# The oldest jingle you have in your memory

**URL:** <https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531>\
**Category:** Cafe Society\
**Created:** [September 18, 2018, 1:22pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531 "2018-09-18T13:22:53Z")\
**Posts on this page:** 20\
**Page:** 4

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**Author:** ![Marvin\_the\_Martian](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/marvin_the_martian/32/2898_2.png) [@Marvin\_the\_Martian](https://boards.straightdope.com/u/Marvin_the_Martian)\
**Post date:** [September 18, 2018, 9:59pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/61 "2018-09-18T21:59:39Z")

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> [@seal\_cleaner](#):
>
> Does your shoe have a boy inside?  
> What funny place for a boy to hide.  
> Does you have a dog there too  
> A boy and a dog and a foot in in a shoe!  
> Well the boy is Buster Brown  
> And the dog is Tige his friend  
> And they’re really just a picture  
> But it’s fun just to pretend!

_Here’s Buster Brown  
He lives in a shoe  
Here’s his dog Tige  
He lives in there too!_

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**Author:** ![BlueInfinity](https://avatars.discourse-cdn.com/v4/letter/b/9e8a1a/32.png) [@BlueInfinity](https://boards.straightdope.com/u/BlueInfinity)\
**Post date:** [September 18, 2018, 10:02pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/62 "2018-09-18T22:02:40Z")

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Are we talking strictly personal memory (i.e. heard it firsthand during the time it was used as advertising), or are secondhand accounts allowed?

The oldest jingle I can remember for myself is probably Doublemint Gum. “A double pleasure’s waiting for you!”

Secondhand? Probably “Pepsicola hits the spot, twelve full ounces, that’s a lot.”

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**Author:** ![ftg](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/ftg/32/2801_2.png) [@ftg](https://boards.straightdope.com/u/ftg)\
**Post date:** [September 18, 2018, 10:04pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/63 "2018-09-18T22:04:36Z")

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> [@Prof.Pepperwinkle](#):
>
> N-E-S-T-L-E-S,  
> Nestle’s makes the very best  
> Choooooooc’late.
> 
> as sung by Farfel the Dog.

I miss the “S”.

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**Author:** ![Marvin\_the\_Martian](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/marvin_the_martian/32/2898_2.png) [@Marvin\_the\_Martian](https://boards.straightdope.com/u/Marvin_the_Martian)\
**Post date:** [September 18, 2018, 10:10pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/64 "2018-09-18T22:10:07Z")

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One more that I definitely remember from afternoon TV:

_“Call Roto-Rooter, that’s the name, and away go troubles down the drain.”_

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**Author:** ![kambuckta](https://avatars.discourse-cdn.com/v4/letter/k/53a042/32.png) [@kambuckta](https://boards.straightdope.com/u/kambuckta)\
**Post date:** [September 18, 2018, 10:17pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/65 "2018-09-18T22:17:36Z")

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Back in the mid 20thC there was a lemonade (soda) brand in Aus called Marchants after the founder [George Marchant](https://en.wikipedia.org/wiki/George_Marchant).

Anyway, one of my earliest jingle memories was:

‘Marchants lemonade is spark-a-lark-a-lark-a-ling’.

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**Author:** ![ChockFullOfHeadyGoodness](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/chockfullofheadygoodness/32/511_2.png) [@ChockFullOfHeadyGoodness](https://boards.straightdope.com/u/ChockFullOfHeadyGoodness)\
**Post date:** [September 18, 2018, 10:36pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/66 "2018-09-18T22:36:38Z")

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A local one for Southern California:

\*\*Here’s Cal Worthington and his dog Spot! \*\*(cut to some Cal and some exotic animal that is never a dog)

_If you need a set of wheels, go see Cal  
If you want a better deal, go see Cal  
[Some weird stuff that changed from ad to ad]  
Go see Cal, go see Cal, go see Cal_

Unavoidable in the 1970s and early 80s, and supposedly dates back to the mid 60s

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**Author:** ![E-DUB](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/e-dub/32/403_2.png) [@E-DUB](https://boards.straightdope.com/u/E-DUB)\
**Post date:** [September 18, 2018, 10:40pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/67 "2018-09-18T22:40:30Z")

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> [@Marvin\_the\_Martian](#):
>
> Not the oldest I remember (those were already all mentioned):
> 
> Virginia Slims:
> 
> _You’ve come a long way baby  
> To get where you’ve got to today  
> You’ve got your own cigarette now baby  
> You’ve come a long, long way_
> 
> A cigarette called 101:
> 
> _A silly millimeter longer - 101  
> A silly millimeter longer - 101_

And in that same vein:

“Parliament gives you EXTRA MARGIN,  
Parliament gives you EXTRA MARGIN.  
The filter’s recessed and made to stay,  
A neat, clean quarter inch away.”

I’m annoyed that this “information” is even in my brain.

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**Author:** ![california\_jobcase](https://avatars.discourse-cdn.com/v4/letter/c/9d8465/32.png) [@california\_jobcase](https://boards.straightdope.com/u/california_jobcase)\
**Post date:** [September 18, 2018, 10:46pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/68 "2018-09-18T22:46:02Z")

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“Wiedemann, Wiedemann beer- satisfies a thirst monumental and sincere!”

“When you’re out of Schlitz, you’re out of beer!”

Not really a jingle, but any baby boomer from central Indiana should recall “Noooooobody!”

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**Author:** ![Jeff\_Lichtman](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jeff_lichtman/32/1531_2.png) [@Jeff\_Lichtman](https://boards.straightdope.com/u/Jeff_Lichtman)\
**Post date:** [September 18, 2018, 11:03pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/69 "2018-09-18T23:03:13Z")

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> [@Prof.Pepperwinkle](#):
>
> N-E-S-T-L-E-S,  
> Nestle’s makes the very best  
> Choooooooc’late.

Clop!

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**Author:** ![romansperson](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/romansperson/32/17100_2.png) [@romansperson](https://boards.straightdope.com/u/romansperson)\
**Post date:** [September 18, 2018, 11:08pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/70 "2018-09-18T23:08:41Z")

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> [@ElvisL1ves](#):
>
> My early childhood was spent in Cleveland, home of the Lawson’s convenience store chain, and its TV commercials featuring Big O, the truck carrying fresh orange juice up to the frozen wastelands. Everybody sing now!
> 
> \*Roll on, Big O, get that juice up to Lawson’s in forty hours.
> 
> Now the oranges ripen in the Florida sun  
> Sweet on the tree they stay  
> Then they pick 'em and they squeeze, just as neat as you please  
> and the Big O leaves the same day.
> 
> Roll on, Big O, get that juice up to Lawson’s in forty hours.
> 
> Now one man sleeps while the other man drives  
> On the nonstop Lawson’s run  
> And the cold, sweet juice in the tank truck’s caboose  
> Stays as fresh as the Florida sun.
> 
> Roll on, Big O, get that juice up to Lawson’s in forty hours …\*

[I remember that too](https://www.youtube.com/watch?v=B7r6A6YQdtI). My MIL worked for Lawson’s for about a year after her husband died.

I was shocked to find out they still exist in Japan - and that [Anthony Bourdain loved their egg sandwiches](http://time.com/money/5172923/anthony-boudain-tokyo-tips/) (milk and that orange juice were the big sellers in Cleveland back in the day).

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**Author:** ![P-man](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/p-man/32/3606_2.png) [@P-man](https://boards.straightdope.com/u/P-man)\
**Post date:** [September 18, 2018, 11:44pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/71 "2018-09-18T23:44:02Z")

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I could have been any of the ones from.the late sixties. It may be Beefaroni.

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**Author:** ![Crafter\_Man](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/crafter_man/32/458_2.png) [@Crafter\_Man](https://boards.straightdope.com/u/Crafter_Man)\
**Post date:** [September 18, 2018, 11:46pm UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/72 "2018-09-18T23:46:15Z")

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Not all that old, but the song in the commercial for the [Nestlé $100,000 Bar](https://en.wikipedia.org/wiki/100_Grand_Bar) has been stuck in my head since the 1970s.

[Here it is](https://www.youtube.com/watch?v=FrRkqGzCC4s). Crap, now it will stuck in my head for another 40 years. :mad:

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**Author:** ![Baker](https://avatars.discourse-cdn.com/v4/letter/b/bb73d2/32.png) [@Baker](https://boards.straightdope.com/u/Baker)\
**Post date:** [September 19, 2018, 12:00am UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/73 "2018-09-19T00:00:55Z")

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> [@Jeff\_Lichtman](#):
>
> Clop!

Ah yes, when Farfel’s mouth snaps shut. This jingle is the oldest I remember on my own.

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**Author:** ![Ambivalid](https://avatars.discourse-cdn.com/v4/letter/a/a5b964/32.png) [@Ambivalid](https://boards.straightdope.com/u/Ambivalid)\
**Post date:** [September 19, 2018, 12:27am UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/74 "2018-09-19T00:27:09Z")

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As far as commercial jingles, my memory is relatively fleeting. I like to think of it as a good thing, like I just tune all that shit out. The farthest back I can actually remember the words to a jingle is…

_800-588-2300…Empiiiiiiire!_ today

Truth be told, that jingle might outspan my entire life. So my memory of commercial jingles might not be all that fleeting after all. I might not be all that impervious to the wiles of those cunning advertising folk. Now that I’m thinking…where did I get my carpet from? :eek:

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**Author:** ![Beckdawrek](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/beckdawrek/32/3647_2.png) [@Beckdawrek](https://boards.straightdope.com/u/Beckdawrek)\
**Post date:** [September 19, 2018, 12:45am UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/75 "2018-09-19T00:45:53Z")

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‘Riceroni. The San Francisco treat’.  
And,  
A jingly song for Kellys brand chili or stew, or something. I can’t remember the words but the tune is now stuck in my head. Oh, joy.

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**Author:** ![jsc1953](https://avatars.discourse-cdn.com/v4/letter/j/5daacb/32.png) [@jsc1953](https://boards.straightdope.com/u/jsc1953)\
**Post date:** [September 19, 2018, 1:04am UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/76 "2018-09-19T01:04:36Z")

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> [@P-man](#):
>
> I could have been any of the ones from.the late sixties. It may be Beefaroni.

We’re having Beefaroni, it’s beef with macaroni…  
Beefaroni’s fun to eat, beefaroni’s really neat…hooray! Whee! for Chef Boy-ar-Dee!

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**Author:** ![Sloe\_Moe](https://avatars.discourse-cdn.com/v4/letter/s/8797f3/32.png) [@Sloe\_Moe](https://boards.straightdope.com/u/Sloe_Moe)\
**Post date:** [September 19, 2018, 1:21am UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/77 "2018-09-19T01:21:51Z")

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That '60s 7-Up jingle “All for Un”

it’s the nothing that makes a something  
it’s what we miss that hit the mark  
it’s what’s left out that leaves us in  
it’s the light shining over the dark

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**Author:** ![california\_jobcase](https://avatars.discourse-cdn.com/v4/letter/c/9d8465/32.png) [@california\_jobcase](https://boards.straightdope.com/u/california_jobcase)\
**Post date:** [September 19, 2018, 1:27am UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/78 "2018-09-19T01:27:19Z")

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Does anyone else remember a jingle that went in part “it’s mooore chickeneee…”? Maybe a Knorr’s commercial? What was it for?

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**Author:** ![jz78817](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/jz78817/32/1028_2.png) [@jz78817](https://boards.straightdope.com/u/jz78817)\
**Post date:** [September 19, 2018, 1:41am UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/79 "2018-09-19T01:41:53Z")

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[quote=“E-DUB, post:46, topic:821531”]

A local spot that ran virtually forever:

Stay on the right track to Nine Mile and Mack,  
Roy O’Brien trucks and cars something your money back

[/QUOTE]

ok, since you beat me to that one, I’ll come in with these:

“We’re Father & Son, we’ll do it all!”

[Father & Son Construction](https://www.youtube.com/watch?v=vsakL66Ne4U)

Then there’s Mr. Belvedere:

[Belvedere Construction](https://www.youtube.com/watch?v=7W8Rnp3t6uY)

“TYler 8-7-100. We do good work!”

edit:

and the Detroit Zoo:

["Five minutes, please. Five Minutes!](https://www.youtube.com/watch?v=oQr548olzOo)

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**Author:** ![P-man](https://sea3.discourse-cdn.com/straightdope/user_avatar/boards.straightdope.com/p-man/32/3606_2.png) [@P-man](https://boards.straightdope.com/u/P-man)\
**Post date:** [September 19, 2018, 2:03am UTC](https://boards.straightdope.com/t/the-oldest-jingle-you-have-in-your-memory/821531/80 "2018-09-19T02:03:27Z")

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I was pretty young the first time I heard the Gulf “Bringin’ Home the Oil” song.

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