[QUOTE=Antigen]
I’m not used to the US-centric coverage. This is the first Olympics I’m watching from the States, and I’m surprised at how much it bugs me that I’m not going to see much of my country’s athletes.
I know, it’s completely understandable that an American network focuses on American athletes… I guess I just hadn’t really thought of that.
I’ll see what I can get online from CTV or somebody.
[/QUOTE]
You have to understand that the U.S. coverage has nothing to do with Athletes or Athletics.
See in the U.S. there are people who watch “sports”(not just follow but watch, this is important). These people watch NFL, College football, baseball, Nascar, NBA, College basketball, and somewhat hockey. These people care about the details and the stats of these sports, they know everything. They also like Beer, Sausage, trucks, and Bruce Willis movies. Networks pay much money to get the rights to show these events. Companies that make Beer, sausage, trucks, and Willis movies, pay the networks a lot of money to put their commercials on, to sell their beer etc. to the fans, and the circle of life is complete.
NBC bid in the billions for the rights to show the olympics. Unfortunately the previously mentioned sports fan dont really watch the Olympics. They may follow it a bit in the paper or online. But they dont atcually watch it, which means no eyes on commercials, so no beer company etc. commercial money comming in. So NBC rebranded and reformulated the Olympic coverage to get people who don’t watch “sports”, namely women, to watch. These people arn’t as much into the physical competetion and the rules and the stats, as they are into the personalities and stories and big dancing spectacles, so the sporting takes a back seat. But there are eyes on the TV and companies that make cellphones, and minivans, and shampoo are willing to pay for those eyes.
So dont feel bad that you arn’t seeing coverage of other teams, we arn’t even seeing coverage of the American teams, just a few emotional stories that happen to relate to the games, that have been nutured and promoted for months.