# Product categories no longer advertised on TV?

**URL:** <https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136>\
**Category:** Cafe Society\
**Tags:** commercials-ads\
**Created:** [September 22, 2021, 8:27pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136 "2021-09-22T20:27:33Z")\
**Posts on this page:** 20\
**Page:** 5

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**Author:** ![jnglmassiv](https://avatars.discourse-cdn.com/v4/letter/j/f07891/32.png) [@jnglmassiv](https://boards.straightdope.com/u/jnglmassiv)\
**Post date:** [September 25, 2021, 1:44am UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/81 "2021-09-25T01:44:59Z")

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> [@NDP](#):
>
> Kit-Kat’s “Give me a break” campaign has been around for years.

The Left Twix vs Right Twix campaign has been around a while too.

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**Author:** ![bordelond](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/bordelond/32/150_2.png) [@bordelond](https://boards.straightdope.com/u/bordelond)\
**Post date:** [September 25, 2021, 2:44am UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/82 "2021-09-25T02:44:32Z")

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> [@Spoons](#):
>
> I can’t recall having seen any ads for household cleaning products lately. Stuff like Windex, Lemon Pledge, Endust, and similar “spray and wipe” cleaners. Same for floor cleaners and drain cleaners.

[Family Feud]

_ **Good answer! Good answer!** _

[/Family Feud]

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**Author:** ![terentii](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/terentii/32/212_2.png) [@terentii](https://boards.straightdope.com/u/terentii)\
**Post date:** [September 25, 2021, 7:11am UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/83 "2021-09-25T07:11:37Z")

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Yes, and storks are also considered bringers of good luck in East Europe. You can see them nesting in chimneys and smokestacks everywhere.

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**Author:** ![terentii](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/terentii/32/212_2.png) [@terentii](https://boards.straightdope.com/u/terentii)\
**Post date:** [September 25, 2021, 7:17am UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/84 "2021-09-25T07:17:03Z")

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IIRC, Log Cabin _was_ real maple syrup a century ago. It got its name because it was actually sold in little log cabins made of tin.

I laughed out loud when I read this blurb on an IHOP menu:

_…And we send all the way to Vermont to get the maple flavoring for our syrup._

Uhhh … why not just order maple syrup? Isn’t it one of Vermont’s main products?

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**Author:** ![Thudlow\_Boink](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/thudlow_boink/32/320_2.png) [@Thudlow\_Boink](https://boards.straightdope.com/u/Thudlow_Boink)\
**Post date:** [September 25, 2021, 3:46pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/85 "2021-09-25T15:46:26Z")

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> [@terentii](#):
>
> _…And we send all the way to Vermont to get the maple flavoring for our syrup._
> 
> Uhhh … why not just order maple syrup? Isn’t it one of Vermont’s main products?

I assume “send all the way to” is just a more impressive-sounding way of saying “order.”

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**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 25, 2021, 3:58pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/86 "2021-09-25T15:58:50Z")

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> [@terentii](#):
>
> Uhhh … why not just order maple syrup? Isn’t it one of Vermont’s main products?

Speaking as someone who worked on this product category:

- Maple syrup is considerably more expensive than the “pancake syrup” which most people use (and which IHOP serves), and which is primarily corn syrup with some flavorings and caramel color
- Many people who use the cheaper pancake syrups, and are accustomed to that flavor, don’t actually like the taste of real maple syrup; this is particularly true of children, who are the primary users of pancake syrup.

> [@Thudlow\_Boink](#):
>
> I assume “send all the way to” is just a more impressive-sounding way of saying “order.”

I believe that @terentii 's point was: if you’re going to “send to Vermont” for something, why not get the actual syrup, rather than just the flavoring?

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**Author:** ![terentii](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/terentii/32/212_2.png) [@terentii](https://boards.straightdope.com/u/terentii)\
**Post date:** [September 25, 2021, 6:18pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/87 "2021-09-25T18:18:32Z")

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Mind you, this particular IHOP _was_ in Milwaukee… 😏

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**Author:** ![terentii](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/terentii/32/212_2.png) [@terentii](https://boards.straightdope.com/u/terentii)\
**Post date:** [September 25, 2021, 6:27pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/88 "2021-09-25T18:27:59Z")

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> [@kenobi\_65](#):
>
> > [@terentii](#):
> >
> > Uhhh … why not just order maple syrup? Isn’t it one of Vermont’s main products?
> 
> Speaking as someone who worked on this product category:
> 
> - Maple syrup is considerably more expensive than the “pancake syrup” which most people use (and which IHOP serves), and which is primarily corn syrup with some flavorings and caramel color
> - Many people who use the cheaper pancake syrups, and are accustomed to that flavor, don’t actually like the taste of real maple syrup; this is particularly true of children, who are the primary users of pancake syrup.

I remember reading a letter from one housewife in some “Household Tips” magazine that she always kept a bottle of homemade sugar syrup (just white sugar dissolved in water) on the shelf for her family to pour on pancakes. She sounded as though she was very proud of her own cleverness for coming up with this sweet concotion.

I realize that tastes differ, but Jeez-Louise! That’s simply gross! I get physically ill just thinking about it, and I can’t imagine feeding it to little kids! 🤮

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**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 25, 2021, 6:36pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/89 "2021-09-25T18:36:07Z")

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> [@terentii](#):
>
> I remember reading a letter from one housewife in some “Household Tips” magazine that she always kept a bottle of homemade sugar syrup (just white sugar dissolved in water) on the shelf for her family to pour on pancakes. She sounded as though she was very proud of her own cleverness for coming up with this sweet concotion.

This reminded me that, when I worked on Aunt Jemima in the late '90s, one of my colleagues was from the southern U.S. She told us that, in that part of the country, maple (or maple-flavored) syrup wasn’t traditionally used, and instead, a lot of Southerners preferred using a “cane syrup,” which didn’t have a maple flavor (but was basically just sugar syrup) – there were brands like Alaga and Steen’s, which were popular there, but weren’t well-known up north.

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**Author:** ![hogarth](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/hogarth/32/1773_2.png) [@hogarth](https://boards.straightdope.com/u/hogarth)\
**Post date:** [September 25, 2021, 6:37pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/90 "2021-09-25T18:37:14Z")

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I know people who liked golden syrup on pancakes, which is presumably similar to cane syrup.

> **[Golden syrup](https://en.wikipedia.org/wiki/Golden_syrup)**
>
> Pages for logged out editors learn more
> 
> 			 
> Golden syrup or light treacle is a thick, amber-coloured form of inverted sugar syrup made by the process of refining sugar cane or sugar beet juice into sugar, or by treatment of a sugar solution with acid. It is used in a variety of baking recipes and desserts. It has an appearance and consistency similar to honey, and is often used as a substitute where honey is unavailable or prohibitively expensive.
> It is not to be confused with amber corn...

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**Author:** ![Darren\_Garrison](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/darren_garrison/32/92_2.png) [@Darren\_Garrison](https://boards.straightdope.com/u/Darren_Garrison)\
**Post date:** [September 25, 2021, 6:42pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/91 "2021-09-25T18:42:45Z")

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> [@kenobi\_65](#):
>
> there were brands like Alaga and Steen’s, which were popular there, but weren’t well-known up north.

She wasn’t from South Carolina, I guess. I’ve never heard of these.

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**Author:** ![terentii](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/terentii/32/212_2.png) [@terentii](https://boards.straightdope.com/u/terentii)\
**Post date:** [September 25, 2021, 6:48pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/92 "2021-09-25T18:48:31Z")

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Sounds like British treacle, which you can find in some import shops. I think it’s what Spotted Dick usually comes with (so to speak). Personally, I find it a bit too sweet.

I remember the first time I went shopping for groceries with my daughter in Canada. She was 11 at the time and wanted to know why I was buying real maple syrup instead of the cheaper stuff. I gave her a bottle of each and told her to read the labels. After a few seconds she said “Oh … ewww!” 😖

Canada has whole warehouses full of the stuff, stored in case something ever happens to wipe out the population of maple trees.

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**Author:** ![kenobi\_65](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kenobi_65/32/13178_2.png) [@kenobi\_65](https://boards.straightdope.com/u/kenobi_65)\
**Post date:** [September 25, 2021, 6:48pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/93 "2021-09-25T18:48:35Z")

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> [@Darren\_Garrison](#):
>
> She wasn’t from South Carolina, I guess.

She was from Alabama, if I remember correctly. Looking at [the web page for Alaga](https://www.alagasyrup.com/about/), their old ads feature several African American celebrities (Willie Mays, Hank Aaron, and Nat King Cole), all of whom were also from Alabama.

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**Author:** ![Jophiel](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jophiel/32/66_2.png) [@Jophiel](https://boards.straightdope.com/u/Jophiel)\
**Post date:** [September 26, 2021, 4:21am UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/94 "2021-09-26T04:21:20Z")

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> [@Yodalicious](#):
>
> What about commercials for Time/Life books

I thought about this and would have said “books” in general. There used to be a fair number of commercials for series like Time/Life but also new novels, self-help books and other printed media. I don’t think you even see ads for magazines these days or the Scientologists trying to send you a copy of Dianetics for shipping & handling.

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**Author:** ![peccavi](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/peccavi/32/388_2.png) [@peccavi](https://boards.straightdope.com/u/peccavi)\
**Post date:** [September 27, 2021, 3:47pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/95 "2021-09-27T15:47:36Z")

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> [@terentii](#):
>
> I realize that tastes differ, but Jeez-Louise! That’s simply gross! I get physically ill just thinking about it, and I can’t imagine feeding it to little kids!

My preference on pancakes is pure honey. Just go lightly, don’t try to drench the pancake.

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**Author:** ![terentii](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/terentii/32/212_2.png) [@terentii](https://boards.straightdope.com/u/terentii)\
**Post date:** [September 27, 2021, 7:05pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/96 "2021-09-27T19:05:03Z")

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Honey on pancakes is good. So is jam. 🙂

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**Author:** ![sciurophobic](https://avatars.discourse-cdn.com/v4/letter/s/cab0a1/32.png) [@sciurophobic](https://boards.straightdope.com/u/sciurophobic)\
**Post date:** [September 27, 2021, 7:11pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/97 "2021-09-27T19:11:35Z")

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Are there still commercials for malt liquor?

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**Author:** ![silenus](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/silenus/32/166_2.png) [@silenus](https://boards.straightdope.com/u/silenus)\
**Post date:** [September 27, 2021, 7:27pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/98 "2021-09-27T19:27:57Z")

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Not being of the demographic usually targeted for malt liquor commercials, I am unsure of their continued existence. But I have noticed more and more spirits commercials targeting the same demographic on channels I watch, most notably Crown Royal.

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**Author:** ![Darren\_Garrison](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/darren_garrison/32/92_2.png) [@Darren\_Garrison](https://boards.straightdope.com/u/Darren_Garrison)\
**Post date:** [September 27, 2021, 7:54pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/99 "2021-09-27T19:54:01Z")

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> [@sciurophobic](#):
>
> Are there still commercials for malt liquor?

“Get with the crizappy taste of Rocket Fuel Malt Liquor. Rocket Fuel’s got the upstate prison flavor that keeps you ugly all night long! So when you wanna get sick, remember, nothin’ makes yo’ feet stank like Rocket Fuel Malt Liquor! Damn, it’s crizappy!”

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**Author:** ![silenus](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/silenus/32/166_2.png) [@silenus](https://boards.straightdope.com/u/silenus)\
**Post date:** [September 27, 2021, 7:56pm UTC](https://boards.straightdope.com/t/product-categories-no-longer-advertised-on-tv/951136/100 "2021-09-27T19:56:35Z")

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Before they stopped pretending:

[![](https://img.youtube.com/vi/CJ_mtRc3WwU/hqdefault.jpg "Colt 45 Malt Liquor Commercial (1967)") ](https://www.youtube.com/watch?v=CJ_mtRc3WwU)

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