v4/letter/t/d26b3c/32.png) [@theyearofi](https://boards.straightdope.com/u/theyearofi)\ **Post date:** [May 16, 2009, 2:37am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/7 "2009-05-16T02:37:36Z")
thanks for the feedback so far guys-the more the better 🙂 ---
**Author:** ![Ruby](https://avatars.discourse-cdn.com/v4/letter/r/13edae/32.png) [@Ruby](https://boards.straightdope.com/u/Ruby)\ **Post date:** [May 16, 2009, 3:38am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/8 "2009-05-16T03:38:51Z")
I don’t know why but I felt the second one was more professional. The first one just didn’t do much for me at all. ---
**Author:** ![Rick](https://avatars.discourse-cdn.com/v4/letter/r/9f8e36/32.png) [@Rick](https://boards.straightdope.com/u/Rick)\ **Post date:** [May 16, 2009, 4:50am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/9 "2009-05-16T04:50:35Z")
#2 ---
**Author:** ![drastic\_quench](https://avatars.discourse-cdn.com/v4/letter/d/e36b37/32.png) [@drastic\_quench](https://boards.straightdope.com/u/drastic_quench)\ **Post date:** [May 16, 2009, 5:53am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/10 "2009-05-16T05:53:17Z")
The second, but the position of the arrow could be improved, as it can too easily be mistaken for a “c”. Also, at a glance, my brain spits up the word “greasy”. Perhaps if “GO” was in a larger or big caps font, with easy being the small/softer font that it is here. ---
**Author:** ![theyearofi](https://avatars.discourse-cdn.com/v4/letter/t/d26b3c/32.png) [@theyearofi](https://boards.straightdope.com/u/theyearofi)\ **Post date:** [May 16, 2009, 7:14am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/11 "2009-05-16T07:14:45Z")
revised: added additional options for version 2 [http://img40.imageshack.us/img40/6084/goeasy.jpg](http://img40.imageshack.us/img40/6084/goeasy.jpg) ---
**Author:** ![tumbleddown](https://avatars.discourse-cdn.com/v4/letter/t/e9bcb4/32.png) [@tumbleddown](https://boards.straightdope.com/u/tumbleddown)\ **Post date:** [May 16, 2009, 7:30am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/12 "2009-05-16T07:30:39Z")
The third image in the set of the new revision is the best of them all. It’s sleek, it’s easily readable, it solves the problem of the arrow making the “O” look like something other than an “O” and it’s modern, crisp and professional. Definitely a best bet. ---
**Author:** ![Alex\_Dubinsky](https://avatars.discourse-cdn.com/v4/letter/a/dbc845/32.png) [@Alex\_Dubinsky](https://boards.straightdope.com/u/Alex_Dubinsky)\ **Post date:** [May 16, 2009, 8:06am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/13 "2009-05-16T08:06:58Z")
First one doesn’t look ‘professional’ at all. Kind of torn between 2a or 2c. 2a should have its O rotated 45 degrees counter-clockwise to avoid confusion. 2c’s arrow should be thickened up. ---
**Author:** ![theyearofi](https://avatars.discourse-cdn.com/v4/letter/t/d26b3c/32.png) [@theyearofi](https://boards.straightdope.com/u/theyearofi)\ **Post date:** [May 16, 2009, 1:18pm UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/14 "2009-05-16T13:18:55Z")
thanks guys! ---
**Author:** ![Richard\_Pearse](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/richard_pearse/32/13144_2.png) [@Richard\_Pearse](https://boards.straightdope.com/u/Richard_Pearse)\ **Post date:** [May 16, 2009, 2:49pm UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/15 "2009-05-16T14:49:52Z")
I agree with Tumbleddown. ---
**Author:** ![Hockey\_Monkey](https://avatars.discourse-cdn.com/v4/letter/h/a183cd/32.png) [@Hockey\_Monkey](https://boards.straightdope.com/u/Hockey_Monkey)\ **Post date:** [May 16, 2009, 3:16pm UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/16 "2009-05-16T15:16:38Z")
> [@theyearofi](#): > > revised: added additional options for version 2 > > [ImageShack - Best place for all of your image hosting and image sharing needs](http://img40.imageshack.us/img40/6084/goeasy.jpg) In the revised versions, I like the third one the best, followed by the second. I don’t like the first at all compared to the others. ---
**Author:** ![Ruby](https://avatars.discourse-cdn.com/v4/letter/r/13edae/32.png) [@Ruby](https://boards.straightdope.com/u/Ruby)\ **Post date:** [May 16, 2009, 9:11pm UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/17 "2009-05-16T21:11:44Z")
Yep, third revision is mucho better. I agree that the arrow could be a smidge bolder but overall it’s a great logo. You wanna do one for me for free? 😃 ---
**Author:** ![Gala\_Matrix\_Fire](https://avatars.discourse-cdn.com/v4/letter/g/4da419/32.png) [@Gala\_Matrix\_Fire](https://boards.straightdope.com/u/Gala_Matrix_Fire)\ **Post date:** [May 16, 2009, 11:05pm UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/18 "2009-05-16T23:05:22Z")
Now I like the third one. I especially like the arrow. Couldn’t tell you why. I think the first one is fine. The second looks good except for the o looking like a c, which I consider a big problem. ---
**Author:** ![Angel\_of\_Doubt](https://avatars.discourse-cdn.com/v4/letter/a/7cd45c/32.png) [@Angel\_of\_Doubt](https://boards.straightdope.com/u/Angel_of_Doubt)\ **Post date:** [May 16, 2009, 11:10pm UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/19 "2009-05-16T23:10:10Z")
Like the two bottom, both dark and light in the revised versions. If the arrow is crucial, you could fatten it up a bit and still keep it arrowish. ---
**Author:** ![Green\_Bean](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/green_bean/32/1760_2.png) [@Green\_Bean](https://boards.straightdope.com/u/Green_Bean)\ **Post date:** [May 17, 2009, 12:05am UTC](https://boards.straightdope.com/t/logo-brand-advice/496599/20 "2009-05-17T00:05:00Z")
The revisions that you posted are much better than either of the other two. The second one down on the left is my favorite, but the third one is good too. I agree about fattening up the arrow. [Next page](https://boards.straightdope.com/t/logo-brand-advice/496599.md?page=2)