# Toblerone's reaction to brexit has been the most hilariously petty so far

**URL:** <https://boards.straightdope.com/t/toblerones-reaction-to-brexit-has-been-the-most-hilariously-petty-so-far/771055>\
**Category:** Miscellaneous and Personal Stuff I Must Share\
**Created:** [November 8, 2016, 9:27am UTC](https://boards.straightdope.com/t/toblerones-reaction-to-brexit-has-been-the-most-hilariously-petty-so-far/771055 "2016-11-08T09:27:14Z")\
**Posts on this page:** 2\
**Page:** 2

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**Author:** ![Shalmanese](https://avatars.discourse-cdn.com/v4/letter/s/45deac/32.png) [@Shalmanese](https://boards.straightdope.com/u/Shalmanese)\
**Post date:** [November 8, 2016, 8:33pm UTC](https://boards.straightdope.com/t/toblerones-reaction-to-brexit-has-been-the-most-hilariously-petty-so-far/771055/21 "2016-11-08T20:33:39Z")

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> [@Jackmannii](#):
>
> In what way is this due to Brexit, rather than a typical company ploy to make more on its product by selling less for the same price?
> 
> Maybe the American firms that pull this crap all the time were anticipating Brexit…:dubious:

The typical company ploy is to reduce the actual weight while making making the change as non-obvious as possible. If they really wanted to do a stealth shrink, they would either reduce the length or diameter with as little publicity as possible.

The new Toblerone tries to make the reduction as obvious as possible by putting out that bastardized, neutered fucking bar. The only thing they could have done more obvious was to make it a literal middle finger in a cardboard sleeve.

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**Author:** ![Dangerosa](https://avatars.discourse-cdn.com/v4/letter/d/22d042/32.png) [@Dangerosa](https://boards.straightdope.com/u/Dangerosa)\
**Post date:** [November 8, 2016, 9:50pm UTC](https://boards.straightdope.com/t/toblerones-reaction-to-brexit-has-been-the-most-hilariously-petty-so-far/771055/22 "2016-11-08T21:50:55Z")

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> [@Uniqueorn](#):
>
> A friend of mine will be spending Christmas in the States. Which chocolate could I ask her to bring home in order to set a higher bar?

There are a ton of wonderful U.S. chocolates, but they are often regional. I like Vosges, Green and Black, Chocolove (all of which I think are sold nationally), and of course, there are boutique chocolatiers as well. This one is local to my city and is really good: [https://www.kowalskis.com/about-us/the-local-difference/bt-mcelrath](https://www.kowalskis.com/about-us/the-local-difference/bt-mcelrath). Any of the above will outshine (and probably out price) your basic Ritter Sport bar.

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