Well, it’s our (society’s) problem, actually, that “said people . . .are so criminally . . .stupid.” The government has set up other barriers, and made certain rules protecting us from criminally stupid people. They’re called laws.
I don’t understand why eveyone is so taken aback by this case. Most of us, I’m sure, lock our doors at night. We lock our car doors when we go into a store. We don’t let our kids play in the steets, etc.
If we can’t trust our fellow citizens to not steal out possesions, sell drugs to children, or obey the speed limit, how can we expect them to correctly feed themselves and their children? We can’t. The government can pass guidelines, but it can’t interfere directly, it cannot physically step in and properly feed obese or malnourished children.
The plaintiffs in this case, and their lawyers, are trying to raise awareness about the growing problem of obesity, in a manner that no newpaper article or TV news clip can. Every other day, in any given newspaper or news web site, there’s a story about how damn overweight the USA is. Are they doing any good? Probably not. Like most news, it’s just in one ear, and out the other.
However, a David & Goliath story like “Fasto vs. McDonalds” catches everyone’s attention, and hopefully raises a few eyebrows.
The best thing we can expect to come out of this case, is the exposure of McDonalds slightly misleading advertisement techniques, especially those targeting children. We can hope that people can will learn a little bit more about how seriously unhealthy fast food generally is. We can also hope for some more exposure of the very related problem of vending machines and fast food in public schools.
The most intelligent legal case ever undertook? No. The most intelligent or well-intentioned plaintiffs in the world? Nope. But does that mean that this case doesn’t represent a serious problem, or that a lot of good could potentially come from the case? Not at all.
Best,
TGD