I missed posting in this thread yesterday because I was, guess what, curling. Tonight, my back’s sore, my arms ache from sweeping 35+ stones, and my groin muscles are weary. In short, if anyone else questions whether curling is “not really a sport” I’m fit to reach through the internet and pull their keyboard apart!
I would disagree with the suggestion that curling isn’t big on t.v. in Canada. I would agree that during most of the winter, it’s not like “Curling Night in Canada”, but during the two national tournaments (the Brier for men, and the Scott for women), followed a month later by the worlds, it gets a lot of air time.
In fact, last year the CBC got into hot water on just this point. In previous years, TSN (our equivalent to ESPN) had the contract for the two tournaments, and put most of the games on, even the routine round-robin games.
Last year, the CBC won the bid, and announced that most of the round-robin games would only be on one of its cable channels, Counry Canada, and only the playoffs and some of the evening games would be on its main broadcast.
Big mistake. They got mail. They got phone calls. They got e-mail. Curling Canada got mail and phone calls and e-mail. Fans wanted their curling, dammit, and outside of the rural areas in Ontario, most of us had never heard of Country Canada cable. (So far as I know, it’s not even available on the prairies through cable companies.) The controversy got into the newspapers and onto the tv news broadcasts. Curling Canada was rumoured to be thinking of cancelling the CBC’s contract if they didn’t increase the number of games that would be available on the main channel. The whole episode sounded to me like out-of-touch CBC honchos who assumed that curling was primarily of interest to rural folk. I hope they’ve realised that’s not the case.
Another episode helps to illustrate the pull that curling has during the nationals and the worlds in Canada. Some years ago, we were watching the evening rounds of the Scott, the women’s tournament, coming from P.E.I., our smallest province, on TSN. Colleen Jone of Nova Scotia ended up in a tie with her opponent, and the match went into extra ends.
So TSN had a dilemma - stay with the Scott until the game was over, or cut to the next scheduled sporting event: an NBA game, between the Vancouver Grizzlies (of late lamented fame) v. (I think) an L.A. team - one that that guy Shaq plays for?
You guessed it - they stayed with the Scott, until the curling match was over. Bear in mind, this was just the round robin, not the play-offs, so while it had some significance for the standings, it wasn’t crucial. Then half an hour late, they switched to the NBA game. I assumed we would join the game in progress. Not so - TSN had enough pull to delay the start of the NBA game until the curling was decided. And it wasn’t tape delay - the announcers indicated that the start had been delayed.
So you had these big basketball players, on their humongous salaries, waiting around to start until the women in PEI had finished throwing their rocks down the ice. 
One of the nice things about curling is that’s a very open game and culture. There’s no real division between amateurs and pros. Anyone can put a rink together and try to compete.
Several years ago, we were sitting around after our weekly game, and someone mentioned that there wouldn’t be a game next week in our recreational league, because the city tournament was on. Someone else at the table corrected him and and said: “It’s not the city tournament. It’s the opening round of the Brier.” And he was right. Anyone can enter the city tournament. If you win your city, you go on to your region. Win the region, and you can go on to the provincials. Win there, and it’s the nationals, with a chance at the worlds.