# Samuel L. Jackson's Foul Mouth **URL:** \ **Category:** Cafe Society\ **Created:** [November 8, 2013, 5:43pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433 "2013-11-08T17:43:07Z")\ **Posts on this page:** 20\ **Page:** 1
**Author:** ![ducati](https://avatars.discourse-cdn.com/v4/letter/d/cc9497/32.png) [@ducati](https://boards.straightdope.com/u/ducati)\ **Post date:** [November 8, 2013, 5:43pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/1 "2013-11-08T17:43:07Z")
I saw [this commercial](http://www.ispot.tv/ad/71uf/capital-one-quicksilver-cashback-card-featuring-samuel-l-jackson)a couple of weeks ago, and mentioned it to my wife. I’m certainly no prude, but I thought it was odd that a large, presumably conservative (banking) company would approve and present such an ad. While “damn” doesn’t come close to making George Carlin’s list of 7 dirty words you can’t say on television, and is probably common in prime time shows and sitcoms these days, I was still a bit surprised to hear it in this context and said so to my wife. The next time I saw the commercial start up, I told her to pay attention. And [this is the commercial that played.](http://www.ispot.tv/ad/75wj/capital-one-quicksilver-no-limits-featuring-samuel-l-jackson) WTF? They changed it! Apparently God-fearing Christians complained to Capital One, and they lost the “damn”. Cowards. If you’re gonna do it, do it! Don’t be a pussy! _ **“I think the people who will close their accounts for a single word aren’t necessarily the people Capital One wants to appeal to,” says Jim Marous, a senior vice president of corporate development at digital marketing agency New Control.** _ Frankly I find it a bit disappointing that so many people are offended, and feel the need to call for changes. We have bigger problems, folks. ---
**Author:** ![running\_coach](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/running_coach/32/15836_2.png) [@running\_coach](https://boards.straightdope.com/u/running_coach)\ **Post date:** [November 8, 2013, 5:47pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/2 "2013-11-08T17:47:18Z")
I think this muthafuckin’ thread belongs in the muthafuckin’ Pit. Or muthafuckin’ Cafe Society. ---
**Author:** ![TheSeaOtter](https://avatars.discourse-cdn.com/v4/letter/t/ed655f/32.png) [@TheSeaOtter](https://boards.straightdope.com/u/TheSeaOtter)\ **Post date:** [November 8, 2013, 5:56pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/3 "2013-11-08T17:56:33Z")
Which is the ‘I think censorship like this is stupid, they should have left it alone’ option? ---
**Author:** ![Miller](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/miller/32/481_2.png) [@Miller](https://boards.straightdope.com/u/Miller)\ **Post date:** [November 8, 2013, 5:57pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/4 "2013-11-08T17:57:57Z")
I have had it with all these motherfucking swears in this motherfucking banking commercial! ---
**Author:** ![dracoi](https://avatars.discourse-cdn.com/v4/letter/d/90db22/32.png) [@dracoi](https://boards.straightdope.com/u/dracoi)\ **Post date:** [November 8, 2013, 6:40pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/5 "2013-11-08T18:40:44Z")
Hey, why can’t we have tea and no cursing? ---
**Author:** ![DCnDC](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/dcndc/32/2842_2.png) [@DCnDC](https://boards.straightdope.com/u/DCnDC)\ **Post date:** [November 8, 2013, 6:46pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/6 "2013-11-08T18:46:02Z")
Cussing is what Samuel L. Jackson does best. If I were able to I’d bestow him an honorary degree in the subject and have him teach classes. ---
**Author:** ![Zebra](https://avatars.discourse-cdn.com/v4/letter/z/c0e974/32.png) [@Zebra](https://boards.straightdope.com/u/Zebra)\ **Post date:** [November 8, 2013, 8:37pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/7 "2013-11-08T20:37:08Z")
He should hold up a wallet that says “Bad Muther-Fucker” on it. ---
**Author:** ![Jesse\_Pinkman](https://avatars.discourse-cdn.com/v4/letter/j/a183cd/32.png) [@Jesse\_Pinkman](https://boards.straightdope.com/u/Jesse_Pinkman)\ **Post date:** [November 8, 2013, 8:38pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/8 "2013-11-08T20:38:28Z")
I knew there would be Pulp Fiction/Snakes on a Plane references in here the second I clicked this topic. Way to not let me down. ---
**Author:** ![Procrustus](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/procrustus/32/2994_2.png) [@Procrustus](https://boards.straightdope.com/u/Procrustus)\ **Post date:** [November 8, 2013, 8:44pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/9 "2013-11-08T20:44:26Z")
why no poll options for “I like it quite a bit” ---
**Author:** ![Ellen\_Cherry](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/ellen_cherry/32/3600_2.png) [@Ellen\_Cherry](https://boards.straightdope.com/u/Ellen_Cherry)\ **Post date:** [November 8, 2013, 9:50pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/10 "2013-11-08T21:50:49Z")
Moving this mother fuckin’ thread to Cafe Society. From that bitch forum, IMHO. ---
**Author:** ![Rachellelogram](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/rachellelogram/32/8689_2.png) [@Rachellelogram](https://boards.straightdope.com/u/Rachellelogram)\ **Post date:** [November 8, 2013, 9:51pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/11 "2013-11-08T21:51:47Z")
> [@Ellen\_Cherry](#): > > Moving this mother fuckin’ thread to Cafe Society. > > From that bitch forum, IMHO. DAMN! ---
**Author:** ![cochrane](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/cochrane/32/10441_2.png) [@cochrane](https://boards.straightdope.com/u/cochrane)\ **Post date:** [November 8, 2013, 10:01pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/12 "2013-11-08T22:01:08Z")
“What the fuck’s in your muthafuckin’ wallet?” ---
**Author:** ![Simplicio](https://avatars.discourse-cdn.com/v4/letter/s/c37758/32.png) [@Simplicio](https://boards.straightdope.com/u/Simplicio)\ **Post date:** [November 8, 2013, 10:03pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/13 "2013-11-08T22:03:25Z")
Eh, I don’t really care if there’s cursing in commercials, but then, I don’t really care if there isn’t either. I suspect most people are the same, and those that aren’t don’t want there to be cursing. The number of people who _really want_ there to be cursing in bank commercials is probably negligible, the number of people who really don’t like cursing is probably small but not that small, so it was kinda dumb for Capital One to have cursing in their commercial. > [@ducati](#): > > We have bigger problems, folks. I hate this argument. It probably takes less then three minutes to fire-off an angry email to Capital One. Solving world hunger isn’t going to be delayed appreciably because a couple hundred people took those three minutes to do that instead of working at the soup kitchen for slightly longer, or whatever. ---
**Author:** ![Asimovian](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/asimovian/32/172_2.png) [@Asimovian](https://boards.straightdope.com/u/Asimovian)\ **Post date:** [November 8, 2013, 10:04pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/14 "2013-11-08T22:04:26Z")
> [@Ellen\_Cherry](#): > > Moving this mother fuckin’ thread to Cafe Society. > > From that bitch forum, IMHO. Oh, I’m sorry; did we break your concentration? ---
**Author:** ![Just\_Ed](https://avatars.discourse-cdn.com/v4/letter/j/e19b73/32.png) [@Just\_Ed](https://boards.straightdope.com/u/Just_Ed)\ **Post date:** [November 8, 2013, 10:09pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/15 "2013-11-08T22:09:54Z")
> [@ducati](#): > > While “damn” doesn’t come close to making George Carlin’s list of 7 dirty words you can’t say on television, and is probably common in prime time shows and sitcoms these days, I was still a bit surprised to hear it in this context and said so to my wife. Doesn’t come close? Not only is it not in the same ballpark as Carlin’s 7 words, it’s not even in the same state or the same country. I’m flabbergasted that “damn” is considered offensive at all, really. ---
**Author:** ![Skammer](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/skammer/32/143_2.png) [@Skammer](https://boards.straightdope.com/u/Skammer)\ **Post date:** [November 8, 2013, 10:17pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/16 "2013-11-08T22:17:03Z")
These look like two different commercials to me, obviously part of the same campaign. Do you have a cite that “God fearing Christians” complained and got the first ad changed or pulled? ---
**Author:** ![Just\_Ed](https://avatars.discourse-cdn.com/v4/letter/j/e19b73/32.png) [@Just\_Ed](https://boards.straightdope.com/u/Just_Ed)\ **Post date:** [November 8, 2013, 10:26pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/17 "2013-11-08T22:26:17Z")
> [@Skammer](#): > > These look like two different commercials to me, obviously part of the same campaign. > > Do you have a cite that “God fearing Christians” complained and got the first ad changed or pulled? That’s exactly what they are, as noted by the bank’s representative in the American Banker piece: [Capital One Cleans Up Samuel Jackson Ad After ‘Damning’ Criticism](http://www.americanbanker.com/people/capital-one-cleans-up-samuel-jackson-ad-after-damning-criticism-1063293-1.html), which also contains the quote from Jim Marous the OP cited. The bank rep also stated they “would continue airing the more ‘attention-drawing’ first commercials.” Apparently an organization calling itself One Million Moms is involved: > [@](#): > > Monica Cole, executive director of One Million Moms, said the organization did not encourage its members to leave angry comments on other websites, “but we do encourage anyone to speak out and let their voice be heard. … Profanity has no place anywhere, really.” :rolleyes: ---
**Author:** ![El\_Kabong](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/el_kabong/32/496_2.png) [@El\_Kabong](https://boards.straightdope.com/u/El_Kabong)\ **Post date:** [November 8, 2013, 10:30pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/18 "2013-11-08T22:30:52Z")
I think hiring him was a genius move, “damn” or no “damn”. I’m running out to get a Cap One card just to make sure I don’t piss him off. ---
**Author:** ![Skammer](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/skammer/32/143_2.png) [@Skammer](https://boards.straightdope.com/u/Skammer)\ **Post date:** [November 8, 2013, 10:34pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/19 "2013-11-08T22:34:18Z")
Aha, thanks for the cite. > [@](#): > > At least some of the online anger over Jackson’s commercial appears to have been marshaled by One Million Moms, a branch of the conservative media watchdog group American Family Association. Say no more. I wince to hear OMM referred to as a Christian group, but I’m sure they would embrace the label. Anyway, what upsets me about the ad is not the mild profanity but the fact that Samuel L Jackson is doing a commercial for a bank. ---
**Author:** ![Colibri](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/colibri/32/1841_2.png) [@Colibri](https://boards.straightdope.com/u/Colibri)\ **Post date:** [November 8, 2013, 10:54pm UTC](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433/20 "2013-11-08T22:54:15Z")
I’m also surprised that “damn” is considered offensive enough for some people to complain about it; and that having decided to use it in the first place that the bank would clean it up after a few complaints. [Next page](https://boards.straightdope.com/t/samuel-l-jacksons-foul-mouth/673433.md?page=2)