# Prilosec Wildberry. How does this work? **URL:** \ **Category:** Factual Questions\ **Created:** [October 19, 2012, 12:31am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182 "2012-10-19T00:31:25Z")\ **Posts on this page:** 20\ **Page:** 1
**Author:** ![Ambivalid](https://avatars.discourse-cdn.com/v4/letter/a/a5b964/32.png) [@Ambivalid](https://boards.straightdope.com/u/Ambivalid)\ **Post date:** [October 19, 2012, 12:31am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/1 "2012-10-19T00:31:25Z")
I’ve been seeing commercials lately for [prilosec wildberry](http://www.prilosecotc.com/) and I don’t get it. This seems to be just a flavored-coating over the traditional prilosec pill, which you still swallow whole. So how does one even taste the flavor? Is it just a _very_ brief hint of berry flavor as the pill goes down? That seems ridiculous and all sorts of gimmicky to me. Why not just dip the regular prilosec in some stuff in your own kitchen and be done with it? Would someone even taste it?? ---
**Author:** ![ZipperJJ](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/zipperjj/32/211_2.png) [@ZipperJJ](https://boards.straightdope.com/u/ZipperJJ)\ **Post date:** [October 19, 2012, 2:12am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/2 "2012-10-19T02:12:30Z")
Tylenol Cold pills are flavored minty. I taste them going down. My fish oil capsules are flavored with strawberry, to combat “fish burps.” They’ll make ya burp and when you do it tastes like strawberry instead of fish. Perhaps for some the same happens with Prilosec. ---
**Author:** ![Ambivalid](https://avatars.discourse-cdn.com/v4/letter/a/a5b964/32.png) [@Ambivalid](https://boards.straightdope.com/u/Ambivalid)\ **Post date:** [October 19, 2012, 2:25am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/3 "2012-10-19T02:25:11Z")
> [@ZipperJJ](#): > > They’ll make ya burp and when you do it tastes like strawberry instead of fish. Perhaps for some the same happens with Prilosec. Yeah, this was my thought as well. Doubtful though. ---
**Author:** ![Ruby](https://avatars.discourse-cdn.com/v4/letter/r/13edae/32.png) [@Ruby](https://boards.straightdope.com/u/Ruby)\ **Post date:** [October 19, 2012, 2:28am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/4 "2012-10-19T02:28:51Z")
Zantac is mint flavored now. I kinda like it. \ ---
**Author:** ![lavenderviolet](https://avatars.discourse-cdn.com/v4/letter/l/cdc98d/32.png) [@lavenderviolet](https://boards.straightdope.com/u/lavenderviolet)\ **Post date:** [October 19, 2012, 2:29am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/5 "2012-10-19T02:29:27Z")
I haven’t tried this pill, but apparently they used a special coating that immediately dissolves when it goes in your mouth and then releases the flavor for “up to five minutes”. I bet a lot of people will buy it just out of curiosity. ---
**Author:** ![grude](https://avatars.discourse-cdn.com/v4/letter/g/e47774/32.png) [@grude](https://boards.straightdope.com/u/grude)\ **Post date:** [October 19, 2012, 3:46am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/6 "2012-10-19T03:46:59Z")
Coricidin cough tablets were meant to be swallowed whole, but looked and tasted like a skittle. Seemed very dangerous to me if a kid got a hold of them, for basically meaningless benefit(why are you tasting your pills at all, swallow them!) ---
**Author:** ![Ambivalid](https://avatars.discourse-cdn.com/v4/letter/a/a5b964/32.png) [@Ambivalid](https://boards.straightdope.com/u/Ambivalid)\ **Post date:** [October 19, 2012, 6:48am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/7 "2012-10-19T06:48:46Z")
> [@grude](#): > > Coricidin cough tablets were meant to be swallowed whole, but looked and tasted like a skittle. Seemed very dangerous to me if a kid got a hold of them I agree. ---
**Author:** ![Lynn\_Bodoni](https://avatars.discourse-cdn.com/v4/letter/l/e47c2d/32.png) [@Lynn\_Bodoni](https://boards.straightdope.com/u/Lynn_Bodoni)\ **Post date:** [October 19, 2012, 8:39am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/8 "2012-10-19T08:39:56Z")
Some medicines have a very disagreeable flavor, unless they are coated. Even if you swallow the pill whole, and quickly, in some cases the flavor lingers. It’s never a pleasant flavor that lingers, either, it’s always something that tastes of sulfur or skunk farts. ---
**Author:** ![Ambivalid](https://avatars.discourse-cdn.com/v4/letter/a/a5b964/32.png) [@Ambivalid](https://boards.straightdope.com/u/Ambivalid)\ **Post date:** [October 19, 2012, 5:36pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/9 "2012-10-19T17:36:38Z")
> [@Lynn\_Bodoni](#): > > Some medicines have a very disagreeable flavor, unless they are coated. Even if you swallow the pill whole, and quickly, in some cases the flavor lingers. It’s never a pleasant flavor that lingers, either, it’s always something that tastes of sulfur or skunk farts. Prilosec isn’t one of these. I’ve been taking it religiously for years. ---
**Author:** ![VinylTurnip](https://avatars.discourse-cdn.com/v4/letter/v/b2d939/32.png) [@VinylTurnip](https://boards.straightdope.com/u/VinylTurnip)\ **Post date:** [October 19, 2012, 6:03pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/10 "2012-10-19T18:03:05Z")
Looks gimmicky, but then I tend not to suck savorously on my pills. ---
**Author:** ![cher3](https://avatars.discourse-cdn.com/v4/letter/c/da6949/32.png) [@cher3](https://boards.straightdope.com/u/cher3)\ **Post date:** [October 19, 2012, 6:05pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/11 "2012-10-19T18:05:53Z")
> [@Ambivalid](#): > > Prilosec isn’t one of these. I’ve been taking it religiously for years. That’s what I was going to say. They are small and smooth and don’t taste like anything. I vote for gimmick. ---
**Author:** ![Student\_Driver](https://avatars.discourse-cdn.com/v4/letter/s/3da27b/32.png) [@Student\_Driver](https://boards.straightdope.com/u/Student_Driver)\ **Post date:** [October 19, 2012, 6:08pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/12 "2012-10-19T18:08:42Z")
> [@ZipperJJ](#): > > Tylenol Cold pills are flavored minty. I taste them going down. Tylenol tried this tactic several years ago in quite a few ways, with “cold burst” mint being the only flavor that survived, and for some reason only in the products that contain cold/flu/sinus ingredients. Tylenol Sinus/Congestion & Pain Daytime is _only_ available with mint flavoring. Maybe it’s to give a bit of a placebo mentholated feeling to users. I actually kind of liked the vanilla flavor that was once available on a number of their normal and PM products. Reminded me of the Biaxin I once had to take. ---
**Author:** ![tracer](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/tracer/32/20578_2.png) [@tracer](https://boards.straightdope.com/u/tracer)\ **Post date:** [October 19, 2012, 6:44pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/13 "2012-10-19T18:44:56Z")
I wonder … is “Wildberry” being used by any herbal remedy sellers these days as the latest cure-all? ---
**Author:** ![Ambivalid](https://avatars.discourse-cdn.com/v4/letter/a/a5b964/32.png) [@Ambivalid](https://boards.straightdope.com/u/Ambivalid)\ **Post date:** [October 19, 2012, 7:35pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/14 "2012-10-19T19:35:58Z")
> [@tracer](#): > > I wonder … is “Wildberry” being used by any herbal remedy sellers these days as the latest cure-all? I’d imagine so, it’s got it all; the word “wild” (Mother Nature and what-not) in it as well as the goodness of berries. ---
**Author:** ![thelurkinghorror](https://avatars.discourse-cdn.com/v4/letter/t/7c8e57/32.png) [@thelurkinghorror](https://boards.straightdope.com/u/thelurkinghorror)\ **Post date:** [October 19, 2012, 8:11pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/15 "2012-10-19T20:11:42Z")
Prilosec tastes fine on itself, IIRC. Sudafed, the original kind before it was destroyed by tweakers, had some sort of coating. Raspberry maybe? It needed it. If you didn’t get it down quick enough, it had the Multivitamin roughness and nasty taste. ---
**Author:** ![Lynn\_Bodoni](https://avatars.discourse-cdn.com/v4/letter/l/e47c2d/32.png) [@Lynn\_Bodoni](https://boards.straightdope.com/u/Lynn_Bodoni)\ **Post date:** [October 19, 2012, 8:24pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/16 "2012-10-19T20:24:33Z")
Huh. I don’t think I’ve ever taken Prilosec, so I don’t know how it tastes, or doesn’t taste. I only know that some meds taste pretty nasty. ---
**Author:** ![Thudlow\_Boink](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/thudlow_boink/32/320_2.png) [@Thudlow\_Boink](https://boards.straightdope.com/u/Thudlow_Boink)\ **Post date:** [October 19, 2012, 9:01pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/17 "2012-10-19T21:01:58Z")
Stay away from the Prilosec Wilbury. It tastes like Bob Dylan. ---
**Author:** ![Ambivalid](https://avatars.discourse-cdn.com/v4/letter/a/a5b964/32.png) [@Ambivalid](https://boards.straightdope.com/u/Ambivalid)\ **Post date:** [October 20, 2012, 12:18am UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/18 "2012-10-20T00:18:03Z")
> [@Thudlow\_Boink](#): > > Stay away from the Prilosec Wilbury. It tastes like Bob Dylan. I was thinking you were going to say it tasted like [Wilford Brimley](http://www.imdb.com/media/rm172396032/nm0000979). :eek: Not sure which is worse ---
**Author:** ![VinylTurnip](https://avatars.discourse-cdn.com/v4/letter/v/b2d939/32.png) [@VinylTurnip](https://boards.straightdope.com/u/VinylTurnip)\ **Post date:** [October 20, 2012, 1:13pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/19 "2012-10-20T13:13:28Z")
> [@Thudlow\_Boink](#): > > Stay away from the Prilosec Wilbury. It tastes like Bob Dylan. Back to sulfur and skunk farts, then. ---
**Author:** ![WhyNot](https://avatars.discourse-cdn.com/v4/letter/w/c77e96/32.png) [@WhyNot](https://boards.straightdope.com/u/WhyNot)\ **Post date:** [October 20, 2012, 2:14pm UTC](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182/20 "2012-10-20T14:14:29Z")
> [@tracer](#): > > I wonder … is “Wildberry” being used by any herbal remedy sellers these days as the latest cure-all? No, but it seems to be a popular flavor for drinks and yogurts. “wild” is the new “xtreme”. I am not a fan of making medicine candylike. Or candy medicinelike. Too many dead kids. I with there was a way of fundamentally altering medicine so that it was un-candylike, but sadly, the needs of the esophagus are pretty limiting. So, assuming this is a lame ass marketing gimmick (there’s certainly no medical need I can think of), I Do Not Approve. [Next page](https://boards.straightdope.com/t/prilosec-wildberry-how-does-this-work/638182.md?page=2)