# Nissan: screw the force, Luke

**URL:** <https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612>\
**Category:** Cafe Society\
**Created:** [November 24, 2017, 6:44pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612 "2017-11-24T18:44:05Z")\
**Posts on this page:** 13\
**Page:** 1

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**Author:** ![Folacin](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/folacin/32/3195_2.png) [@Folacin](https://boards.straightdope.com/u/Folacin)\
**Post date:** [November 24, 2017, 6:44pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/1 "2017-11-24T18:44:05Z")

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So, Nissan is apparently the official car company of the Rebellion/Republic or something. Fine, Lucas can make his money any way he wants/can.

However, in this [commercial](https://www.ispot.tv/ad/wMiD/nissan-star-wars-the-last-jedi-intelligent-mobility), the young driver/padowan is basically told by Dad/Obi-wan to turn on the targetting computer, and not trust herself/the Force.

Has on one in the ad agency seem the movie?

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**Author:** ![Captain\_Amazing](https://avatars.discourse-cdn.com/v4/letter/c/6de8d8/32.png) [@Captain\_Amazing](https://boards.straightdope.com/u/Captain_Amazing)\
**Post date:** [November 24, 2017, 6:48pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/2 "2017-11-24T18:48:49Z")

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We aren’t all Jedi, Folacin. For those of us who aren’t, there’s the all new Nissan Rogue Propilot Assist system, available only on 2018 models.

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**Author:** ![cochrane](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/cochrane/32/10441_2.png) [@cochrane](https://boards.straightdope.com/u/cochrane)\
**Post date:** [November 24, 2017, 6:59pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/3 "2017-11-24T18:59:57Z")

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Does Lucas get any revenue from Star Wars related merchandising now that Disney owns the franchise?

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**Author:** ![Miller](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/miller/32/481_2.png) [@Miller](https://boards.straightdope.com/u/Miller)\
**Post date:** [November 24, 2017, 7:02pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/4 "2017-11-24T19:02:28Z")

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He might still get some residuals, but I’m pretty sure he doesn’t have any say in how Disney markets the brand.

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**Author:** ![Gatopescado](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/gatopescado/32/5711_2.png) [@Gatopescado](https://boards.straightdope.com/u/Gatopescado)\
**Post date:** [November 24, 2017, 7:11pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/5 "2017-11-24T19:11:46Z")

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I say if you can’t drive, you shouldn’t be on the fucking road.

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**Author:** ![JRDelirious](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jrdelirious/32/9531_2.png) [@JRDelirious](https://boards.straightdope.com/u/JRDelirious)\
**Post date:** [November 24, 2017, 7:39pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/6 "2017-11-24T19:39:49Z")

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> [@Gatopescado](#):
>
> I say if you can’t drive, you shouldn’t be on the fucking road.

Well, that would surely solve a large part of our commute congestion problems. Already it seems a lot of drivers are trying to Use the Force.

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**Author:** ![Uosdwis\_R.Dewoh](https://avatars.discourse-cdn.com/v4/letter/u/9e8a1a/32.png) [@Uosdwis\_R.Dewoh](https://boards.straightdope.com/u/Uosdwis_R.Dewoh)\
**Post date:** [November 24, 2017, 9:33pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/7 "2017-11-24T21:33:02Z")

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[This](https://imgur.com/R2zYkAj) is still the low-point in Disney merchandising.

> [@Miller](#):
>
> He might still get some residuals, but I’m pretty sure he doesn’t have any say in how Disney markets the brand.

I think a large percentage of the Lucasfilm purchase was bought with Disney stock so the continuing success of Star Wars will enrich George Lucas’ portfolio.

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**Author:** ![swampspruce](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/swampspruce/32/261_2.png) [@swampspruce](https://boards.straightdope.com/u/swampspruce)\
**Post date:** [November 24, 2017, 10:27pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/8 "2017-11-24T22:27:33Z")

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That makes me long for the simple joys of the Christmas Special. I really hate Disney sometimes.

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**Author:** ![DorkVader](https://avatars.discourse-cdn.com/v4/letter/d/73ab20/32.png) [@DorkVader](https://boards.straightdope.com/u/DorkVader)\
**Post date:** [November 24, 2017, 10:56pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/9 "2017-11-24T22:56:10Z")

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I clicked the link in the OP, I’ll never get that time back and I’m not clicking the link in **Uosdwis R. Dewoh’s** post.  
As far advertising people selling anything resembling what production is actually tooled for or producing, when has that happened?  
I second the notion posted by **swampspruce**

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**Author:** ![Gatopescado](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/gatopescado/32/5711_2.png) [@Gatopescado](https://boards.straightdope.com/u/Gatopescado)\
**Post date:** [November 24, 2017, 11:11pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/10 "2017-11-24T23:11:03Z")

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> [@Uosdwis\_R.Dewoh](#):
>
> [This](https://imgur.com/R2zYkAj) is still the low-point in Disney merchandising.

Orange you glad they weren’t Bananas?

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**Author:** ![Penfeather](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/penfeather/32/384_2.png) [@Penfeather](https://boards.straightdope.com/u/Penfeather)\
**Post date:** [November 24, 2017, 11:21pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/11 "2017-11-24T23:21:33Z")

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> [@Folacin](#):
>
> So, Nissan is apparently the official car company of the Rebellion/Republic or something. Fine, Lucas can make his money any way he wants/can.
> 
> However, in this [commercial](https://www.ispot.tv/ad/wMiD/nissan-star-wars-the-last-jedi-intelligent-mobility), the young driver/padowan is basically told by Dad/Obi-wan to turn on the targetting computer, and not trust herself/the Force.
> 
> Has on one in the ad agency seem the movie?

You came in that thing? You’re braver than I thought.

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**Author:** ![Nanook\_of\_the\_North\_Shore](https://avatars.discourse-cdn.com/v4/letter/n/bc8723/32.png) [@Nanook\_of\_the\_North\_Shore](https://boards.straightdope.com/u/Nanook_of_the_North_Shore)\
**Post date:** [November 24, 2017, 11:46pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/12 "2017-11-24T23:46:15Z")

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> [@Gatopescado](#):
>
> Orange you glad they weren’t Bananas?

About that…  
[https://www.thepacker.com/sites/default/files/styles/featured\_banner/public/Dole-bananas-with-Star-Wars-stickers.png?itok=avYbEHOK](https://www.thepacker.com/sites/default/files/styles/featured_banner/public/Dole-bananas-with-Star-Wars-stickers.png?itok=avYbEHOK)

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<div class="post-metadata">

**Author:** ![Gatopescado](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/gatopescado/32/5711_2.png) [@Gatopescado](https://boards.straightdope.com/u/Gatopescado)\
**Post date:** [November 25, 2017, 7:24pm UTC](https://boards.straightdope.com/t/nissan-screw-the-force-luke/802612/13 "2017-11-25T19:24:48Z")

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D’oh! :smack:
