It reminds me of the time I visited a homeopath and asked how their medication was coming along. She told me to wait until she diluted it 30 more times.
Shortly thereafter I OD’ed at a homeopathic beer festival. I forgot to buy a ticket.
I have no idea what you are trying to say.
The Australian wine industry did something clever which has been completely effective.
A few years back, well before screwtops became the norm, the absolutely top wines, which had snob value beyond all questioning, went screwtop. The publicity line taken was that anyone who knew anything about wine knew that corks were responsible for corkage and that screwtops were obviously better and resulted in less wastage of the Precious Nectar.
The result was that overnight screwtops became the sign of good wine, and corks were for people who wouldn’t know a reisling from a shiraz.
The change was very fast. Within probably six months corks were just plain gone. I can’t recall the last time I had wine that came with a cork. Even cheap wine.
Australians drink more wine than Americans I think, and Americans tend to see it as something romantic for special occasions, and the cork is part of that romance. Not so around here.
If it wasn’t done double blind, the experience means nothing. I haven’t seen a double blind test for breathing as such. But I have seen double blind tests for other aspects of treasured wine culture, like specially shaped glasses and so on. Usually they fail.
That last line is a cracker, and I’m going to steal it unashamedly.
Wasn’t meant as a test - it was a dinner. The wine was poured and nobody liked it. The winemaker said to just let it sit in the glass for a bit, so we poured another bottle. When we returned to the first one, it had opened up nicely and turned out to be the best wine of the evening.
or you had just had enough to drink where it didn’t matter anymore…
There is always that. 