# Rogaine: I hope your marketing director gets hair in unwanted places

**URL:** <https://boards.straightdope.com/t/rogaine-i-hope-your-marketing-director-gets-hair-in-unwanted-places/88948>\
**Category:** The BBQ Pit\
**Created:** [October 22, 2001, 9:06pm UTC](https://boards.straightdope.com/t/rogaine-i-hope-your-marketing-director-gets-hair-in-unwanted-places/88948 "2001-10-22T21:06:38Z")\
**Posts on this page:** 4\
**Page:** 2

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**Author:** ![Jonathan\_Chance](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jonathan_chance/32/701_2.png) [@Jonathan\_Chance](https://boards.straightdope.com/u/Jonathan_Chance)\
**Post date:** [October 23, 2001, 6:29pm UTC](https://boards.straightdope.com/t/rogaine-i-hope-your-marketing-director-gets-hair-in-unwanted-places/88948/21 "2001-10-23T18:29:32Z")

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And people buy that sort of thing every single day.

While I, as stated above, didn’t think the world of the specific ad in question I understand why it was done. Typically you should play to a _women’s_ insecurity and to a _man’s_ greed.

Pitched woman: Oh no! Without product X I’ll be cold and lonely!

Pitched man: All right! With product X I’ll get laid!

**Disclaimer** : I’m not saying it’s right, or correct or morally benign. I’m just saying that it **works**.

So I agree that making an insecurity pitch at men (though they’ve certainly tried to develop a women’s market for Rogaine) is sort of counter to conventional wisdom I could also say that maybe they think they’ve got a product that defies conventional wisdom. Anything is worth a test, after all. If it works they suddenly have TWO handles on their male customer base.

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**Author:** ![Searching\_For\_Truth](https://avatars.discourse-cdn.com/v4/letter/s/4da419/32.png) [@Searching\_For\_Truth](https://boards.straightdope.com/u/Searching_For_Truth)\
**Post date:** [October 24, 2001, 2:55am UTC](https://boards.straightdope.com/t/rogaine-i-hope-your-marketing-director-gets-hair-in-unwanted-places/88948/22 "2001-10-24T02:55:37Z")

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> [@](#):
>
> \*Originally posted by rushtopher \*  
> \*\*What the director doesn’t know is that Jason Alexander has been fucking his wife for months.
> 
> Thank you for that mental picture, I shall no longer sleep for months.
> 
> -full body shudder-
> 
> [sub]Yes you are wondering how I know, but if I told you I’d have to kill you[/sub] \*\*

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**Author:** ![schplebordnik](https://avatars.discourse-cdn.com/v4/letter/s/91b2a8/32.png) [@schplebordnik](https://boards.straightdope.com/u/schplebordnik)\
**Post date:** [October 24, 2001, 5:28am UTC](https://boards.straightdope.com/t/rogaine-i-hope-your-marketing-director-gets-hair-in-unwanted-places/88948/23 "2001-10-24T05:28:57Z")

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[/Eric Clapton on]

When you can’t get laid

'Cause you look like Sinead

Rogaine

[/Eric Clapton off]

Who did that parody song? One of the funniest I’ve ever heard.

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**Author:** ![Jonathan\_Chance](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jonathan_chance/32/701_2.png) [@Jonathan\_Chance](https://boards.straightdope.com/u/Jonathan_Chance)\
**Post date:** [October 24, 2001, 12:26pm UTC](https://boards.straightdope.com/t/rogaine-i-hope-your-marketing-director-gets-hair-in-unwanted-places/88948/24 "2001-10-24T12:26:16Z")

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> [@](#):
>
> You’re in Hair Club For Men  
> Captain Picard got you in  
> Rogaine

I don’t know who did it but 98 Rock out of Baltimore was playing it 10 years ago.

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