# Origin of phrase 'It's ALL good' ?

**URL:** <https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629>\
**Category:** Factual Questions\
**Created:** [July 24, 2001, 3:15pm UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629 "2001-07-24T15:15:55Z")\
**Posts on this page:** 12\
**Page:** 1

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**Author:** ![wring](https://avatars.discourse-cdn.com/v4/letter/w/838e76/32.png) [@wring](https://boards.straightdope.com/u/wring)\
**Post date:** [July 24, 2001, 3:15pm UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/1 "2001-07-24T15:15:55Z")

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My SO says he’s heard this phrase in advertising a lot lately, and wonders about it. I’d never heard it until he asked about it, then did actually hear it in a car ad. Is it from some movie? Howard Stern? some cutting edge song that’s being played to death? We don’t get out much, so naturally, we’re at a loss. any help?

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**Author:** ![vandergeld](https://avatars.discourse-cdn.com/v4/letter/v/e99b99/32.png) [@vandergeld](https://boards.straightdope.com/u/vandergeld)\
**Post date:** [July 24, 2001, 10:19pm UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/2 "2001-07-24T22:19:38Z")

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I couldn’t say where it actually started, but I’ve heard it/seen it in hip hop culture at least as far back as the early 90’s. It seems that a lot of advertisers appropriate underground phrases to get some “street cred” though they never give “props.” Of course, I could attribute the phrase to my Gramma:  
“Gramma, which of these Jello deserts is best? The red one, the green with shaved carrots, or yellow with pineapple chunks?”  
“Honey, It’s ALL good!”

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**Author:** ![kniz](https://avatars.discourse-cdn.com/v4/letter/k/c37758/32.png) [@kniz](https://boards.straightdope.com/u/kniz)\
**Post date:** [July 25, 2001, 3:38am UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/3 "2001-07-25T03:38:42Z")

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How about **Maxwell House** _It’s good down to the last drop!_, which means **it’s ALL good**. This of course is not what you are looking for, but it shows that the idea is not original. **Maxwell’s** phrase will probably still be around, when this one is only a memory. 🙂

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**Author:** ![Cabbage](https://avatars.discourse-cdn.com/v4/letter/c/f07891/32.png) [@Cabbage](https://boards.straightdope.com/u/Cabbage)\
**Post date:** [July 25, 2001, 3:55am UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/4 "2001-07-25T03:55:45Z")

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And on a related note, Maxwell House’s “Good to the last drop!” slogan was coined by Teddy Roosevelt.

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**Author:** ![FarmerOak](https://avatars.discourse-cdn.com/v4/letter/f/e9c0ed/32.png) [@FarmerOak](https://boards.straightdope.com/u/FarmerOak)\
**Post date:** [July 25, 2001, 4:03am UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/5 "2001-07-25T04:03:50Z")

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Not sure of the exact origin, but one thing I **am** sure of is, if I never hear it again, I won’t miss it a bit.

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**Author:** ![City\_Gent](https://avatars.discourse-cdn.com/v4/letter/c/a87d85/32.png) [@City\_Gent](https://boards.straightdope.com/u/City_Gent)\
**Post date:** [July 25, 2001, 4:07am UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/6 "2001-07-25T04:07:50Z")

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> [@](#):
>
> \*Originally posted by Cabbage \*  
> \*\*And on a related note, Maxwell House’s “Good to the last drop!” slogan was coined by Teddy Roosevelt. \*\*

Reeeeally? Cite?

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**Author:** ![Cabbage](https://avatars.discourse-cdn.com/v4/letter/c/f07891/32.png) [@Cabbage](https://boards.straightdope.com/u/Cabbage)\
**Post date:** [July 25, 2001, 4:55am UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/7 "2001-07-25T04:55:23Z")

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Here’s a cite:

> **[My Food and Family Recipes](https://www.myfoodandfamily.com/)**
>
> Explore a wide variety of My Food and Family recipes today. My Food and Family recipes are great for new dinner ideas, easy meal prep and so much more.

> [@](#):
>
> Legend has it that on a visit to Nashville in 1907, President Teddy Roosevelt declared that Maxwell House coffee was “good to the last drop”. One hundred years after President Roosevelt’s declaration, that familiar slogan remains the brand’s promise to its customers.

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**Author:** ![Mortish](https://avatars.discourse-cdn.com/v4/letter/m/54ee81/32.png) [@Mortish](https://boards.straightdope.com/u/Mortish)\
**Post date:** [July 25, 2001, 5:31am UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/8 "2001-07-25T05:31:16Z")

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Ah yes, that gawdawful phrase. 🙂 Obviously in some contexts it is perfectly acceptable, but I have a friend who uses that phrase incessantly, so I’m very sick of hearing it.

If I am trying to put something together (like a social event) and I’m not sure if it will work out, he’ll say, ‘oh, it’s all good!’ Like a glib used car salesman who, when asked about the completely rusted out body of a car s/he’s trying to sell, says, ‘don’t worry, it’s all good!’

No, it’s not.

🙂

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**Author:** ![Francesca](https://avatars.discourse-cdn.com/v4/letter/f/9fc348/32.png) [@Francesca](https://boards.straightdope.com/u/Francesca)\
**Post date:** [July 25, 2001, 11:02am UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/9 "2001-07-25T11:02:57Z")

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> [@](#):
>
> \*Originally posted by Cabbage \*  
> Here’s a cite:
> 
> [http://www.kraftfoods.com/maxwellhouse/rmh.html](http://www.kraftfoods.com/maxwellhouse/rmh.html)
> 
> > [@](#):
> >
> > **Legend** has it that on a visit to Nashville in 1907, President Teddy Roosevelt declared that Maxwell House coffee was “good to the last drop”. One hundred years after President Roosevelt’s declaration, that familiar slogan remains the brand’s promise to its customers.

Key word bolded 😉

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**Author:** ![Rue\_DeDay](https://avatars.discourse-cdn.com/v4/letter/r/41988e/32.png) [@Rue\_DeDay](https://boards.straightdope.com/u/Rue_DeDay)\
**Post date:** [July 25, 2001, 11:12am UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/10 "2001-07-25T11:12:18Z")

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This has nothing to do with the OP…  
[In 1908](http://www.angelfire.com/oh/cocacolaantiques/slogans.html) “Good To The Last Drop” was the Coca Cola slogan. They dropped it in 1917. I think Maxwell House picked it up the next year. (No cite and I’m not looking for one.)

Maybe Teddy was talking about coffee. Maybe Coke snuck in and stole the slogan. Dunno.  
-Rue.

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**Author:** ![KneadToKnow](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kneadtoknow/32/3999_2.png) [@KneadToKnow](https://boards.straightdope.com/u/KneadToKnow)\
**Post date:** [July 25, 2001, 12:27pm UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/11 "2001-07-25T12:27:13Z")

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This is one of those phrases I first heard on _SportsCenter_ and figured they had just made up. Then I started hearing it so many other places, I decided it must have come from somewhere else.

On a similar note, imagine my dismay when I finally got around to watching _Swingers_ and found out that Linda Cohn had not invented the expression “he’s so money and he doesn’t even know it.”

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**Author:** ![Amok](https://avatars.discourse-cdn.com/v4/letter/a/f17d59/32.png) [@Amok](https://boards.straightdope.com/u/Amok)\
**Post date:** [July 25, 2001, 11:00pm UTC](https://boards.straightdope.com/t/origin-of-phrase-its-all-good/73629/12 "2001-07-25T23:00:32Z")

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_Sportscenter_ probably has done a lot to popularize the phrase among the mainstream, but they didn’t invent it. I believe the phrase dates back to west coast hip hop slang from close to a decade ago, but I don’t know it’s exact origin. The first verifiable usage I know of it is **MC Hammer’s** song entitled “It’s All Good” from his 1994 “comeback album” _Funky Headhunter_ (this was two albums after “U Can’t Touch This”, so his success had pretty much evaporated by then). Also, slighty later that same year **Notorious B.I.G.** used the phrase in his song “Juicy” from the album _Ready to Die_.
