…you can’t just cherry pick “fostering domination” and ignore “the constellation of socially regressive male traits”. That isn’t how it works.
Then don’t tell them they are wrong! Just don’t tell me what to do, and don’t mis-characterize my position, and we are all good.
Well I’ve challenged you. Why is it wrong to show a few seconds of footage of a man doing something obnoxious like groping a woman or making a woman feel uncomfortable in an office meeting? Did that 2 seconds of footage represent the “entire class of men?” Are you not aware that these things really happen?
What about all those men who said “no?” When they showed Terry Crews testifying before the Senate Judiciary Committee: was that a negative portrayal? The version of the advert you are describing simply doesn’t match what I actually watched.
Nope. You can’t just claim that a double standard exist without providing examples of this double standard existing. It isn’t enough to just assert that a double standard exists. Context matters. If the ad had been about nazi’s, would it be wrong to call them evil because #notallnaziswereevilsomewerejustfollowingorders?
This was a positive ad. It showed some men doing bad things. But so fucking what? We see men doing bad things on television and in movies and on advertisements all the fucking time. But it also showed men doing good things: doing the right things. It showed several examples of actual-real-life men doing good things, the message was that we set the example for the next generation that follows. The reality is that our generation (and generations before us) have fucked up and its time for us to fix it. And to fix it: we have to be **the best a man can get. **
#thispostwasnotsponsored
Its not a fucking subtle message. Its a powerful, positive one, and I have no idea why you continue to characterize the advert as something that it is not. Your position just doesn’t make any sense.
Toxic masculinity is not “fostering domination.” You don’t actually understand the issues that the advertisement is talking about. You can’t confront toxic masculinity when you don’t even understand what toxic masculinity is.
What we have discovered over the last few years is that we really aren’t talking about it enough. Goobergate, #metoo, the rise of the alt-right: we’ve been witnessing the weaponization of toxic masculinity and for plenty of women they are fighting for their lives. This isn’t a fucking game. This was a two minute advertisement that raised a few serious issues and ended on a positive note.
If you can’t even handle that: then what hope do we have of having a conversation?
I actually doubt that many of the people who have been “loud and vocal” in their dislike of the ad have actually seen it. (I’m not including the participants in this thread in that regard.)
And its okay not to like the message, and its okay not to like the messenger. But do you know what isn’t okay? Mischaracterizing the message. Re-inventing the narrative. Claiming this ad says and does things that it does not. We watched this during goobergate. Where the rants of a jilted ex-lover turned into a year-long-series of misogynistic attacks on women that were recontextualized by the goobers as really about “ethics in games journalism.” We watched this during the elections. We don’t need to do it here in this thread.