# The new "Ladders" commercial **URL:** \ **Category:** Cafe Society\ **Created:** [January 5, 2011, 7:12pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521 "2011-01-05T19:12:25Z")\ **Posts on this page:** 12\ **Page:** 1
**Author:** ![Son\_of\_a\_Rich](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/son_of_a_rich/32/5439_2.png) [@Son\_of\_a\_Rich](https://boards.straightdope.com/u/Son_of_a_Rich)\ **Post date:** [January 5, 2011, 7:12pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/1 "2011-01-05T19:12:25Z")
Can anyone seriously argue that this isn’t the worst commercial ever made? Unbelievably bad sound track and weird homo-eroticism combine to make what would appear to be a lousy parody of…something. “Ladders” actually paid real money to air this abomination! [![]( " - YouTube") ](https://www.youtube.com/watch?v=gvF-oVdeR8g) ---
**Author:** ![TheChileanBlob](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/thechileanblob/32/435_2.png) [@TheChileanBlob](https://boards.straightdope.com/u/TheChileanBlob)\ **Post date:** [January 5, 2011, 7:29pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/2 "2011-01-05T19:29:49Z")
Agreed. ---
**Author:** ![Gangster\_Octopus](https://avatars.discourse-cdn.com/v4/letter/g/a8b319/32.png) [@Gangster\_Octopus](https://boards.straightdope.com/u/Gangster_Octopus)\ **Post date:** [January 5, 2011, 8:05pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/3 "2011-01-05T20:05:34Z")
Far from the worst, IMHO, but not very good either. ---
**Author:** ![An\_Arky](https://avatars.discourse-cdn.com/v4/letter/a/87869e/32.png) [@An\_Arky](https://boards.straightdope.com/u/An_Arky)\ **Post date:** [January 5, 2011, 9:39pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/4 "2011-01-05T21:39:08Z")
Employers offering 100k+ positions wouldn’t have anything to do with the pissant pecuniary emulators towards which this abomination of a commercial is aimed. ---
**Author:** ![Ferret\_Herder](https://avatars.discourse-cdn.com/v4/letter/f/e47774/32.png) [@Ferret\_Herder](https://boards.straightdope.com/u/Ferret_Herder)\ **Post date:** [January 5, 2011, 10:59pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/5 "2011-01-05T22:59:11Z")
Oh come on, their new commercials (there’s at least one other, with a few more women in it, and an IT dude with some massive cable wrapped around him) are funny as hell. Much more interesting and attention-grabbing than the last series from them that I remember. They’re great parodies of modeling shoots. ---
**Author:** ![USAMaid](https://avatars.discourse-cdn.com/v4/letter/u/d9b06d/32.png) [@USAMaid](https://boards.straightdope.com/u/USAMaid)\ **Post date:** [January 24, 2011, 3:15pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/6 "2011-01-24T15:15:09Z")
After viewing this commercial, with its assortment of misfits crawling around, I refuse to take this company seriously any longer. $100K plus executives? Maybe for the local insane asylum. :smack: ---
**Author:** ![Khadaji](https://avatars.discourse-cdn.com/v4/letter/k/9e8a1a/32.png) [@Khadaji](https://boards.straightdope.com/u/Khadaji)\ **Post date:** [January 26, 2011, 11:37am UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/7 "2011-01-26T11:37:31Z")
> [@USAMaid](#): > > After viewing this commercial, with its assortment of misfits crawling around, I refuse to take this company seriously any longer. > > $100K plus executives? Maybe for the local insane asylum. > :smack: I see that this has been merged with another - when you first posted I had no idea what you were on about. But I’ve since seen one of their commercials. I have to agree - I can’t take them seriously. A truly terrible commercial. ---
**Author:** ![flickster](https://avatars.discourse-cdn.com/v4/letter/f/7bcc69/32.png) [@flickster](https://boards.straightdope.com/u/flickster)\ **Post date:** [February 25, 2011, 6:44pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/8 "2011-02-25T18:44:04Z")
I see I’m coming to this party a little late, but I just had to chime in. Every time I see this commercial it just reinforces my thoughts that I will never post my resume on this site. Whoever’s brainchild this was is totally out of touch with what is supposed to be a professional employment structured site. ---
**Author:** ![Philster](https://avatars.discourse-cdn.com/v4/letter/p/13edae/32.png) [@Philster](https://boards.straightdope.com/u/Philster)\ **Post date:** [February 25, 2011, 6:45pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/9 "2011-02-25T18:45:56Z")
Demonstrates very well that only silly commercials register well enough in the human brain. ---
**Author:** ![flickster](https://avatars.discourse-cdn.com/v4/letter/f/7bcc69/32.png) [@flickster](https://boards.straightdope.com/u/flickster)\ **Post date:** [February 25, 2011, 7:20pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/10 "2011-02-25T19:20:14Z")
> [@Philster](#): > > Demonstrates very well that only silly commercials register well enough in the human brain. But just because it registers doesn’t mean there is a **positive** result. In that regard, I would not call this ad campaign successful in any way ---
**Author:** ![zweisamkeit](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/zweisamkeit/32/4360_2.png) [@zweisamkeit](https://boards.straightdope.com/u/zweisamkeit)\ **Post date:** [February 25, 2011, 8:02pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/11 "2011-02-25T20:02:45Z")
I honestly don’t see how this company can have a successful commercial/series of commercials. The first ones made me want to punch them in their teeth for the pompous and oh-my-god-they-ARE-serious! attitude. Now these (dunno if there was a different series between the above and this one) are trying to lighten up, but then they can’t be taken seriously. I thought it was mildly amusing as a tongue in cheek pastiche of various modeling tropes, but I agree that if their desired image is for high-powered executives\*, this strikes the wrong chord. I still prefer it over the smug ones, though. - and not the people who DREAM of being high powered executives but will never even get close. ---
**Author:** ![Heyoka13](https://avatars.discourse-cdn.com/v4/letter/h/b9e5f3/32.png) [@Heyoka13](https://boards.straightdope.com/u/Heyoka13)\ **Post date:** [February 25, 2011, 8:15pm UTC](https://boards.straightdope.com/t/the-new-ladders-commercial/566521/12 "2011-02-25T20:15:05Z")
I thought the humor of the commercial was hysterically good, but I concur, as to the effectiveness of the Ladders advertising campaign in support of their business plan, I have my doubts.