# Taco Bell wants to return the phrase "Taco Tuesday" to the people

**URL:** <https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166>\
**Category:** Miscellaneous and Personal Stuff I Must Share\
**Created:** [May 17, 2023, 2:20pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166 "2023-05-17T14:20:08Z")\
**Posts on this page:** 20\
**Page:** 2

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**Author:** ![Beckdawrek](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/beckdawrek/32/3647_2.png) [@Beckdawrek](https://boards.straightdope.com/u/Beckdawrek)\
**Post date:** [May 17, 2023, 9:31pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/21 "2023-05-17T21:31:07Z")

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As long as I can get a Taco on the cheap they can call anything they like.

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**Author:** ![Chronos](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chronos/32/134_2.png) [@Chronos](https://boards.straightdope.com/u/Chronos)\
**Post date:** [May 17, 2023, 10:37pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/22 "2023-05-17T22:37:40Z")

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I would have guessed that the trademark, if any, would be held by Ortega, and that it primarily referred to families making tacos at home.

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**Author:** ![Elmer\_J.Fudd](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/elmer_j.fudd/32/1211_2.png) [@Elmer\_J.Fudd](https://boards.straightdope.com/u/Elmer_J.Fudd)\
**Post date:** [May 17, 2023, 10:41pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/23 "2023-05-17T22:41:23Z")

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Before I ever heard it used by restaurants as a weekly promotion, Taco Tuesday was a school menu thing.

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**Author:** ![dougrb](https://avatars.discourse-cdn.com/v4/letter/d/76d3ee/32.png) [@dougrb](https://boards.straightdope.com/u/dougrb)\
**Post date:** [May 17, 2023, 11:53pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/24 "2023-05-17T23:53:01Z")

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[![](https://res.cloudinary.com/teepublic/image/private/s--G694ifM_--/t_Preview/b_rgb:262c3a,c_limit,f_auto,h_630,q_90,w_630/v1489932273/production/designs/1335006_1.jpg) ](https://res.cloudinary.com/teepublic/image/private/s--G694ifM_--/t_Preview/b_rgb:262c3a,c_limit,f_auto,h_630,q_90,w_630/v1489932273/production/designs/1335006_1.jpg)

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**Author:** ![jnglmassiv](https://avatars.discourse-cdn.com/v4/letter/j/f07891/32.png) [@jnglmassiv](https://boards.straightdope.com/u/jnglmassiv)\
**Post date:** [May 18, 2023, 3:04am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/25 "2023-05-18T03:04:26Z")

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> [@LSLGuy](#):
>
> Another common one is Prime Rib Thursday.

Wednesday is Prince Spaghetti Day!

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**Author:** ![WildaBeast](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/wildabeast/32/6_2.png) [@WildaBeast](https://boards.straightdope.com/u/WildaBeast)\
**Post date:** [May 18, 2023, 3:51am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/26 "2023-05-18T03:51:09Z")

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The usual Wisconsin supper club specials are:  
Friday Fish Fry  
Prime Rib Saturday

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**Author:** ![Kron](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kron/32/12444_2.png) [@Kron](https://boards.straightdope.com/u/Kron)\
**Post date:** [May 18, 2023, 6:09am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/27 "2023-05-18T06:09:19Z")

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> [@Shoeless](#):
>
> They also used to have Softshell Sundays but that one didn’t seem to catch on like Taco Tuesday did.

Nowadays it’s Softshell Saturday, at least locally.

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**Author:** ![crowmanyclouds](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/crowmanyclouds/32/19884_2.png) [@crowmanyclouds](https://boards.straightdope.com/u/crowmanyclouds)\
**Post date:** [May 18, 2023, 6:17am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/28 "2023-05-18T06:17:23Z")

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Anthony! Anthony!

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**Author:** ![Odesio](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/odesio/32/20003_2.png) [@Odesio](https://boards.straightdope.com/u/Odesio)\
**Post date:** [May 18, 2023, 1:57pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/29 "2023-05-18T13:57:06Z")

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I can’t help but hear this in the voice of Bane from the Nolan Batman movie, “I bring back to you, the people, Taco Tuesday.”

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**Author:** ![LSLGuy](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/lslguy/32/5813_2.png) [@LSLGuy](https://boards.straightdope.com/u/LSLGuy)\
**Post date:** [May 18, 2023, 5:45pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/30 "2023-05-18T17:45:55Z")

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When I was a kid there was some local eatery that had Fry-a-Fish Friday.

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**Author:** ![thelurkinghorror](https://avatars.discourse-cdn.com/v4/letter/t/7c8e57/32.png) [@thelurkinghorror](https://boards.straightdope.com/u/thelurkinghorror)\
**Post date:** [May 18, 2023, 7:30pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/31 "2023-05-18T19:30:51Z")

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Note, they have restaurants in the Midwest, but they’re one of Wyoming’s few cultural contributions, let them take credit.

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**Author:** ![k9bfriender](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/k9bfriender/32/3283_2.png) [@k9bfriender](https://boards.straightdope.com/u/k9bfriender)\
**Post date:** [May 18, 2023, 7:32pm UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/32 "2023-05-18T19:32:43Z")

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Somehow that makes sense.

One of Wyoming’s few cultural contributions is _Mexican_ food.

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**Author:** ![zbuzz](https://avatars.discourse-cdn.com/v4/letter/z/e19b73/32.png) [@zbuzz](https://boards.straightdope.com/u/zbuzz)\
**Post date:** [May 19, 2023, 1:30am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/33 "2023-05-19T01:30:11Z")

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In possibly related news, Taco Bell has started labeling their in-store bathrooms as Taco Johns.

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**Author:** ![carnut](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/carnut/32/3531_2.png) [@carnut](https://boards.straightdope.com/u/carnut)\
**Post date:** [May 19, 2023, 1:57am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/34 "2023-05-19T01:57:50Z")

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> [@Odesio](#):
>
> How many people associate Taco Tuesday with Taco John’s?

Me, for one, because I remember when they trademarked the phrase. We all had a good laugh, but immediately agreed that their tacos sucked. Taco John’s is a place to go when there’s nothing else. The phrase became huge and apparently nobody else remembered the trademark. Taco Bell is doing this for publicity. And their tacos suck amost as much as Taco John’s.

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**Author:** ![Odesio](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/odesio/32/20003_2.png) [@Odesio](https://boards.straightdope.com/u/Odesio)\
**Post date:** [May 19, 2023, 2:03am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/35 "2023-05-19T02:03:00Z")

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> [@carnut](#):
>
> Me, for one, because I remember when they trademarked the phrase. We all had a good laugh, but immediately agreed that their tacos sucked. Taco John’s is a place to go when there’s nothing else. The phrase became huge and apparently nobody else remembered the trademark. Taco Bell is doing this for publicity. And their tacos suck amost as much as Taco John’s.

We have at least one Taco John’s here in Arkansas, but it’s a little over an hour from me. I don’t think I’ve ever seen an ad for Taco John’s or eaten at one. I don’t remember when I first started seeing people say Taco Tuesday, but I’m pretty sure I’ve seen local restaurants here use it. I think I’ve even seen it on t-shirts.

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**Author:** ![SuntanLotion](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/suntanlotion/32/16165_2.png) [@SuntanLotion](https://boards.straightdope.com/u/SuntanLotion)\
**Post date:** [May 19, 2023, 2:04am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/36 "2023-05-19T02:04:31Z")

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Fiesta Friday! Salsa Saturday!

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**Author:** ![Jackmannii](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jackmannii/32/311_2.png) [@Jackmannii](https://boards.straightdope.com/u/Jackmannii)\
**Post date:** [May 19, 2023, 2:18am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/37 "2023-05-19T02:18:58Z")

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I saw that a Taco John’s is coming to our area so I looked up their menu.

The offerings look more appetizing than those of Taco Bell, but not by much. There is something called  
Original Potato Olés® which for some reason Taco Bell is not trying to “liberate”.

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**Author:** ![Snooooopy](https://avatars.discourse-cdn.com/v4/letter/s/ee7513/32.png) [@Snooooopy](https://boards.straightdope.com/u/Snooooopy)\
**Post date:** [May 19, 2023, 2:29am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/38 "2023-05-19T02:29:20Z")

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I would rather Taco Bell put more effort into returning chili cheese burritos to the people. Those babies were amazing! I’ve often said I would commit crimes to have them back. I mean, not like murder or anything like that. Maybe a bit of patent infringement or smuggling exotic animals.

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**Author:** ![Asuka](https://avatars.discourse-cdn.com/v4/letter/a/dec6dc/32.png) [@Asuka](https://boards.straightdope.com/u/Asuka)\
**Post date:** [May 19, 2023, 8:54am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/39 "2023-05-19T08:54:07Z")

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There’s literally an [entire branded line](https://a.co/d/cX8IQnk) of Mexican food dishes called “Taco Tuesday” I see at Wal-Mart that I have no idea how they get around trademark unless the trademark only applies specifically to food not accessories.

Also Del Taco (a California chain that’s a slightly higher quality taco bell) has a Taco Tuesday promotion but it’s called Tuesday Taco Night which you would think wouldn’t fly by just reversing the words and I’m fairly certain Del Taco has more restaurants than Taco John’s and still hasn’t been sued yet.

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**Author:** ![snowthx](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/snowthx/32/10660_2.png) [@snowthx](https://boards.straightdope.com/u/snowthx)\
**Post date:** [May 19, 2023, 11:08am UTC](https://boards.straightdope.com/t/taco-bell-wants-to-return-the-phrase-taco-tuesday-to-the-people/984166/40 "2023-05-19T11:08:48Z")

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Brings up a good question maybe I missed. Has Taco John’s been going around suing other restaurants that have used the term?

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