# The anal Souperbowl people

**URL:** <https://boards.straightdope.com/t/the-anal-souperbowl-people/147296>\
**Category:** Factual Questions\
**Created:** [January 8, 2003, 2:02pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296 "2003-01-08T14:02:30Z")\
**Posts on this page:** 20\
**Page:** 1

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**Author:** ![Uncommon\_Sense](https://avatars.discourse-cdn.com/v4/letter/u/f9ae1b/32.png) [@Uncommon\_Sense](https://boards.straightdope.com/u/Uncommon_Sense)\
**Post date:** [January 8, 2003, 2:02pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/1 "2003-01-08T14:02:30Z")

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I`ve been hearing commercials in these parts about winning tickets, trips, new tv`s, to attend or watch the Sooperbowl.  
Several different commercials they are, and they all avoid using the term uperbowl (with a capital S in front). What gives?  
Why can`t they actually say the name of the event?

They merely get around it by using terms like “upersay olbay” or saying the actual word but with a bleep somewhere in the word.

I have avoided the actual word myself here because I don`t want the NFL suing me for saying Sewperbowl. And I`m trying to get the point across.

Are these commercials trying to be clever or is there some NFL B.S. that says they have rights to the word and no one else can use the term? This would seem ridiculous, that you can`t help the NFL advertise an event by actually using the proper name of the event. Superbowl, Superbowl, Superbowl, There now I`ve said it. Come after me!

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**Author:** ![Uncommon\_Sense](https://avatars.discourse-cdn.com/v4/letter/u/f9ae1b/32.png) [@Uncommon\_Sense](https://boards.straightdope.com/u/Uncommon_Sense)\
**Post date:** [January 8, 2003, 2:03pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/2 "2003-01-08T14:03:42Z")

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One more thing, these are radio commercials.

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**Author:** ![Max\_Carnage](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/max_carnage/32/12775_2.png) [@Max\_Carnage](https://boards.straightdope.com/u/Max_Carnage)\
**Post date:** [January 8, 2003, 2:20pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/3 "2003-01-08T14:20:58Z")

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I don’t know the leaglities behind it, but it does appear that you cannot use the term “Super Bowl” to promote your own goods or services, like big screen tvs for your “football parties.” I used to work for a home shopping network and when we gave away a trip to the Super Bowl, we called it “The Big Game” (which the XFL came along and used too.)

Being said I think that the radio spot for Dean’s Dip is Super, like a Bowl of Dean’s Dip. It both explains why they can’t say it, which normally makes a commercial sound stupid, and leaves you no doubt as to what game they’re talking about.

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**Author:** ![Waverly](https://avatars.discourse-cdn.com/v4/letter/w/57b2e6/32.png) [@Waverly](https://boards.straightdope.com/u/Waverly)\
**Post date:** [January 8, 2003, 2:23pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/4 "2003-01-08T14:23:23Z")

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And I thought this thread was going to be about the world championship of sodomy.

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**Author:** ![racer72](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/racer72/32/3075_2.png) [@racer72](https://boards.straightdope.com/u/racer72)\
**Post date:** [January 8, 2003, 2:25pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/5 "2003-01-08T14:25:48Z")

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The NFL has registered the word Superbowl™ and they have decided that only those that pay a fee to the NFL can use the term Superbowl™ in there advertising. A DJ from a Seattle sports radio station has challenged the NFL on this after he received a letter from the NFL telling him he could not call a party at a sports bar a Superbowl™ party. When the commercials for the party now play, a chipmunk voice plays over the word Superbowl™ with toilet bowl.

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**Author:** ![racer72](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/racer72/32/3075_2.png) [@racer72](https://boards.straightdope.com/u/racer72)\
**Post date:** [January 8, 2003, 2:27pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/6 "2003-01-08T14:27:14Z")

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Make that in ‘their’ advertising.

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**Author:** ![World\_Eater](https://avatars.discourse-cdn.com/v4/letter/w/f04885/32.png) [@World\_Eater](https://boards.straightdope.com/u/World_Eater)\
**Post date:** [January 8, 2003, 2:29pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/7 "2003-01-08T14:29:20Z")

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Yep racer hit the nail on the head. There is another thread around here on the same subject, and I think it gives the same answer.

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**Author:** ![squid](https://avatars.discourse-cdn.com/v4/letter/s/bbce88/32.png) [@squid](https://boards.straightdope.com/u/squid)\
**Post date:** [January 8, 2003, 2:30pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/8 "2003-01-08T14:30:32Z")

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> [@](#):
>
> \*Originally posted by Waverly \*  
> \*\*And I thought this thread was going to be about the world championship of sodomy. \*\*

Anal soup? No thanks!

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**Author:** ![KneadToKnow](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kneadtoknow/32/3999_2.png) [@KneadToKnow](https://boards.straightdope.com/u/KneadToKnow)\
**Post date:** [January 8, 2003, 2:31pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/9 "2003-01-08T14:31:25Z")

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I would be willing to bet that official sponsors of the event are allowed to use the name in connection with their product or with their sponsorship of the event (“Pepsi, proud sponsors of the Super Bowl,” etc.), but that others are barred from doing so in order to prevent confusion as to who the sponsors are and who is just capitalizing on the event (“Watch the Super Bowl on your new big screen TV from Best Buy,” etc.). “NFL B.S.”? That’s one way to look at it. Another way would be to say they own the rights to the term and have both the right and obligation to see to it that it is used only in accord with their wishes. That’s what you get when you register a trademark.

WAG quotient of this reply: 6%, with 1% after touchdown

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**Author:** ![KneadToKnow](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kneadtoknow/32/3999_2.png) [@KneadToKnow](https://boards.straightdope.com/u/KneadToKnow)\
**Post date:** [January 8, 2003, 2:32pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/10 "2003-01-08T14:32:32Z")

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Jesus, did it really take me that long to type that? I’ve gotta stop doing work while I’m on the boards.

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**Author:** ![lieu](https://avatars.discourse-cdn.com/v4/letter/l/c2a13f/32.png) [@lieu](https://boards.straightdope.com/u/lieu)\
**Post date:** [January 8, 2003, 2:55pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/11 "2003-01-08T14:55:58Z")

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In like manner, some corp was running ads during the most recent Winter Olympics showing actors dressed in competition ski suits but the ad never referenced the olympics directly. They were trying to appear as a sponsor without actually paying the IOC a dime.

Can somebody help me… was this Sprint?

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**Author:** ![squid](https://avatars.discourse-cdn.com/v4/letter/s/bbce88/32.png) [@squid](https://boards.straightdope.com/u/squid)\
**Post date:** [January 8, 2003, 3:23pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/12 "2003-01-08T15:23:39Z")

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Think about when “the king of beers” had the “BUD BOWL”. They never mentioned the Super Bowl…just the Bud Bowl. Although they could have legally mentioned the Super Bowl they probably did not due to the fact that Miller Lite was the “Official Sponser” and did not want to get into any needless “tiffs” with Miller. Just an opinion.  
I think I my " key is worn out.

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**Author:** ![Earl\_Snake-Hips\_Tucker](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/earl_snake-hips_tucker/32/3269_2.png) [@Earl\_Snake-Hips\_Tucker](https://boards.straightdope.com/u/Earl_Snake-Hips_Tucker)\
**Post date:** [January 8, 2003, 3:58pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/13 "2003-01-08T15:58:14Z")

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> [@](#):
>
> NFL has registered the word Superbowl

Oh, sorta like the way KFC had to change its name or pay royalties to Kentucky, which had recently registered its name as a trademark.

::d&r::

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**Author:** ![Mr.Moto](https://avatars.discourse-cdn.com/v4/letter/m/9de0a6/32.png) [@Mr.Moto](https://boards.straightdope.com/u/Mr.Moto)\
**Post date:** [January 8, 2003, 4:20pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/14 "2003-01-08T16:20:38Z")

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HIJACK

KFC changed its name to de-emphasize the word “fried”.

/HIJACK

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**Author:** ![KneadToKnow](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/kneadtoknow/32/3999_2.png) [@KneadToKnow](https://boards.straightdope.com/u/KneadToKnow)\
**Post date:** [January 8, 2003, 4:25pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/15 "2003-01-08T16:25:14Z")

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Whhhoooooooooooooosssssshhhhhhhh!

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**Author:** ![lieu](https://avatars.discourse-cdn.com/v4/letter/l/c2a13f/32.png) [@lieu](https://boards.straightdope.com/u/lieu)\
**Post date:** [January 8, 2003, 4:27pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/16 "2003-01-08T16:27:08Z")

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Huh? KFC isn’t Kentucky Fried Chicken anymore?  
What did they change it to? Kentucky Freerange Chicken?

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**Author:** ![Terminus\_Est](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/terminus_est/32/3087_2.png) [@Terminus\_Est](https://boards.straightdope.com/u/Terminus_Est)\
**Post date:** [January 8, 2003, 4:40pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/17 "2003-01-08T16:40:04Z")

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The changed it to “KFC”. That’s right, three initials that don’t mean anything.

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**Author:** ![Munch](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/munch/32/5281_2.png) [@Munch](https://boards.straightdope.com/u/Munch)\
**Post date:** [January 8, 2003, 6:52pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/18 "2003-01-08T18:52:29Z")

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You also can’t say “Final Four” on the radio.

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**Author:** ![Zagadka](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/zagadka/32/7272_2.png) [@Zagadka](https://boards.straightdope.com/u/Zagadka)\
**Post date:** [January 8, 2003, 6:58pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/19 "2003-01-08T18:58:49Z")

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Sports as a general subject doesn’t have to work hard to make itself look stupid.

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**Author:** ![Dragonblink](https://avatars.discourse-cdn.com/v4/letter/d/b9bd4f/32.png) [@Dragonblink](https://boards.straightdope.com/u/Dragonblink)\
**Post date:** [January 8, 2003, 7:27pm UTC](https://boards.straightdope.com/t/the-anal-souperbowl-people/147296/20 "2003-01-08T19:27:50Z")

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[further hijack] Yeah, the Kentucky Fried Chicken/KFC thing is kinda like how Federal Express is now just FedEx. Though if you look at some of their trucks, they’re labelled ‘FedEx Express’. Huzzah for redundancy [/further hijack]

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