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Not necessarily. But The Simpsons are closely tied to the culture from which it arises. Not even that – it is inextricably linked with the pop culture from which it arises. If you remove The Simpsons from its cultural context, it’s pretty banal. Now compare The Simpsons to, say, The Trojan Women. 2500 years old and it still smacks you right between the eyes, even if you aren’t an ancient Greek.
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Well, part if the problem with “primative” art is that is often folk art and often rather crudely executed. Certainly nowadays, a great deal of it is specifically made for the tourist/export trade. Africa[sup]1[/sup], for example, does produce some beautiful work, but it also produces a lot of ethnic schlock made by indifferent craftsmen/women with crude tools and lousy materials. I don’t like Kinkade, either.
By contrast, the discovery of paleolithic cave paintings (and it doesn’t get any more “primitive” than that) in the mid-nineteenth century sparked a dramatic re-evaluation of the culture that produced them. They are often described as “haunting” because many people immediately connect with them and, by extension, with the artist. Somehow, though they are 20,000 years old, they need no explanation. Now it is true that we cannot appreciate the magical/religious context of this work. Nonetheless, at least part of the artist’s message still gets through.
[sup]1[/sup] This problem is hardly unique to Africa, I find it’s pretty common right around the world.