Umami - Kikkoman's Spin for MSG

Imagine a foreign country where there is no word for ‘salt’, only ‘sodium chloride’. Most of the residents are scientifically illiterate and freak out at the thought of eating something that has a “chemical” name. If you want to sell this product, you could try to present scientific research saying that this chemical is safe, but as I mentioned, they won’t believe you because they’re scientifically illiterate and paranoid about “chemicals”. Or, you could just say “Hey, this is an indispensable ingredient in all those American foods you import - we actually call it ‘salt’”, it comes from natural sources, our forbears have used it for millennia".

I wouldn’t call it spin because spin implies misdirection concerning some material fact. Nobody is going to believe a company saying “Look, this chemical is perfectly free of harm, scientific research hath thus declared it”. And few people like being told “you’ve been secretly ingesting MSG in all your Asian food for years, so just add our product to that list”. But they would go for the argument that it’s so natural that other cultures have a routine foody word for it.

I think it’s honest and a good solution to the problem that consumers are really poor at assessing risk in food ingredients.

Kikkoman soy sauce doesn’t even have MSG–it’s a different, related chemical.

I’m pretty sure all fermented foods contain MSG. Maybe not as much as foods that have MSG specifically added, but… it’s a natural byproduct of the fermentation process.

Green Bean, for purposes of record and clarity on this post, could you provide the name of your friend as well as the location of death, so we can check the coroner’s report? I have never heard of a confirmed report of death due to MSG consumption and would like to see what the findings in this case are.