# New automobile colors

**URL:** <https://boards.straightdope.com/t/new-automobile-colors/818597>\
**Category:** Miscellaneous and Personal Stuff I Must Share\
**Created:** [July 26, 2018, 3:34am UTC](https://boards.straightdope.com/t/new-automobile-colors/818597 "2018-07-26T03:34:32Z")\
**Posts on this page:** 5\
**Page:** 2

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**Author:** ![Robot\_Arm](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/robot_arm/32/18280_2.png) [@Robot\_Arm](https://boards.straightdope.com/u/Robot_Arm)\
**Post date:** [July 27, 2018, 7:51pm UTC](https://boards.straightdope.com/t/new-automobile-colors/818597/21 "2018-07-27T19:51:47Z")

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> [@Jennshark](#):
>
> My '04 is a fantastic bright red -“Japan Rot” in BMW language. The other cars are black, black, and British Racing Green.

What car is BRG? If it’s a Miata, that’s just wrong.

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**Author:** ![aceplace57](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/aceplace57/32/3500_2.png) [@aceplace57](https://boards.straightdope.com/u/aceplace57)\
**Post date:** [July 27, 2018, 8:16pm UTC](https://boards.straightdope.com/t/new-automobile-colors/818597/22 "2018-07-27T20:16:52Z")

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This gold/brown is seen everywhere.  
[https://goo.gl/images/K7fCkH](https://goo.gl/images/K7fCkH)

My van is lighter and more of a gold.

My cousin’s truck is darker like that photo.

It makes it tough at curb side delivery. They always ask what vehicle and color.

I usually say a goldish/brown van.

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**Author:** ![nearwildheaven](https://avatars.discourse-cdn.com/v4/letter/n/90db22/32.png) [@nearwildheaven](https://boards.straightdope.com/u/nearwildheaven)\
**Post date:** [August 1, 2018, 3:34am UTC](https://boards.straightdope.com/t/new-automobile-colors/818597/23 "2018-08-01T03:34:18Z")

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In the meantime, I finally realized what some of the colors remind me of.

Fingernail polish.

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**Author:** ![nearwildheaven](https://avatars.discourse-cdn.com/v4/letter/n/90db22/32.png) [@nearwildheaven](https://boards.straightdope.com/u/nearwildheaven)\
**Post date:** [August 1, 2018, 3:35am UTC](https://boards.straightdope.com/t/new-automobile-colors/818597/24 "2018-08-01T03:35:38Z")

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> [@FoieGrasIsEvil](#):
>
> I always found it amusing that there’s probably a group of people at each manufacturer’s facility in a conference room somewhere, getting paid to brainstorm up new and inventive color names.

I definitely know that drug companies do this. Among other things, they have to make sure that it isn’t, for instance, an obscene word in another commonly spoken language.

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**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [August 1, 2018, 3:55am UTC](https://boards.straightdope.com/t/new-automobile-colors/818597/25 "2018-08-01T03:55:20Z")

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> [@jz78817](#):
>
> yes. it’s important to remember that the car companies’ primary customers are _dealers._ Dealers order what they can sell quickly, and black/white/silver/greige are inoffensive enough where most buyers will settle for one of those colors since they can drive it home today.

Exactly this. I bought a Ford Mustang a few years ago; after looking at the various colors available for that model year, I settled on [Red Candy Metallic](http://images.gtcarlot.com/pictures/62086331.jpg) – I figured, if I was going to buy a midlife crisis car, I’d go all in.

I also, specifically, wanted a V6 engine, and a manual transmission. I had to hunt around for a bit to find any dealer who had a V6 / stick on the lot, and the one that they had was black. I did the test drive, and liked it a lot, but I told the salesman that I wanted that metallic red. He was, of course, eager to sell me the car they had on the lot, and tried to cut me a deal for it, but I held out for the red. He did a search for the car that I wanted (the combo of the red, with the V6 and the stick), and discovered exactly _one_ such car in the entire eastern U.S. – they had it shipped in, and I took possession three days later.

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